under new management : developing a library assessment program at a small public university library...
TRANSCRIPT
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Under New Management : Developing a Library
Assessment Program at a Small Public University
Library Assessment Conference: Building Effective, Sustainable, Practical
AssessmentSeattle, WA: Aug. 4-6, 2008
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Karen JensenCollection Development Officer• [email protected]
Anne ChristieBioSciences Librarian• [email protected]
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Contents
• Overview of UAF• Planning an assessment program
– Why, what, who and how
• User surveys– Planning, marketing, implementing,
results
• Action items• Recommendations for user surveys
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University of Alaska Fairbanks
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UAF Librarieshttp://library.uaf.edu
• 65 library employees, including 13 librarians • $2,110,000 materials budget• Specialties: Alaska and Polar Regions
collections• Unique content products:
– Alaska Digital Archives – Alaska and Polar Periodical Index– Project Jukebox – Wenger Eskimo Database
• Library Science 101 required for all undergraduates
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Planning a new assessment
program – why?• New library and university leadership• Change in library service methods • Need for fresh, relevant user and collection
data • Goal of aligning spending and staffing with
priorities • Timing
– Budget picture changing– New University of Alaska Fairbanks Strategic Plan– Last library-wide strategic plan: 2001– Last comprehensive patron survey: 1995– Need for new library plan and data to guide it
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Planning a new assessment
program – what?•Data-centered decisions – exploring ways of gathering and using data•More measurable outcomes•Need for “performance measures” to satisfy funders
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Library Assessment: Data-Centered Decision-Making
Collection Analysis
Circ Data Analyzed
By Subject
ILL Data
Journal Citation Reports
Gate Counts
Instruction
Reference
User Surveys
Electronic Resources
Use
PlanningMmgt
Resources
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Building the assessment program:
who and how?• Library Assessment Task Force
Librarians from:– Collection development and patron
services– Library science instruction– Reference– Outreach
• Taskforce charge: gather user feedback– Method: meetings, tasks, library wiki
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Building the assessment program:
who and how? (2)• Constraints
– Minimal funding for survey research
– No additional staffing for survey administration and analysis
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Planning the survey
• Content– Campus-wide surveys of faculty and
students– Survey topics
• Logistics– Easy to distribute– Easy for users to respond – Easy to analyze – Easy to repeat– Timeline short
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Choosing a survey
Choosing a survey instrument• University of Washington Libraries
Assessment: Field tested• Choosing a survey tool• Past success with online survey
response using incentives• “Survey Monkey”
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Preparing the survey
• Timeline• Question adaptation• Question scoring• Testing• IRB• Budget
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Getting the word out
• Encouraging participation- University administration, including Provost,
Deans, Directors- Faculty Senate- Graduate School- S tudent government association
• Advertising• Incentive prizes
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Implementing the survey
• Email distribution via Computing Dept listservs
• Web page links• Response rates
– Faculty – 25% (243/943)– Grad students – 19% (143/750)– Undergrads – 8% (431/5086)
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Compiling results - library
• Aggregate results posted to library web page and staff wiki
• Comments distributed to service areas: Interlibrary Loan, Circulation, Media, Reference
• Comments for collection managers, Library Science head, analyzed to create action items
• Detail results possible, need for patron privacy
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Communicating results to campus
• Summary reports for specific administration and governance groups
• Research Working Group• Graduate School • Provost• Deans and Directors• Student Leadership • Faculty Governance Group- Faculty Senate
• Summaries posted to web site• Promotion for Fall, 2008 – Student
newspaper ads, staff newsletter, etc.
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Analyzing results
• Analysis– Further analysis
needed– Follow-up with
non-participants needed
• Surprises• Key findings
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Comparing satisfaction with collections with overall satisfaction
0%
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Collections Satisfaction Overall Satisfaction
Faculty
Grads
Undergrads
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Selecting action items
• Number of responses• Time and effort• Library control
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Taking action
• Collection development- Electronic content- Specific subjects
• Service-related issues• Library space• Strategic plan
- Reference review- LS101- Institutional repository
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Looking to the future
• Revising survey• Refining distribution methods• Reassessing our marketing strategy• Analyzing results• Managing the surveys
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Starting an assessment program:
recommendations• Consider purpose• Assess local funding, expertise, time• Research survey tools• Examine campus communication
options• Get buy-in and input from all library
staff• Plan, plan, plan
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Thank you.Questions?