tycoon academic.v1.2014

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TYCOON SYSTEMS INC Unique Web-based Business Simulations Business Education Solutions for the 21 st Century IndustryMasters® is a registered trademark of Tycoon Systems, Inc. TM

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Page 1: Tycoon academic.v1.2014

TYCOON SYSTEMS INCUnique Web-based Business SimulationsBusiness Education Solutions for the 21st Century

IndustryMasters® is a registered trademark of Tycoon Systems, Inc.TM

Page 2: Tycoon academic.v1.2014

Tycoon Systems Inc

• Tycoon is a dynamic, high-growth company offering a wide range of standard and custom-built business simulations, specially designed for the educators of the 21st

century

• All simulations are delivered via the web, instantly available, 24/7 using an internet connection and a standard browser

• Our Gaming Technology is leading edge – no comparable competition

• Highly flexible, low cost system – adaptable to many subject areas

• Specially customised simulations also offered - with a fast design & delivery turnaround, and at low cost

• Tycoon operates in academic and corporate markets across the world – a US corporation (DE), with partner offices in USA, Europe, Brazil and India.

• Extensive experience in business game design for classroom uses, and for Massively Multiplayer Online Game (MMOG) markets

• Tycoon design and delivery team has deep experience in academic and corporate education & extensive contacts with major global business schools

Page 3: Tycoon academic.v1.2014

Ready-to-Use Business Simulations

• Specific Industry Simulation Models, ready for any Business School curriculum

• Full Instructor materials, User Guides and instruction videos available

• Low Cost Single User (distance) and MultiPlayer (team) versions

• Automatic web-based delivery, scoring and easy-start systems

• Variety of industries, across manufacturing, service, banking, retail etc

• Integrated Scenario/Case Study Editor to bring fresh challenges to users

Page 4: Tycoon academic.v1.2014

Applications

• Use for interactive teaching in basic classes.• Marketing … 4P’s, product life cycle …

• Manufacturing Management

• Inventory Management

• Competition and Business

• Finance and Accounting

• Fundamentals of Economics

• Or to teach Advanced Concepts, eg :• Sustainability & CSR

• Strategic Marketing

• New Product Development

• HR management

• Balanced Scorecard and KPIs

• Banking and Basel 3 regulation

• Construction bids, Gantt charts …

• Sales Territory Management

• Advanced Financial issues - Valuation, Price/Earnings, Cost of Capital, Performance ratios, Mergers &Acquisitions

Page 5: Tycoon academic.v1.2014

Other approaches

• Customised designs – mainly corporate solutions• Tycoon contracts to simulate any situation in

the business world, measured by economic outcomes

• Covers economic issues, leadership challenges,future leader development programs,talent management /staff retention/ development, sales channel dynamics …

• Web-based distribution system and cost savingsvery attractive in times of economic crisis

• Tournaments and Competitions• Tycoon game system extremely popular

for use in “serious game” tournaments,Inter-office or Inter-campus

• Big appeal to Gen-Y demographics

• Unequalled sponsorship opportunity –addresses a population with major future spending power

• Global reach, huge motivational impact

Page 6: Tycoon academic.v1.2014

Technology & Operations• Realistic web-delivered, “real-time” business simulations

• Easy Access Students need only a device - PC, Mac, tablet -and an internet connection. All simulations are easily accessedvia standard web browsers - Internet Explorer, FireFox etc

• Global Connection to all players, with near instantaneousdelivery of results and feedback. Designed around realbusiness and real economies, real-time supply & demandengine to instantly calculate results

• Dynamic Classroom Teaching : Use for small or large groups

• Distance Learning / virtual programs – allows participation by almost unlimited numbers of students

• MOOC programs, with automatic scoring and grading –capacity for many thousands of students

• Case Study Format - can be mapped to case studyrequirements, with the supporting case written/ adapted

• Existing Simulations can be usedas stand alone teaching units, mapped tosubject matter categories in case study libraries

• New Simulation Design - Tycoon can rapidlycustomise new simulations to support existingteaching case studies

Entrepreneurship and InnovationNew Product Development

MarketingProduct Management & New Products

Page 7: Tycoon academic.v1.2014

Academic Clients

• We work with some of the world’s major business schools

• George Washington University, USAEntrepreneurship & business management programs 2009-2013 -online classes and classroom delivered to classes of up to 50 students

• Fundação Dom Cabral, BrazilBrazil’s top Business School - Strategic Partnership for ExecutiveEducation – Several high level corporate education programs 2011-2013

• Politecnico Milano/Torino (POLITO)Italy’s top Design & Engineering Schools - Entrepreneurship &Innovation programs for 150 Masters students in each of 2010, 2011 & 2012.

• ESC La Rochelle, FranceTop Hospitality Management Faculty in France – Strategic Marketing in Hospitality Industry 2011 & 2012. MBA program of 50 students

• Ecole hôtelière de Lausanne, SwitzerlandEHL - the oldest and most important hotel management school in the world –global partnership to promote simulation training methods throughout this sector -includes running part of 180-student Bachelor degree program 2013

• TiasNImbas Business School, EindhovenBest Business School in Holland - Online promotion of MBA program in2011. 1,000 applicants used trial simulation as part of brochure process

Page 8: Tycoon academic.v1.2014

Academic / Student Tournaments

• Major Sponsorship Opportunities

• Large scale business game tournaments for hundreds of teams

• Educational - as well as being competitive fun - examples :

• ESB Reutlingen, GermanyWeek-long business competition for top students - ESB Business Cup100 teams for each year between 2009 - 2012

• IIMA – Indian Institute of Management Ahmedabad, IndiaAnnual “Mousetrap” competition event, for 600 teams (2,000 students) from business schools all around the world each year. Part of IIMA’s famous Business Festival “Confluence”. From 2006 – 2012

• IIMK – Indian Institute of Management Kozhikode, IndiaAnnual Business Festival used our simulation Banking for their competition event in 2011 - 100 teams of 3 students, for 2nd year

• IIFT – Indian Institute of Foreign Trade, New Delhi, IndiaInternational Trading style competition event, 200 teams of 3 students, 2010

• MBA Games Canada – 2010 and 2011National competition between teams and individuals from 30 top Canadian Business Schools – up to 120 participants per year

Page 9: Tycoon academic.v1.2014

Corporate Clients

• SABIC - Saudi Basic Industries Corporation - 3-year program for finance specialists and general managers in one of the world’s largest petrochemical producers –200 managers trained between 2009 -2012

• Volkswagen / MMI : Germany and Brazil - Customised solution for VW dealer training being rolled out globally. Between 2010 and 2013

• Telefonica – Spain and Latin America - Model of Global Telecoms Market created for 3-day Internal MBA program for hi-potential managers – 100 managers trained in 20111-2012

• Kiewit Corporation - USA and CanadaConstruction and project bidding simulation, with major Talent Management focus, to develop 300 senior managers in Leadership Succession Program between 2009-2013

• Goodyear Tire - EMEAValue chain simulation - modelling stages of Tire business from manufacturing to retailing, with live inter-party contract negotiations.1,000 sales and general management executives planned for 2012-2013

• Tycoon works with major businesses around the world, supplying low cost, customised simulations - specially formulated for corporate education programs. Examples:

Page 10: Tycoon academic.v1.2014

Tycoon Systems TeamBryan Rimmer CEODirector Executive Education – Madrid, Spain

Former London Business School Faculty. Many years management development with Exxon, Schlumberger, Eli Lilly, Glaxo-Wellcome, SABIC, Dow Chemical …

Darren KeeganDirector UK – Glasgow, UKBusiness simulation specialist –Telefonica, Kiewit, DukeCE & EHL Lausanne. Faculty member University of Glasgow, DBA research (business simulations) Edinburgh Business School

Ralf Hühnerfeld Country Manager Germany - Düsseldorf, GermanyHighly experienced in personnel management, HR, leadership development, internal / external trainer and change consultant/coach. Daimler AG and others

Dan TopfVP Americas - Iowa, USASuccessful executive change programs at Kiewit, WeitzCompany, Accenture, ING Group, Deere & Company, Microsoft, Rockwell-Collins, Wells Fargo

Antonio Dirceu de MirandaMarketing Partner Brazil – Sao Paulo, BrazilVisiting Professor Fundação Dom Cabral & Fundação GetúlioVargas. VP Citibank, MD Mfrs Hannover Trust, Treasurer Rabobank, CEO BankRisk Educational Group

Thomas Lehnert President Systems Designer – Nürnberg, Germany

Original creator of business simulations throughout the world, Volkswagen, Siemens,SABIC, IIMA, Kiewit, Goodyear …

Ameya MahadeshwarVP Asia-Pacific - Mumbai, IndiaIndia Knowledge Management GroupInfosys, expert in customised simulationdesign - market development India /South Asia

Kathryn LarsonNew Markets Specialist – Colorado, USA20 yrs experience in simulation & instructional design; business development and consulting in logistics, manufacturing, energy & franchise industries.

Ricardo Lucas FernándezDirector LatAm & Spain – Lima, PeruManaging Director LATAM for EEN Business School Network. Professor EOI Madrid, EEN Madrid, ESESA Malaga, CESAE Madrid. Channel Manager Iberia Novell-WordPerfect Spain; CEO Lucas Training

Jean-Pierre CarlinCountry Manager France – Paris, FranceFaculty La Rochelle Business School & EHL Lausanne.C-level executive ACCOR SA, Dep. CFO EMEA, CFO Accor UK; Fin. Control IBM, Auditor KPMG France