Uhokoby Cromeland

Final results presentation of the experimental work in groups.

About the team 9 members

4 from business track 5 from technical track

3 countries CRO ROM IRL

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Mission

To make our users aware of their surroundings thus making their evereday life easier.

Vision

Being one of the top companies in providing everyday tehnological solutions to the hearing and visually impaired.

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Concept: Existing Problem

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• crossing streets• detecting loud

noises• detecting

approaching vehicles

• difficult for vision and hearing impaired to traverse these situations

Concept: Existing Solutions

In many countries, training and supply of guide dogs relies on charity.

Hearing aids cannot restore hearing to the completely deaf. They just amplify all sound.

Walking canes only take in to account tactile information within reach of the cane.

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Concept: Our Solution: Use Case

Vehicle which approaches emits 2 important types of information for our purposes.

Engine and horn emit sound, headlights emit light.

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Sensors attached to Galileo receive information from approaching vehicle. Can be worn anywhere.

Loud noises and bright lights above a threshold are transmitted to Smart Phone.

Vibration is caused to indicate approaching vehicle.

Person can take appropriate action to avoid danger.

Concept: Our Solution: Design

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Implementation:Equipment Used

Galileo Sensor Board Grove Interface Light Sensor for front and rear of person Single sound sensor Smart Phone with wifi hotspot No internet connection required

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Implementation: System Coding 1

Galileo: Configurable connection established to hotspot. TCP socket client/server connection established

between Galileo and mobile device. “Events” reported to mobile device.

Event: Algorithm for running average. Average used to calculate threshold Exceeding threshold creates event. Events sent to mobile device

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Implementation: System Coding 2

Android: Program created to receive values from Galileo Vibration alert triggered by receiving of event. Distinctive vibration allows the user to easily tell the

difference between event types (sound, light …) TCP socket client/server connection established between

Galileo and mobile device. “Events” reported to mobile device.

Security: Some security measures applied to Galileo. User account created in order to prevent access to root. Prevention of access to the internet improves security.

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Potential Improvements

Secure connection to Internet: More data can be incorporated with our data from

outside servers, API’s and so on. For example; information about heavy traffic in

an area may allow hearing and sight impaired to avoid this situation altogether.

Equipment: Better housing for sensors. Smaller more portable/wearable board. Rechargeable battery for Galileo. More specialized sensors

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Future Work Use of Machine Learning to create more

sophisticated algorithm for accurately determining light and sound thresholds at different times of day.

Incorporate Complex Event Processing (CEP) to generate more alerts.

Use of more sophisticated image sensors to allow object recognition.

Use of speedometer to determine speed of approaching objects.

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Market analysis

Uhoko creates a whole new niche in the product for the visually and hearing impaired

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Target market and competition

primary users are visually or hearing impaired people from the age of 10 to 50 (regular smartphone users)

Croatia has approx. 12,000 deaf and 3500 blind people

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Sales and distribution

sold in pharmacy stores as a medical instrument

sold in technological stores that sell gadgets and computer equipment

sold over internet and shipped overseas

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SWOT analysis

STRENGHTSmaking getting around

easiergreat build quality

WEAKNESSESlong and extensive

marketing campaign

OPPORTUNITIESinnovative and different

creates its own niche within a market

THREATSadvancment in cybernetic

technology

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Crtical risks and assumptions

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the population will need to adapt and change their habits in order to use our product

medical equipment manufactorers can use extensive lobbying to discredit our product or they can release similar products

Marketing strategy

the product doesn’t de facto have any competition because a similar solution doesn’t exist yet

promotion is made over brochures and social networks with extensive partneship and sponsorship of the associations of the deaf and the blind

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Back office and location

in addition to 2-3 IT specialists, there are also 2 back office people one in charge of finance, also the director one in charge of sales and marketing

place of production is Croatia

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Intellectual property

IPIP TO BE

PROTECTEDHOW DO WE GET IT?

Industrial design PatentRegistration, teritory of

Croatia

  Trade mark Registration (10 years)

  Packaging design Registration (5 years)

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Financial analysis:Expenses

  Type of expense I. II. III. IV. V.

1. Material expenses5.712.00

011.387.0

0019.980.00

0 19.980.00019.980.00

0

  Basic material5.600.00

011.200.0

0019.680.00

0 19.680.00019.680.00

0

 Energy costs (electricity, heating, etc.) 20.000 25.000 32.000 32.000 32.000

  Packaging 70.000 140.000 246.000 246.000 246.000  Cleaning material 12.000 12.000 12.000 12.000 12.000  Office material 10.000 10.000 10.000 10.000 10.000

2. Sevices 261.000 211.000 211.000 211.000 211.000

 Intelectual (accounting, legal) 5.000 5.000 5.000 5.000 5.000

  Commercials and promotion 150.000 100.000 100.000 100.000 100.000  Telecomunications 50.000 50.000 50.000 50.000 50.000

 Utilities     6.000 6.000 6.000 6.000 6.000

  Education 50.000 50.000 50.000 50.000 50.0003. Other services 0 0 0 0 04. Cost of working - salaries 432.000 540.000 540.000 540.000 540.0005. Amortization 0 0 0 0 0

Total expenses of regular business

6.405.000

12.138.000

20.731.000 20.731.000 20.731.00

0

Financial analysis:Incomes

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I. II. III. IV. V.

1.Income from product sales

9.100.000

18.200.000

31.980.000

31.980.000

31.980.000

2. Number of sold units 7000 14000 24600 24600 24600

3. Price per unit 1300 1300 1300 1300 1300

Financial analysis:Income and cost

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   Amount of HRK per years

I. II. III. IV. V.

1. Total incomes 9.100.00018.200.00

0 31.980.00031.980.00

0 31.980.000

2. Total costs 6.399.00012.082.00

0 20.675.00020.675.00

0 20.675.000

  Material costs 5.712.00011.387.00

0 19.980.00019.980.00

0 19.980.000  Other material costs 0 0 0 0 0  Services costs 255.000 155.000 155.000 155.000 155.000  Other services cost   0 0 0 0 0  Cost of salaries 432.000 540.000 540.000 540.000 540.000  Other costs 0 0 0 0 0

3. EBITDA 2.701.000 6.118.000 11.305.00011.305.00

0 11.305.0004. Amortization 10.000 10.000 10.000 10.000 10.000

5.Operational income (EBIT) 2.691.000 6.108.000 11.295.000

11.295.000 11.295.000

6. Interest 0 0 0 0 0

7. Profit before taxation 2.691.000 6.108.000 11.295.00011.295.00

0 11.295.0008. Profit tax (25%) 672.750 1.527.000 2.823.750 2.823.750 2.823.7509. Profit after taxation 2.018.250 4.581.000 8.471.250 8.471.250 8.471.250

Financial analysis:Investments

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Structure of investments Total investments %

1. Basic funds 5.730.000 100 1.1. Founder invest 30.000 1

1.2.Land and costruction elements   0

1.3. Equipment 5.600.000 98 1.4. R&D 100.000 2

2.Current assets   0

Total investments in the project 5.730.000 kn 100%

Thank you for your attention.

We’ll now show you the demo.Feel free to ask any questions after.