1.SOCIAL NETWORKING TOOLSUniversity of North AlabamaContinuing Studies and OutreachMelissa N. Clark, Ph.D. July 10, 2012

2. What to Expect Explanation and importance of social media Facebook - account creation, fan pages, groups Twitter account creation, terminology, trending LinkedIn account creation, networking, groups Other social media sites Resources Conclusion and questions 3. Social Media The Social Media Revolution 4. Facebook How to Create a Facebook Account Facebook Marketing: Best Practices 5. Twitter Twitter Basics Twitter for Brands 6. LinkedIn LinkedIn Basics LinkedIn Best Practices 7. Other Popular Social Media Sites Pinterest is a content sharing service that allows membersto pin images, videos and other objects to their pinboard. Instagram is a fast, beautiful and fun way to share yourphotos with friends and family. Google+ is a social networking and identity service. Foursquare is a site where members note their locationswith a mobile phone and can find out where friends are. Stumbleupon is the easiest way to discover new andinteresting web pages, photos and videos across the Web. Spotify is a digital music service that gives you access tomillions of songs. 8. Resources www.marketingpower.com www.mashable.com www.hubspot.com www.smartbrief.com www.socialfresh.com www.emediausa.com 9. Questions?