ulf valentin ted style - best practice hrs
DESCRIPTION
In our TED-style best practices, leading digital strategists from companies such asDELL, Vodafone, the UK Army and HRS will provide you with insightful first-handinformation about where companies stand today and their current social mediastrategies.TRANSCRIPT
Social Media Impact
What is the impact of Social Media?
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Measure the impact:
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Reach
Performance
Engagement
Advocacy
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Awareness
Consideration
Conversion
Loyalty
Advocacy
Customer journey: abrupt ending
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Seamless experience
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