university of texas at austin energy poll sept. 2011
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The University of Texas Energy Poll is a comprehensive study of consumer attitudes and behaviors regarding energy development, innovation and consumption in the United States. This presentation highlights major findings of the first poll, which will be repeated every six months. The poll is conducted under the supervision of the Energy Management and Innovation Center at McCombs School of Business. Professor Wayne Hoyer is the poll director.TRANSCRIPT
Wave 1September 2011
Question by Question Charts
Page Question
5QD11. If you were in charge of the US budget, in which of the following areas are you most likely to put more money and, separately, where are you the least likely to put more money?
6 Q100. When it comes to dealing with energy issues that face our nation, do you think things are headed in...?
7 Q101. How would you describe energy prices today for each of the following?
8 Q102. Now looking ahead, do you expect that 6 months from today, the price for each of the following will...?
9 Q103. Now thinking about the next 12 months, do you think that the portion of your household budget spent on energy will... ?
10Q110. Please indicate how satisfied you are with the job that each of the following is doing to address the energy issues that are most important to you.
13Q120. Over the past 3 months, approximately how frequently have you read, seen or heard anything in particular about energy issues such as electricity costs, government policy, environmental crises or alternative energy sources?
14 Q121. What have you read, seen, or heard about energy issues over the past 3 months?
15 Q122. Compared to most people you know, how knowledgeable are you about how energy is produced, delivered and used?
16 Q123. How interested are you in learning more about each of the following?
17Q124. In general, among the items listed below, which one do you think has the most impact on the prices you pay for energy and, separately, which one do you think has the least impact on the prices you pay for energy?
18 Q130-Q132. CATEGORY SUMMARY: From which of the following sources do you get most of your news or information about energy issues?
19 Q130. Radio: From which of the following sources do you get most of your news or information about energy issues?
20 Q130. Newspaper: From which of the following sources do you get most of your news or information about energy issues?
21 Q130. Network TV: From which of the following sources do you get most of your news or information about energy issues?
22 Q130. Network Program(s): From which of the following sources do you get most of your news or information about energy issues?
23 Q130. Cable TV: From which of the following sources do you get most of your news or information about energy issues?
24 Q131. Magazines: From which of the following sources do you get most of your news or information about energy issues?
26 Q132. Online Only & New Media: From which of the following sources do you get most of your news or information about energy issues?
27 Q133. Which of the following groups or organizations would you trust to provide you with information on how to use energy more efficiently?
Contents
Page 2Source: University of Texas at Austin Energy Poll, September 2011
Page Question
28 Q134. The use of social media sites such as Facebook, Twitter, and YouTube has become much more popular in American society. How do you think this has changed how you personally learn about energy?
29 Q135. Please indicate whether you agree or disagree with the following statement - I can make a difference about energy issues that are important to me with the use of social media that I could not make without social media.
30 Q150. Please rate how concerned you are about each of the following.
31 Q160. Please indicate how likely it is that you will do each of the following within the next 5 years.
32 Q170. Using the scale below, please rate your feelings regarding environmental protection versus economic growth.
33 Q171. Please indicate the extent to which you support or oppose each of the following.
34 Q172A. Considering the pros, cons and your personal preferences for each, please rank the energy sources below where 1 = Best and 6 = Worst.
35 Q180. If you were to vote in the next election in 2012, would you be more likely or less likely to vote for a candidate who supports each of the following?
36 Q191. Thinking about our energy situation in 25 years, to what extent do you think we will be better off or worse off than we are now?
37 Q192. When do you think our domestic sources of non-renewable energy including oil, natural gas and coal will run out?
38 Q193. Using the scale below, please indicate your feelings with regard to non-hybrid sport utility vehicles (SUVs) in the US.
39 Q194. Using the scale below, please indicate your feelings with regard to the US government's role in preparing us for future energy needs.
40 QD1. Are you...[GENDER]
40 QD2. Into which of the following age groups do you fall?
40 QD4. What is your racial or ethnic heritage?
40 QD5. Which of the following income groups includes your TOTAL FAMILY INCOME in [Insert previous year] before taxes?
40 QD6. REGION
40 QD7. What is the last grade of school you completed?
40 QD12. Are you the parent or legal guardian of a child under the age of 18?
40 QD13. Which of the following best describes your marital status?
40 QD14. Including yourself, how many people live in your home?
40 QD15. Which of the following best describes your current employment status?
Contents Continued
Page 3Source: University of Texas at Austin Energy Poll, September 2011
Page Question
41 QD8. In which of the following industries do you or anyone in your immediate family work?
41 QD18. Which of the following best describes your electric company?
41 QD19. Which of the following sources of energy do you use to heat your home?
41 QD24. Do you own or rent your current place of residence?
41 QD25. What is the approximate square footage of your home?
41 QD26. On average, how much is your electric bill each month?
41 QD27. How would you classify the area in which your primary residence is located?
42 QD9. Generally speaking, which of the following best describes your political affiliation?
42 QD10. When it comes to politics, do you usually think of yourself as....?
42 QD16. Thinking about all elections including school, local and primary elections, how many of them have you voted in over the past few years?
42 QD17. As the term is generally used today, do you consider yourself to be an environmentalist?
42 QD20. Which of the following best describes the type of fuel you use for the vehicle you drive most often?
42 QD21. About how many miles per gallon does your primary vehicle get, on average?
42 QD22. Approximately how many miles do you drive your primary vehicle per year?
42 QD23. And would you classify your primary vehicle as a:
43 QP1. Would you say your health in general is...?
43 QP2. How willing would you be to pay much higher prices in order to protect the environment? Would you say you are...?
43QP3. Many companies today want to know as much as they can about their customers' interests, needs and preferences so they can individually tailor their communications and offers to each person. In general, do you see such methods for improved targeting as a good thing?
43 QP4. Which of the following items do you own?
43 QP5. To what extent do you consider yourself a religious person? Are you...?
43 QP6. Do you personally own a valid United States passport?
Contents Continued
Page 4Source: University of Texas at Austin Energy Poll, September 2011
Page 5Source: University of Texas at Austin Energy Poll, September 2011
US Budget Areas Likely To Put More Money
36
15
13
12
8
6
4
3
2
2
61
82
84
82
66
78
88
85
80
93
3
3
2
6
26
17
7
12
18
5
Job creation
Education
Social Security
Health care
Military and defense
Infrastructure development / maintenance
Energy security / dependable access to supply
Energy innovation
Environmental protection
Other
Most Likely Not Selected Least Likely
QD11. If you were in charge of the US budget, in which of the following areas are you most likely to put more money?
%
Wave 1 Base: 3406All results based on weighted data
Page 6Source: University of Texas at Austin Energy Poll, September 2011
Q100. When it comes to dealing with energy issues that face our nation, do you think things are headed in...?
Dealing With Energy Issues That Face Our Nation - Headed In...
19 25 43 11 2
1 = Definitely the Wrong Direction 2 3 4 5 = Definitely the Right Direction
Right Direction: 13.7%Wrong Direction: 43.2%
Wave 1 Base: 3406All results based on weighted data
Page 7Source: University of Texas at Austin Energy Poll, September 2011
Q101. How would you describe energy prices today for each of the following? (DK Excluded)
Energy Prices Today
29
33
44
69
40
45
41
27
27
21
13
3
3
1
1
1
1
0
0
0
Natural Gas (N=3035)
Electricity (N=3308)
Heating Oil (N=2728)
Gasoline (N=3377)
Very High Somewhat High About Right Somewhat Low Very Low
%
Wave 1 Base: Varies (Don’t Know Excluded) All results based on weighted data
Page 8Source: University of Texas at Austin Energy Poll, September 2011
Q102. Now looking ahead, do you expect that 6 months from today, the price for each of the following will...? (DK Excluded)
Expected Price Changes 6 Months From Today
19
20
27
32
47
48
48
46
32
30
22
14
3
2
3
8
0
0
1
0
Natural Gas (N=3062)
Electricity (N=3233)
Heating Oil (N=2867)
Gasoline (N=3263)
Increase significantly Increase somewhat Stay the same Decrease somewhat Decrease significantly
%
Wave 1 Base: Varies (Don’t Know Excluded) All results based on weighted data
Page 9Source: University of Texas at Austin Energy Poll, September 2011
Q103. Now thinking about the next 12 months, do you think that the portion of your household budget spent on energy will... ?
In 12 Months, Portion Of Household Budget Spent On Energy Will...
16 53 26 4 1
Increase Significantly Increase Somewhat Stay The Same Decrease Somewhat Decrease Significantly
Increase: 69.1% Decrease: 5.1%
Wave 1 Base: 3406All results based on weighted data
8
14
14
15
15
16
16
18
19
20
20
21
22
26
26
26
26
27
29
31
35
36
36
39
41
57
49
46
52
51
58
56
51
23
35
24
27
34
54
40
27
22
30
22
25
22
26
24
20
19
13
71The US Congress
Business leaders
Energy financiers
US Department of Energy
Large US companies
Oil and gas companies
Your state government
Your local government
The Sierra Club
Coal companies
Natural Resources Defense Council
Environmental Defense Fund
Nuclear energy companies
President Barack Obama
Your electric utility
Greenpeace
The Nature Conservancy
Energy innovators
Hydroelectric companies
Small US companies
Colleges and universities
Solar energy companies
Wind energy companies
Research institutes
Engineers and scientists
You / Your Household
Q110. TOP 3 AND BOTTOM 3 BOX SUMMARY: Please indicate how satisfied you are with the job that each of the following is doing to address the energy issues that are most important to you.
Satisfied % (Top 3 Box)Dissatisfied % (Bot 3 Box)
Wave 1 Base: 3406Scale: 1 = Not at all satisfied, 7 = Very satisfied (with “Not Sure” option)All results based on weighted data Page 10Source: University of Texas at Austin Energy Poll, September 2011
Page 11Source: University of Texas at Austin Energy Poll, September 2011
9
5
5
5
7
4
3
4
3
4
4
3
6
19
16
13
13
11
11
9
10
10
9
8
9
7
28
20
21
18
18
19
19
15
15
13
13
15
13
31
40
41
38
40
43
43
49
43
52
48
34
21
7
9
9
11
11
9
13
11
12
8
8
16
11
3
6
6
6
6
6
6
6
8
6
7
11
10
2
5
5
8
7
7
7
5
10
9
12
13
33
You / Your Household
Engineers and scientists
Research institutes
Solar energy companies
Wind energy companies
Colleges and universities
Small US companies
Hydroelectric companies
Energy innovators
The Nature Conservancy
Greenpeace
Your electric utility
President Barack Obama
7 = Very satisfied 6 5 4/Not Sure 3 2 1 = Not at all satisfied
Q110. Please indicate how satisfied you are with the job that each of the following is doing to address the energy issues that are most important to you. (Slide 1)
Wave 1 Base: 3406All results based on weighted data
Page 11Source: University of Texas at Austin Energy Poll, September 2011
Page 12Source: University of Texas at Austin Energy Poll, September 2011
Q110. Please indicate how satisfied you are with the job that each of the following is doing to address the energy issues that are most important to you. (Slide 2)
Wave 1 Base: 3406All results based on weighted data
Page 12Source: University of Texas at Austin Energy Poll, September 2011
3
3
3
2
3
2
1
2
2
1
2
1
1
6
7
6
6
7
4
4
5
4
4
4
4
2
13
11
11
12
10
12
11
9
9
10
8
9
6
44
52
56
45
58
31
28
26
34
32
41
37
21
14
9
8
14
7
18
17
15
15
16
15
17
15
9
7
6
9
5
13
15
15
15
14
14
14
18
11
11
10
12
11
20
23
28
21
22
16
18
38
Nuclear energy companies
Environmental Defense Fund
Natural Resources Defense Council
Coal companies
The Sierra Club
Your local government
Your state government
Oil and gas companies
Large US companies
US Department of Energy
Energy financiers
Business leaders
The US Congress
7 = Very satisfied 6 5 4/Not Sure 3 2 1 = Not at all satisfied
Page 13Source: University of Texas at Austin Energy Poll, September 2011
How Often Read, Seen or Heard About Energy Issues in Past 3 Months
14
21
10
20
6
8
9
11
Daily / Almost daily
A few times a week
Once a week
A few times a month
Once a month
Less than once a month
Have not read, seen or heard anything
Don't recall
Q120. Over the past 3 months, approximately how frequently have you read, seen or heard anything in particular about energy issues such as electricity costs, government policy, environmental crises or alternative energy sources?
%
Wave 1 Base: 3406All results based on weighted data
Page 14Source: University of Texas at Austin Energy Poll, September 2011
Energy Issues Read, Seen Or Heard About Over The Past 3 Months… (Derived from verbatim responses)
8
12
18
21
24
39
Regulations/Restrictions Related
Sources of Information Related
Environment/Safety Related
Government/Politics Related
Energy Sources Related
Price Related
Q121. CATEGORY SUMMARY: What have you read, seen, or heard about energy issues over the past 3 months?
Wave 1 Base: 2696 (Have read, seen or heard about energy issues in the past 3 months)All results based on weighted data
%
Page 15Source: University of Texas at Austin Energy Poll, September 2011
Q122. Compared to most people you know, how knowledgeable are you about how energy is produced, delivered and used?
Self-Reported Level Of Knowledge About How Energy Is Produced, Delivered & Used
10 24 42 19 6
1 = Not At All Knowledgeable 2 3 4 5 = Very Knowledgeable
Knowledgeable: 24.2%Not Knowledgeable: 33.7%
Wave 1 Base: 3406All results based on weighted data
Page 16Source: University of Texas at Austin Energy Poll, September 2011
Interested In Learning More About…
5
4
4
3
9
6
6
4
26
23
21
14
39
42
43
34
21
25
27
46
Global Energy Issues
National Energy Issues
Local Energy Issues
Reducing Your Own EnergyUse
Not at all interested Not very interested Neither Somewhat interested Very interested
Q123. How interested are you in learning more about each of the following?
%
Wave 1 Base: 3406All results based on weighted data
Page 17Source: University of Texas at Austin Energy Poll, September 2011
Most Impact/Least Impact On Energy Prices
14
2117
2623
21
36
1815
9
Supply constraintsConsumer demand Governmentregulation
Global politicsPricing power ofenergy companies
and/or electricutilities
Most Impact
Least Impact
Q124. In general, among the items listed below, which one do you think has the most impact on the prices you pay for energy and, separately, which one do you think has the least impact on the prices you pay for energy.
%
Wave 1 Base: 3406All results based on weighted data
Page 18Source: University of Texas at Austin Energy Poll, September 2011
Media Outlets Used For News or Information About Energy Issues
65
63
49
40
38
35
34
29
Network TV
Newspaper
Radio
Cable TV
Online Only
Network Programs
Magazines
New Media
Q130 – Q132. CATEGORY SUMMARY: From which of the following sources do you get most of your news or information about energy issues?
%
Wave 1 Base: 3406All results based on weighted data
Page 19Source: University of Texas at Austin Energy Poll, September 2011
Outlets Used For News or Information About Energy Issues - Radio
32
30
5
21
18
4
15
12
4
9
7
3
2
2
1
Local Radio (Net)
Local Radio: On the Radio
Local Radio: Online
Talk Radio (Net)
Talk Radio: On the Radio
Talk radio: Online
NPR/Public radio (Net)
NPR/Public radio: On the Radio
NPR/Public radio: Online
Satellite radio (Net)
Satellite radio: On the Radio
Satellite radio: Online
Other radio (Net)
Other radio: Online
Other radio: On the Radio
%
Wave 1 Base: 3406All results based on weighted data
Q130. From which of the following sources do you get most of your news or information about energy issues? – Radio
Page 20Source: University of Texas at Austin Energy Poll, September 2011
Outlets Used For News or Information About Energy Issues - Newspaper
5143
18
159
8
1410
6
1266
106
4
74
3
744
Local newspaper (Net) Local newspaper: In Print Local newspaper: Online
USA Today (Net) USA Today: Online USA Today: In Print
New York Times (Net) New York Times: Online New York Times: In Print
Wall Street Journal (Net) WSJ: In Print WSJ: Online
Washington Post (Net) Washington Post: Online Washington Post: In Print
Financial Times (Net) Financial Times: Online Financial Times: In Print
Other newspaper (Net) Other newspaper: Online Other newspaper: In Print
%
Wave 1 Base: 3406All results based on weighted data
Q130. From which of the following sources do you get most of your news or information about energy issues? – Newspaper
Page 21Source: University of Texas at Austin Energy Poll, September 2011
Outlets Used For News or Information About Energy Issues – Network TV
40
37
7
40
37
5
36
34
6
20
18
4
5
3
3
ABC/abcnews.com (Net)
ABC/abcnews.com: On TV
ABC/abcnews.com: Online
NBC (Net)
NBC: On TV
NBC: Online
CBS / cbsnews.com (Net)
CBS / cbsnews.com: On TV
CBS / cbsnews.com: Online
PBS (Net)
PBS: On TV
PBS: Online
Other Network TV (Net)
Other Network TV: On TV
Other Network TV: Online
%
Wave 1 Base: 3406All results based on weighted data
Q130. From which of the following sources do you get most of your news or information about energy issues? – Network TV
Page 22Source: University of Texas at Austin Energy Poll, September 2011
Outlets Used For News or Information About Energy Issues – Network Programs
20
17
4
16
14
3
15
13
2
10
8
2
4
2
2
Fox News Sunday (Net)
Fox News Sunday: On TV
Fox News Sunday: Online
Meet the Press (Net)
Meet the Press: On TV
Meet the Press: Online
Face the Nation (Net)
Face the Nation: On TV
Face the Nation: Online
This Week (Net)
This Week: On TV
This Week: Online
Other Network Program (Net)
Other Network Program: Online
Other Network Program: TV
%
Wave 1 Base: 3406All results based on weighted data
Q130. From which of the following sources do you get most of your news or information about energy issues? – Network Programs
Page 23Source: University of Texas at Austin Energy Poll, September 2011
Outlets Used For News or Information About Energy Issues – Cable TV
3528
13
3431
9
2419
8
2321
4
1715
4
119
3
86
3
43
2
CNN (Net) CNN: On TV CNN: Online
Fox News (Net) Fox News: On TV Fox News: Online
MSNBC (Net) MSNBC: On TV MSNBC: Online
Discovery (Net) Discovery: On TV Discovery: Online
CNBC (Net) CNBC: On TV CNBC: Online
Fox Business (Net) Fox Business: On TV Fox Business: Online
Bloomberg (Net) Bloomberg: On TV Bloomberg: Online
Other Cable TV (Net) Other Cable TV: On TV Other Cable TV: Online
%
Wave 1 Base: 3406All results based on weighted data
Q130. From which of the following sources do you get most of your news or information about energy issues? – Cable TV
Page 24Source: University of Texas at Austin Energy Poll, September 2011
Outlets Used For News or Information About Energy Issues – Magazines
1411
5
1310
5
129
5
76
2
64
3
64
2
64
3
53
3
Time (Net) Time: In Print Time: Online
Newsweek (Net) Newsweek: In Print Newsweek: Online
National Geographic (Net) NG: In Print NG: Online
Popular Science (Net) Popular Science: In Print Popular Science: Online
Forbes (Net) Forbes: In Print Forbes: Online
Money (Net) Money: In Print Money: Online
Fortune/CNN Money (Net) Fortune/CNN Money: Online Fortune/CNN Money: In Print
The Economist (Net) The Economist: In Print The Economist: Online
%
Wave 1 Base: 3406All results based on weighted data
Q131. From which of the following sources do you get most of your news or information about energy issues? – Magazines – Slide 1
Page 25Source: University of Texas at Austin Energy Poll, September 2011
Outlets Used For News or Information About Energy Issues – Magazines
43
2
43
2
43
1
32
1
322
32
1
32
1
211
31
2
Scientific American (Net) Scientific American: In Print Scientific American: Online
Bloomberg Business Week (Net) Bloomberg Bus.Week: In Print Bloomberg Bus.Week: Online
The New Yorker (Net) The New Yorker: In Print The New Yorker: Online
National Review (Net) National Review: Online National Review: In Print
The Atlantic (Net) The Atlantic: In Print The Atlantic: Online
Politico (Net) Politico: Online Politico: In Print
The Week (Net) The Week: In Print The Week: Online
New Republic (Net) New Republic: In Print New Republic: Online
Other magazine(s) (Net) Other magazine(s): Online Other magazine(s): In Print
%
Wave 1 Base: 3406All results based on weighted data
Q131. From which of the following sources do you get most of your news or information about energy issues? – Magazines – Slide 2
Page 26Source: University of Texas at Austin Energy Poll, September 2011
Outlets Used For News or Information About Energy Issues –Online Only & New Media
3818
8
85
44
3
32
1
4
29
1710
65
4
22
2
Online (Net) A portal website like GoogleNews, AOL, or Topix
Huffington Post
Discovery.com A website of an international news organization
DiscoveryNews.com
Reuters.com Drudge Report
DowJonesNews.com
Slate Real Clear Politics
Other online only
New Media (Net)
Facebook YouTube
Blogs
Twitter News Apps or RSS feeds
Podcasts Other new media
%
Wave 1 Base: 3406All results based on weighted data
Q132. From which of the following sources do you get most of your news or information about energy issues? – Online Only and New Media
Page 27Source: University of Texas at Austin Energy Poll, September 2011
Groups/Organizations Trusted To Provide Information About Efficient Energy Use
2
9
11
14
14
14
15
24
27
32
33
34
36
Other
Don't know
None
State government office/agency
Federal government office/agency
Local government office/agency
Home improvement contractor or company
Internet/web sources
Home improvement stores
Environmental resources
Non-profit sources
Your electric utility company
Consumer Groups/Reports
Q133. Which of the following groups or organizations would you trust to provide you with information on how to use energy more efficiently?
%
Wave 1 Base: 3406All results based on weighted data
Page 28Source: University of Texas at Austin Energy Poll, September 2011
Q134. The use of social media sites such as Facebook, Twitter, and YouTube has become much more popular in American society. How do you think this has changed how you personally learn about energy?
How Social Media Has Changed Learning About Energy
2 2 55 12 7 22
1 = Definitely change for the worse 2 3 = Has not made difference 4 5 = Definitely change for the better DK / NA
Better: 19.2%Worse: 4.0%
Wave 1 Base: 3406All results based on weighted data
Page 29Source: University of Texas at Austin Energy Poll, September 2011
Q135. Please indicate whether you agree or disagree with the following statement – I can make a difference about energy issues that are important to me with the use of social media that I could not make without social media.
I can make a difference about energy issues that are important to me with the use of social media that I could not make without social media.
18 12 29 19 6 18
Strongly disagree Somewhat disagree Neither agree nor disagree Somewhat agree Strongly agree DK / NA
Agree: 24.4%Disagree: 29.6%
Wave 1 Base: 3406All results based on weighted data
Page 30Source: University of Texas at Austin Energy Poll, September 2011
Concerned About...
2
3
2
3
5
6
4
6
10
17
2
2
2
3
3
5
5
5
6
7
4
5
4
6
6
8
7
9
9
9
9
15
16
14
17
16
15
18
17
19
16
18
20
19
21
19
22
21
18
16
22
23
22
20
21
20
20
18
16
15
46
34
34
34
28
25
26
23
24
18
US's consumption of oil from foreign sources
US's progress in developing renewable sources of energy
US's progress in developing better ways to use energy efficiently
The portion of your household budget spent on energy
US's consumption of fossil fuels
The impact of US oil and gas exploration on the natural environment
The energy efficiency of your home
Your own consumption of electricity
Your own consumption of gasoline
Your own consumption of natural gas or heating oil to heat your home
1 = Not at all concerned 2 3 4 5 6 7 = Very concerned
Q150. Please rate how concerned you are about each of the following:
%
Wave 1 Base: 3406All results based on weighted data
Page 31Source: University of Texas at Austin Energy Poll, September 2011
Q160. Please indicate how likely it is that you will do each of the following within the next 5 years.
Likelihood To Do In Next 5 Years
23
35
43
48
48
54
58
61
6
9
12
12
13
11
11
12
10
9
10
10
10
10
10
9
17
15
12
12
11
11
9
9
14
13
10
8
9
5
6
5
11
9
6
5
3
3
3
2
12
9
6
4
3
2
2
2
8
3
2
1
2
3
1
1
Use "smart meter" technology
Own a hybrid vehicle
Install solar panels at your home
Own a fully electric vehicle
Own a vehicle that runs on natural gas
Own a vehicle that runs on diesel fuel
Convert your existing vehicle to biofuels
Convert your existing vehicle to natural gas
1 = Not at all likely 2 3 4 5 6 7 = Very likely Have Done Already
Wave 1 Base: 3406All results based on weighted data
%
Page 32Source: University of Texas at Austin Energy Poll, September 2011
Q170. Using the scale below, please rate your feelings regarding environmental protection versus economic growth.
Environmental Protection Versus Economic Growth
18 15 29 19 19
1 = Avoiding Permanent Harm to The Environment Should Definitely Be Given Priority
5 = Economic Growth Should Definitely Be Given Priority
Economic Growth: 37.4%Avoiding Harm to Environment: 33.3%
Wave 1 Base: 3406All results based on weighted data
Page 33Source: University of Texas at Austin Energy Poll, September 2011
Trade-Off Scenarios
20
19
18
26
19
16
18
23
24
26
25
25
24
26
27
17
13
13
12
9
Using renewable sources of energy such as solar, wind andgeo-thermal to supplement the generation of electrical power ifit would reduce greenhouse gasses - but raise your electricity
bill by 20%
Paying an energy consumption tax of 3% on gasoline, naturalgas, and heating oil if it would support increased development
of renewable energy sources such as solar, wind and geo-thermal
Paying 10% more for your gasoline, heating oil and natural gasif it meant the US would become significantly less dependent
on foreign sources of energy in the next two generations
Building coal-fired power plants to meet growing energydemands if it would significantly lower your monthly electricitybill - even if it means more local air, water, or ground pollution
Strongly oppose Somewhat oppose Neither Somewhat support Strongly support
Q171. Please indicate the extent to which you support or oppose each of the following.
%
Wave 1 Base: 3406All results based on weighted data
Page 34Source: University of Texas at Austin Energy Poll, September 2011
Ranking Of Energy Sources
43
18
15
13
7
3
22
31
23
13
6
6
15
24
33
15
6
7
9
11
17
35
15
13
8
9
8
20
22
32
4
7
4
4
43
39
Solar
Wind
Hydro
Natural Gas
Nuclear
Coal
Rank 1 = Best Rank 2 Rank 3 Rank 4 Rank 5 Rank 6 = Worst
Q172A. Considering the pros, cons and your personal preferences for each, please rank the energy sources below where 1 = Best and 6 = Worst.
%
Wave 1 Base: 2919 (Question added after collection began) All results based on weighted data
Page 35Source: University of Texas at Austin Energy Poll, September 2011
Voting Based On Energy-Related Issues
4
7
9
14
8
7
12
12
32
36
41
29
38
33
25
23
18
17
13
22
Expanding tax exemptions for companies engaged inresearch on wind, solar and hydrogen technology or other
sustainable forms of energy
Providing tax incentives for those who buy hybrid or electricvehicles
Increasing spending on subway, rail and bus systems
Allowing more offshore oil and gas drilling in U.S. waters
Much less likely Somewhat less likely Neither Somewhat more likely Much more likely
Q180. If you were to vote in the next election in 2012, would you be more likely or less likely to vote for a candidate who supports each of the following?
%
Wave 1 Base: 3406All results based on weighted data
Page 36Source: University of Texas at Austin Energy Poll, September 2011
Q191. Thinking about our energy situation in 25 years, to what extent do you think we will be better off or worse off than we are now?
Energy Situation In 25 years (Compared To Now)...
14 27 36 18 5
1 = Definitely Worse Off 2 3 4 5 = Definitely Better Off
Better Off: 22.5%Worse Off: 41.3%
Wave 1 Base: 3406All results based on weighted data
Page 37Source: University of Texas at Austin Energy Poll, September 2011
Q192. When do you think our domestic sources of non-renewable energy including oil, natural gas and coal will run out?
Domestic Sources Of Non-Renewable Energy Will Run Out In...
11
16
22
33
18
Never
>200 years
100 - 200 years
50 - 100 years
<50 years
%
51% Within Next 100 Years
Wave 1 Base: 3406All results based on weighted data
Page 38Source: University of Texas at Austin Energy Poll, September 2011
Q193. Using the scale below, please indicate your feelings with regard to non-hybrid sport utility vehicles (SUVs) in the US.
Feelings With Regard To SUVs
11 27 51 8 3
1 = Should definitely be banned 2 3 = Should be left alone 4 5 = Should definitely be promoted
Promoted: 11.0%Banned: 37.9%
Wave 1 Base: 3406All results based on weighted data
Page 39Source: University of Texas at Austin Energy Poll, September 2011
Q194. Using the scale below, please indicate your feelings with regard to the US government's role in preparing us for future energy needs.
Feelings With Regard To The US Government's Role In Preparing Us For Future Energy Needs
16 9 18 24 32
1 = Definitely Trying To Do Too Many Things 5 = Should Definitely Do More
Should Do More: 56.7%Trying to Do Too Many Things: 25.2%
Wave 1 Base: 3406All results based on weighted data
Page 40Source: University of Texas at Austin Energy Poll, September 2011
Respondent Profile (1)
Wave 1
Gender (%):
Male 49
Female 51
Age (%):
18-24 13
25-34 18
35-44 17
45-54 19
55-64 16
65+ 17
Average Age: 45.9
Ethnicity (%):
Caucasian/White 69
Hispanic/Latino 13
African American/Black 12
Other 6
Annual HH Income (%):
Less than $50,000 49
$50,000 to less than $100,000 29
$100,000 + 18
Parent or Legal Guardian Child <18 (%):
Yes 27
No 73
Wave 1
Avg. # of People In Household: 2.6
Education (%):
High school or less 40
Vocational school/Technical school 4
Some college-2 years or less 17
Some college-more than 2 years 9
Graduated college 18
Post-graduate work without a degree 4
Post-graduate degree 9
Current Employment (%):
Employed full-time 36
Employed part-time 11
Full-time homemaker 11
Student 6
Retired 23
Temporarily unemployed 11
Marital Status (%):
Married / Living with / Domestic Partner 59
Single 26
Divorced / Separated 10
Widowed 5
Engaged 1
Region (%):
South 37
Midwest 23
West 22
Northeast 19Wave 1 Base: 3406All results based on weighted data
Page 41Source: University of Texas at Austin Energy Poll, September 2011
Respondent Profile (2)
Wave 1
Residence Ownership (%):
Own 63
Rent 31
Other 6
Residence Size (%):
Less than 500 square feet 5
500 to less than 1,000 square feet 19
1,000 to less than 2,000 square feet 42
2,000 square feet or more 19
Residence Locale (%):
Urban 27
Suburban 49
Rural 23
Average Monthly Electric Bill: $128.86
Electric Provider (%):
A retail electric provider 23
A municipal or city-owned utility 21
An electric co-operative 14
An investor-owned utility 14
Other 1
Don't know 28
Home Heating (%):
Natural gas 49
Electricity 47
Heating oil 7
Solar 1
Do not heat my home 2
Other 7
Wave 1 Base: 3406All results based on weighted data
Wave 1
Respondent / Immediate Family Employment Industry (%)
Education 9
Health Care 7
Government / Military 6
Retail 6
Manufacturing 4
Computers / Hardware / Software 3
Finance / Banking 3
Transportation / Shipping 3
Service industry 3
Hospitality 2
Entertainment 1
Travel / Tourism 1
Internet-related or e-commerce 1
Farming / Ranching 1
Energy / Power 1
Communications 1
Oil / Gas <1
Media <1
Environmental protection <1
Mining <1
None of the above 62
Page 42Source: University of Texas at Austin Energy Poll, September 2011
Respondent Profile (3)
Wave 1
Average Yearly Mileage: (Base: 3150) 9,862
Primary Vehicle Type (%): (Base: 3150)
Mid-size car 38
Compact or smaller car 18
Small SUV / Crossover 12
Pickup truck 10
Mid-size or larger SUV 10
Minivan 7
Sports car 2
Van 1
Motorcycle <1
Other 2
Vehicle Fuel (%): (Base: 3406)
Gasoline 87
Gasoline-electric hybrid 2
E85 (85% ethanol blend) 2
Diesel 1
Electricity <1
Biodiesel <1
Hydrogen <1
Compressed natural gas (CNG) 0
Do not drive a vehicle 8
Other <1
Average Vehicle MPG: (Base: 3134) 24.4
All results based on weighted data
(Base: 3406) Wave 1
Political Affiliation (%):
Strong Democrat 10
Democrat 18
Somewhat / Lean Democrat 13
Strictly Independent 16
Somewhat / Lean Republican 11
Republican 14
Strong Republican 6
Other 8
Ideology (%):
Extremely liberal 4
Liberal 13
Slightly liberal 8
Moderate 31
Slightly conservative 9
Conservative 19
Extremely conservative 6
Other 6
Voting Frequency (%):
All 35
Most 26
About half 10
Less than half 10
None 15
Environmentalist? (%):
Yes, ACTIVE environmentalist 11
Yes, PASSIVE environmentalist 40
No, not an environmentalist 45
Page 43Source: University of Texas at Austin Energy Poll, September 2011
Respondent Profile (4)
Wave 1
General Health (%)
Excellent 12
Very Good 38
Good 33
Fair 14
Poor 3
Willingness To Pay Higher Prices To Protect The Environment (%)
Very willing 4
Fairly willing 34
Neither willing nor unwilling 25
Not very willing 22
Not willing at all 15
Targeted Communication From Companies (%)
Is a good thing 61
Is not a good thing 40
Technology Ownership (%)
A digital camera 80
A game console 49
A "Smartphone" that can access the Internet 40
A tablet such as an iPad or Samsung Galaxy 10
Religiousness (%)
Very religious 21
Moderately religious 39
Slightly religious 20
Not religious at all 19
Have A Valid US Passport (% Yes) 47Wave 1 Base: 3406All results based on weighted data