twofunnybrains march19deb
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Two Funny Brains writes and producTRANSCRIPT
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Creators of Web Videos for Brands and Stories for Social Media Users
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Two Funny Brains www.twofunnybrains.com
We Are:
The people you sell to, helping you sello Womeno Motherso Bloggers
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Two Funny Brains www.twofunnybrains.com
We Are:
Writers and video producers
Social media users with a strong and authentic online presence
Bloggers with over 10 years of online experience and access to a network of more than 12,000 other bloggers
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Two Funny Brains www.twofunnybrains.com
We’re Your Audience
Along with 42 million women, we are online weekly doing some form of social media
We are a part of a community of four million women bloggers (as of 2011)
We are the target consumer with experience and expertise in the market
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Two Funny Brains www.twofunnybrains.com
You Already Know the Audience is Powerful
Women accounted for nearly 63% of social media views in 2011
Women account for 85% of all consumer purchases
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Two Funny Brains www.twofunnybrains.com
How We Reach This Audience
We use humor because humor sellso We wrap messaging in a funny story to make your brand memorable
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Old Spice Web Campaign
Toyota Sienna(The Swagger Wagon) Web Campaign
---> # of views as of March 15, 2012
---> # of views as of March 15, 2012
Other brands are having success with humor and you can too.
Sales increased 107% in a month after the YouTube campaign (Nielsen)
145% jump in sales (Brandchannel, Feb 3 2011)
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Two Funny Brains www.twofunnybrains.com
How We Reach This Audience
We use video because online attention spans are short
Video encourages pass-along views
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Two Funny Brains www.twofunnybrains.com
How We Reach This Audience
We don’t hit the audience over the head with too much product info
We create social videos, not commercials
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Two Funny Brains www.twofunnybrains.com
What We Do
ConsultWriteProduceMarket
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Two Funny Brains www.twofunnybrains.com
Bios
Jessica Bern, a former stand-up comic and improv actor. Blogging and vlogging since 2008. Worked with Kodak, Seventh Generation, Ouidad and more. Noted speaker on video and humor writing.
Debbie Anderson, a freelance writer and editor, former professional copywriter, and media and communications specialist. Blogger since 2001; worked on campaigns for Dannon, T.Rowe Price, and SkincareRx. Co-writer of humor web series, BlogThis!, created and produced by Two Funny Brains partner, Jessica.
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Two Funny Brains www.twofunnybrains.com
Contact Us
Website:o www.twofunnybrains.com
Twitter:o @twofunnybrains
Email:o [email protected]
Phone:o 213-810-9077