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The Briefing Room

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The Briefing Room

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The Briefing Room

Welcome

Host: Eric Kavanagh

[email protected]

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The Briefing Room

!   Reveal the essential characteristics of enterprise software, good and bad

!   Provide a forum for detailed analysis of today’s innovative technologies

!   Give vendors a chance to explain their product to savvy analysts

!   Allow audience members to pose serious questions... and get answers!

Mission

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The Briefing Room

December: Innovators

January: Big Data

February: Analytics

March: Data in Motion

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The Briefing Room

Innovators

!   Necessity is the mother of invention, and the need for unified access is driving innovation

!   Big Data, Cloud and Social Media are the horses in front of the carriage

!   Users want easier, faster and better system management Ph

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The Briefing Room

Analyst: Krish Krishnan

Mr. Krishnan is a recognized expert in the strategy, architecture and implementation of high performance data warehousing solutions and unstructured data. He co-authored “Building the Unstructured Data Warehouse” along with Bill Inmon. He also has written eBooks, over 150 articles, viewpoints and case studies in Big Data, Business Intelligence, Data Warehousing, Data Warehouse Appliances and High Performance Architectures. Mr. Krishnan currently is promoting the next generation of data warehousing, focusing on Big Data, Semantic Technologies, Crowdsourcing, Analytics, and Platform Engineering. He leads the Data Warehouse Appliance and Architectures Expert Channel at BEyeNetwork.com and publishes with www.beyenetwork.com\kkrishnan.

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The Briefing Room

!   Teradata is known for its analytic data solutions with a focus on integrated data warehousing, big data analytics and business applications.

!   It offers a broad suite of technology platforms and solutions, and a wide range of data management applications and data mining capabilities.

!   Teradata is now offering an integrated portfolio that turns a multi-system environment into an Analytical Ecosystem.

Teradata

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The Briefing Room

Imad Birouty is the Program Marketing Manager for the Teradata Analytical Ecosystem, which includes features such as Teradata Unity and Teradata’s Dual Active Solution. Imad is also responsible for Teradata’s Data Mart Consolidation program, the Value of Integrated Data, and Total Cost of Ownership. Prior to this, Imad led the Product Management team responsible for the NCR Platform including the processing nodes, BYNET Interconnect, Server Management, and Operating Systems. He set product strategy and direction and was responsible for seven major platform releases spanning 8 years.

Imad Birouty

Imad Birouty Program Marketing Manager

TERADATA UNITY AND THE UNIFIED DATA ARCHITECTURE

TERADATA UNITY

11 12/4/12

Teradata Unified Data Architecture

AUDIO & VIDEO IMAGES TEXT WEB & SOCIAL MACHINE LOGS CRM SCM ERP

INTEGRATED DATA WAREHOUSE

Teradata Analytical Ecosystem

12 12/4/12

Teradata Unified Data Architecture

AUDIO & VIDEO IMAGES TEXT WEB & SOCIAL MACHINE LOGS CRM SCM ERP

INTEGRATED DATA WAREHOUSE

DATA LAB

Teradata Analytical Ecosystem

13 12/4/12

Teradata Unified Data Architecture

AUDIO & VIDEO IMAGES TEXT WEB & SOCIAL MACHINE LOGS CRM SCM ERP

DATA MARTS

TEST/ DEV

ANALYTICAL ARCHIVE

INTEGRATED DATA WAREHOUSE

DATA LAB

Teradata Analytical Ecosystem

14 12/4/12

Teradata Unified Data Architecture

AUDIO & VIDEO IMAGES TEXT WEB & SOCIAL MACHINE LOGS CRM SCM ERP

DATA MARTS

TEST/ DEV

ANALYTICAL ARCHIVE

INTEGRATED DATA WAREHOUSE

DATA LAB

INDEPENDENT DATA MART

Teradata Analytical Ecosystem

15 12/4/12

Teradata Unified Data Architecture

AUDIO & VIDEO IMAGES TEXT WEB & SOCIAL MACHINE LOGS CRM SCM ERP

DUAL SYSTEMS

DATA MARTS

TEST/ DEV

ANALYTICAL ARCHIVE

INTEGRATED DATA WAREHOUSE

DATA LAB

INDEPENDENT DATA MART

Teradata Analytical Ecosystem

16 12/4/12

Teradata Unified Data Architecture

AUDIO & VIDEO IMAGES TEXT WEB & SOCIAL MACHINE LOGS CRM SCM ERP

DUAL SYSTEMS

DATA MARTS

TEST/ DEV

ANALYTICAL ARCHIVE

INTEGRATED DATA WAREHOUSE

VIEWPOINT SUPPORT

INDEPENDENT DATA MART

UNITY

Teradata Analytical Ecosystem

DATA LAB

17 12/4/12

Teradata Unified Data Architecture

AUDIO & VIDEO IMAGES TEXT WEB & SOCIAL MACHINE LOGS CRM SCM ERP

DUAL SYSTEMS

DATA MARTS

TEST/ DEV

ANALYTICAL ARCHIVE

INTEGRATED DATA WAREHOUSE

DATA MINING BUSINESS INTELLIGENCE APPLICATIONS VIEWPOINT SUPPORT

INDEPENDENT DATA MART

Teradata Analytical Ecosystem

DATA LAB

Business Analysts Marketing Front-Line Workers

Operational Systems Customers / Partners Executives

18 12/4/12

• Meet service level goals >  The right data, in the right place, at the right time, for the

right users >  Track application readiness

• Resource optimization > Match application profiles to the right Teradata platform >  Availability, performance, cost

Teradata’s Analytical Ecosystem Benefits

•  Investment protection >  Seamless application portability between

Teradata platforms >  Platform repurposing

• One source support for Teradata products and services

19 12/4/12

Teradata Unity

Teradata Unity

Unity Director

Query routing and database synchronization between Teradata Systems

Unity Loader

High volume, intelligent data loading to multiple Teradata systems

Unity Ecosystem Manager End-to-end monitoring across data warehouse components

Unity Data Mover Data movement between Teradata systems

Integrated portfolio that turns a multi-system environment into an orchestrated Analytical Ecosystem

20 12/4/12

Unity Director Provides Query Management Reads

•  Two methods for Read queries > User session routing >  Individual query routing

21 12/4/12

Unity Director Provides Query Management Reads

•  Two methods for Read queries > User session routing >  Individual query routing

Controlled Routing (Named, Preferred)

Great for session and workload control across systems, especially when high availability failover is required

22 12/4/12

Unity Director Provides Query Management Reads

•  Two methods for Read queries > User session routing >  Individual query routing

Controlled Routing (Named, Preferred)

Great for session and workload control across systems, especially when high availability failover is required

Automatic Routing (Automatic)

Great when systems contain different data and/or for fast setup where session control isn’t required

23 12/4/12

Unity Director Provides Query Management Writes

•  Three methods for Write operations >  Default, Create Preferred, Create Balanced >  Can be used in combination

• Writes to all systems where objects reside

• Great for keeping systems in sync

Default (writes)

24 12/4/12

Unity Director Provides Query Management Writes

•  Three methods for Write operations >  Default, Create Preferred, Create Balanced >  Can be used in combination

• Writes to all systems where objects reside

• Great for keeping systems in sync

Default (writes)

Create Preferred (writes)

• Creates to only one system • Subsequent writes to created objects on just one system, such as temporary tables

• Prevents wasted resources on other systems

25 12/4/12

Unity Director Provides Query Management Writes

•  Three methods for Write operations >  Default, Create Preferred, Create Balanced >  Can be used in combination

• Writes to all systems where objects reside

• Great for keeping systems in sync

Default (writes)

Create Preferred (writes)

Create Balanced (writes)

• Creates to only one system • Subsequent writes to created objects on just one system, such as temporary tables

• Prevents wasted resources on other systems

• Creates to only one system • Designated system for creates alternates among systems for different sessions based on a round-robin algorithm

26 12/4/12

Unity Loader

•  Bulk loads sent to all participating systems; updates are asynchronous •  More than two sites are supported with additional Unity Loader and

Director servers

Unity Loader

Site 1

27 12/4/12

Unity Loader

Unity Loader

Unity Loader

•  Bulk loads sent to all participating systems; updates are asynchronous •  More than two sites are supported with additional Unity Loader and

Director servers

Unity Loader

Site 1

28 12/4/12

Unity Loader

Unity Loader

Unity Loader

•  Bulk loads sent to all participating systems; updates are asynchronous •  More than two sites are supported with additional Unity Loader and

Director servers

Unity Loader

Site 1 ü

ü

ü

29 12/4/12

Unity Loader

Unity Loader

Unity Loader

•  Bulk loads sent to all participating systems; updates are asynchronous •  More than two sites are supported with additional Unity Loader and

Director servers

Unity Loader

Unity Loader

Site 1

Site 2

ü

ü

ü

30 12/4/12

Unity Loader

Unity Loader

Unity Loader

Unity Loader

Unity Loader

•  Bulk loads sent to all participating systems; updates are asynchronous •  More than two sites are supported with additional Unity Loader and

Director servers

Unity Loader

Unity Loader

Site 1

Site 2

ü

ü

ü

31 12/4/12

Unity Loader

Unity Loader

Unity Loader

Unity Loader

Unity Loader

•  Bulk loads sent to all participating systems; updates are asynchronous •  More than two sites are supported with additional Unity Loader and

Director servers

Unity Loader

Unity Loader

Site 1

Site 2

ü

ü

ü

TERADATA UNIFIED DATA ARCHITECTURE

Copyright © 2011 Teradata Corporation. 33

AUDIO & VIDEO IMAGES TEXT WEB & SOCIAL MACHINE LOGS CRM SCM ERP

DISCOVERY PLATFORM

CAPTURE | STORE | REFINE

INTEGRATED DATA WAREHOUSE

UNIFIED DATA ARCHITECTURE

Big Data Analytics

Big Data Management

Copyright © 2011 Teradata Corporation. 34

Business Analyst

Discovery Platform

Discovery

Discovery Platform Data Sources

Structured Data

Multi-Structured Data

Non relational Data

OLTP DBMS’s

Users

Data Scientist

SQL

MapReduce

Statistical Functions

Discovery Tools

•  Structured and multi-structured data

•  Doesn’t require extensive data modeling

•  Doesn’t balance the books

•  Data completeness can be good enough

•  No stringent SLA’s

•  Fraud patterns •  Customer behavior •  Digital marketing

optimization •  Machine data/process

optimization

Copyright © 2011 Teradata Corporation. 35

Hadoop Use Cases Validated with Customers

•  Land/source operational data -  Only one extract from source system

•  History or long term storage -  Low cost storage

•  Preprocess data -  Sessionize data, remove XML tags

•  Transformations -  Structured and semi-structured

•  Exploration -  Investigate value of new data sources

•  Batch scoring •  Single subject reporting

Many define as Analytics

36 12/4/12

Teradata Unified Data Architecture

AUDIO & VIDEO IMAGES TEXT WEB & SOCIAL MACHINE LOGS CRM SCM ERP

DISCOVERY PLATFORM

CAPTURE | STORE | REFINE

INTEGRATED DATA WAREHOUSE

LANGUAGES MATH & STATS DATA MINING BUSINESS INTELLIGENCE APPLICATIONS

Engineers

Data Scientists Business Analysts Marketing Front-Line Workers

Operational Systems Customers / Partners Executives

37 12/4/12

Teradata Unified Data Architecture

AUDIO & VIDEO IMAGES TEXT WEB & SOCIAL MACHINE LOGS CRM SCM ERP

LANGUAGES MATH & STATS DATA MINING BUSINESS INTELLIGENCE APPLICATIONS

INTEGRATED DATA WAREHOUSE

DISCOVERY PLATFORM

Engineers

Data Scientists Business Analysts Marketing Front-Line Workers

Operational Systems Customers / Partners Executives

38 12/4/12

Teradata Unified Data Architecture

AUDIO & VIDEO IMAGES TEXT WEB & SOCIAL MACHINE LOGS CRM SCM ERP

LANGUAGES MATH & STATS DATA MINING BUSINESS INTELLIGENCE APPLICATIONS

INTEGRATED DATA WAREHOUSE

DISCOVERY PLATFORM

Engineers

Data Scientists Business Analysts Marketing Front-Line Workers

Operational Systems Customers / Partners Executives

39 12/4/12

INTRODUCING TERADATA ASTER BIG ANALYTICS APPLIANCE 3H Industry’s First Big Analytics Appliance with Aster and Hadoop in the same cabinet

Unified System Management and Analytics

Unified Solution for Big Data Storage, Management, and Analytics

Available NOW

Copyright © 2011 Teradata Corporation. 40

Aster SQL-H™ A Business User’s Bridge to Analyze Hadoop Data

Aster SQL-H Gives Analysts and Data Scientists a Better Way to Analyze Data Stored in Hadoop •  Allow standard ANSI SQL access to

Hadoop data

•  Leverage existing BI tool and enable self service

•  Enable 50+ prebuilt SQL-MapReduce Apps and IDE

Hadoop Layer: HDFS

Pig

Hive

Hadoop MR

Aster: SQL-H

HCatalog

Dat

a

Dat

a Fi

ltering

NEW

41 12/4/12

Teradata Unified Data Architecture

AUDIO & VIDEO IMAGES TEXT WEB & SOCIAL MACHINE LOGS CRM SCM ERP

DISCOVERY PLATFORM

CAPTURE | STORE | REFINE

INTEGRATED DATA WAREHOUSE

LANGUAGES MATH & STATS DATA MINING BUSINESS INTELLIGENCE APPLICATIONS VIEWPOINT SUPPORT

Engineers

Data Scientists Business Analysts Marketing Front-Line Workers

Operational Systems Customers / Partners Executives

42 12/4/12

Common Management Console for Aster, Teradata and Apache

Hadoop Aster Specific Portlets •  Aster Node

Monitoring •  Aster Completed

Processes

Trend/ Visualization Portlets •  Capacity

Heat Map •  Metrics Graph •  Metrics Analysis

Query Portlets •  Query Monitor

Admin Portlets •  Teradata System •  Roles Manager

Other Portlets •  System Health •  Canary queries •  Aster Data

Alerting

Teradata Viewpoint Integration Easier, Faster, and Better System Management

Available now with Teradata and Aster. Hadoop availability early 2013

43 12/4/12

•  Customers that want to improve supportability ensure that Teradata Vital Infrastructure is activated in their production environment

•  Teradata Vital Infrastructure is embedded proactive support software available on each Teradata platform

Improve Supportability with Teradata Vital Infrastructure

Regularly Collects Asset Data

Constantly Monitors Events

Identifies Risk Data Patterns/Trends

Detects Fault Alerts

Records Fault Events

Automatic Incident Reports Are Created

Alert Notifications Are Sent and Tracked

62–70% of Incidents Discovered Through TVI

44 12/4/12

Teradata Unified Data Architecture

AUDIO & VIDEO IMAGES TEXT WEB & SOCIAL MACHINE LOGS CRM SCM ERP

DUAL SYSTEMS

DATA MARTS

TEST/ DEV

ANALYTICAL ARCHIVE

INTEGRATED DATA WAREHOUSE

DATA MINING BUSINESS INTELLIGENCE APPLICATIONS VIEWPOINT SUPPORT

INDEPENDENT DATA MART

Teradata Analytical Ecosystem

DATA LAB

Business Analysts Marketing Front-Line Workers

Operational Systems Customers / Partners Executives

45 12/4/12

Teradata Unified Data Architecture

AUDIO & VIDEO IMAGES TEXT WEB & SOCIAL MACHINE LOGS CRM SCM ERP

DUAL SYSTEMS

DATA MARTS

TEST/ DEV

ANALYTICAL ARCHIVE

LANGUAGES MATH & STATS DATA MINING BUSINESS INTELLIGENCE APPLICATIONS VIEWPOINT SUPPORT

INDEPENDENT DATA MART

DISCOVERY PLATFORM

INTEGRATED DATA WAREHOUSE

DATA LAB

CAPTURE | STORE | REFINE

Engineers

Data Scientists Business Analysts Marketing Front-Line Workers

Operational Systems Customers / Partners Executives

46 12/4/12

Questions and Answers

Thank You!

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The Briefing Room

Analyst: Krish Krishnan

Perceptions & Questions

S

Next  Generation  Data  Warehouse  

Designing  &  Building  Scalable  Data  Warehouse  Infrastructures  BriefR  

December  4th  2012  

State  of  Data  Today  

@2012  Copyright  Sixth  Sense  Advisors  

Corporate  Decision  Support  Data  

@2012  Copyright  Sixth  Sense  Advisors  

Semi-­‐Structured  

Data  

Data  Distribution  Today  

@2012  Copyright  Sixth  Sense  Advisors  

Data  Workloads  &  Processing  

@2012  Copyright  Sixth  Sense  Advisors  

Transac1onal  Systems   ODS  

Enterprise  Datawarehouse    

Datamarts  &  Analy1cal  Databases  

Datamarts  &  Analy1cal  Databases  

Datamarts  &  Analy1cal  Databases  

Transac1onal  Systems   ODS  

Transac1onal  Systems   ODS  

Reports  

Dashboards  

Analy1c  Models  

Other  Applica1ons  

Data  Transforma1on  

Workload  Challenge  

S  Unknowns  S  Do  not  know  what  data  we  are  

geCng  S  Do  not  know  formats  or  

volumes  of  data  

@2012  Copyright  Sixth  Sense  Advisors  

S  Requirements  S  Assigning  the  appropriate  systems  

and  processes  to  manage  workloads  S  Creates  an  interchangeable  

infrastructure  S  Support  Homogenous  /  

Heterogeneous  plaIorms  S  Need  to  process  data  in  a  

reasonable  1me  S  Need  a  fault  tolerant  architecture  as  

large  chunks  of  data  cannot  be  reprocessed  if  and  when  a  failure  occurs  

S  Need  automa1c  resource  management  

S  Issues  S  Long  running  jobs  S  Missed  SLA’s  S  Performance  &  Response  Issues  S  Scalability  S  Fault  Tolerance  

Workload  Isolation  

@2012  Copyright  Sixth  Sense  Advisors  

Semi-­‐Structured  

Data  

BeneGits  

S  Requirements  S  Assigning  the  appropriate  systems  and  processes  to  manage  

workloads  S  Creates  an  interchangeable  infrastructure  S  Support  Homogenous  /  Heterogeneous  plaIorms  S  Need  to  process  data  in  a  reasonable  1me  S  Need  a  fault  tolerant  architecture  as  large  chunks  of  data  cannot  

be  reprocessed  if  and  when  a  failure  occurs  S  Need  automa1c  resource  management  

@2012  Copyright  Sixth  Sense  Advisors  

Questions  

@2012  Copyright  Sixth  Sense  Advisors  

S  What  are  the  key  drivers  behind  the  “unity”  architecture?  

S  What  is  the  biggest  benefit  of  this  applica1on?  

S  Will  Teradata  evolve  this  fabric  in  the  next  genera1ons?  

S  What  releases  of  the  ecosystem  are  supported?  

S  Will  this  include  integra1on  of  other  Teradata  management  tools  in  the  future?  

S  How  can  Systems  Administrators  learn  this  architecture?  What  addi1onal  skills  are  needed?  

Thank  You  

@2012  Copyright  Sixth  Sense  Advisors  

Krish  Krishnan  [email protected]  Twi]er  Handle:  @datagenius  

Twitter Tag: #briefr

The Briefing Room

Twitter Tag: #briefr

The Briefing Room

Upcoming Topics

This month: Innovators

January: Big Data

February: Analytics

2013 Editorial Calendar www.insideanalysis.com

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The Briefing Room

Thank You for Your

Attention