update magazine - sept/oct 2014
DESCRIPTION
The latest UK news from Goldwell and KMS California.TRANSCRIPT
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WE EMBRACE YOUR PASSION FOR BEAUTIFUL HAIR.WE BELIEVE THAT ONLY TOGETHER WE CAN REACH NEW HEIGHTS
BY ACHIEVING CREATIVE EXCELLENCE, OUTSTANDING CLIENTSATISFACTION AND SALON SUCCESS.
WE DO mORE THAN jUST UNDERSTAND YOU. WE THINk LIkE YOU.
we think stylist
Timothy Switzen
Neil Barton
“WE WANT A PARTNERWHO’S ONE OF US”
Agnes Westerman
Dimitrios Tsioumas
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“HAIR IS mY PASSION. IT’S ALL I EVER WANT TO DO.”
WE THINK STYLIST
we shARe yOUR DeVOtiOn tO BeAUtiFUl hAiR.
thAt’s why we GiVe yOU the PRODUCts, insPiRAtiOn
AnD eDUCAtiOn yOU neeD tO sUCCeeD.
WWW.GOLDWELL.COM
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GOlDwell GlOBAl MAsteR netheRlAnDs
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Agnes Westerman
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TURN GREYINTO
GORGEOUS
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kmS CALIFORNIA BACkSTAGE
AT LFW
Bo
ra A
sku
SS15
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THE 2014COLOR ZOOm
jOURNEY
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CONTENTS2 NEW GOLDWELL
15 TURN GREY INTO GORGEOUS Grey Service Campaign
22 THE 2014 COLOR ZOOM JOURNEY
24 COLOR ZOOM SUMMER PARTY including announcement of the Color Zoom UK Winners 2014
28 KMS CALIFORNIA FOR BORA AKSU AT LFW
29 KMS COLLECTIVE‘S TOP SECRET MISSION
30 CURLS ARE IN! KMS California introduce 2 new
additions to the CURLUP Range
32 BEHIND THE SCENES with Abby & Karly Whittaker
34 THE GIFT OF BEAUTIFUL HAIR Seasonal Treats from Goldwell
and KMS California
36 MONOCROMATIC MISCONCEPTION Collection from Nicola Smyth Artistic Team 2014
38 STYLIST & SALON EDIT
40 SALON INTERIORS
41 WHAT MATTERS TO YOU?
Goldwell and KMS California are part of Kao Salon Division.
Enriching the lives of stylists, salon owners and their clients through trusted partnership, salon business growth and our salon exclusive portfolio of advanced services, innovative products and inspiring education.
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Editor: Samantha Ward Designer: Ruth Prichard
CONTACT DETAILSCustomer serviCes
01323 432100
ACADemY LoNDoNCourse Information and Booking:
020 3540 1200 [email protected]
Technical Helpline: 020 3540 1200
goldwelluk kmscaliforniauk
As we head into autumn, there is a cool air of change. Trends fresh from
the catwalks of fashion weeks worldwide are influencing our style, the colours
all around us are sharing their golden, copper and red autumnal tones and
Saturday nights begin to highlight the UK’s hidden new talent.
But that’s not the change we are sharing in this issue of The Update. We want
to talk about a whole new Brand philosophy – one that gives you a say
in the future of one of the most influential professional brands, GOLDWELL.
Change is good, we want you to be part of it.
Your Goldwell & KMS California Team (UK)
PROFESSIONAL STYLISTS’ mOST
TRUSTED PARTNERFOR NEARLY70 YEARS.
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mEET THE NEW GOLDWELL
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This September Goldwell reaffirmed its relationship with stylists with a new philosophy:
we think stylist
“We Think Stylist” is the essence of Goldwell, supported with a fresh new editorial look and
attitude that goes way beyond products. Now, and into the future,
Goldwell is focusing on what it has always done best, supporting
the hair stylist to grow their business and creative artistry by
delivering holistic, service-orientated campaigns that are relevant
for stylists and clients’ needs.
New GOLDWELL has been shaped by stylists from around the globe, including the Global Master Team who created the new imagery and star as the voices of the brand.
The stylists request “we want a partner who’s one of us” is brought
to life through the new brand campaign. By listening to stylist’s, Goldwell is reaffirming its position as the trusted salon-only partner that not only understands stylist’s
but truly thinks like them.
“whAt MAtteRs tO yOU, MAtteRs tO Us” This bold new look portrays beauty with an edge – aspirational yet accessible, technically
brilliant and desirable – positioning Goldwell partner salons as coveted beauty destinations.
Discover what’s different: www.goldwell.com
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EDUCATION BOOK ‘15COmING SOON.
Bring your in-salon branding right up-to-date with the new images from Goldwell and take advantage of the Marketing Tool Kit:
social media content, website assets, press release and imagery.
new lOOk eDUCAtiOnJoin us and grow your business, increase client loyalty, develop and
refine your technical skills and supercharge your creativity.
Get inspired, get energised and get started on the master Colorist Programme!
Every segment you complete elevates your status as a Goldwell Master Colorist.
seGMent 2
seGMent 1
seGMent 3
seGMent 4
To find out more about developing your career with Master Colorist speak to your Goldwell Educator or call the
Academy London on 020 3540 1200
This Marketing Tool Kit is available on USB from your Goldwell Sales Consultant - please ask for details.
Videos for social media and online
Facebook posts and cover images
MARketinG sUPPORt
TURN GREY
INTO GORGEOUS
TURN GREY
INTO GORGEOUS
INTRODUCING THE NEW GREY SERVICE COLLECTIONBY GOLDWELL
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GRey is the nO.1 ReAsOn wOMen stARt VisitinG the sAlOn FOR COlOR1.
FROM Clients thAt wAnt tO keeP A MORe nAtURAl COlOR,
tO thOse whO DesiRe A FAshiOn shADe – GRey is As DiVeRse As sAlOn Clients CAn Be.
tURn GRey intO GORGeOUs with GOlDwell‘s GRey seRViCe COlleCtiOn,
sUPPORtinG stylists tO MAke A DiFFeRenCe AnD COnVinCe hOMe COlOR COnsUMeRs thAt
theRe is Only One DestinAtiOn tO Get inDiViDUAl AnD GORGeOUs GRey – A sAlOn.
Discover the new shades featuring @elumenated technology in our Topchic Naturals and Colorance Cover Plus Segment.
For the first time ever, a technology combines the remarkable coverage
of oxidative colors with the exceptional shine of Elumen.
“THERE’S NO NEED TO BE UNHAPPY ABOUT GREY HAIR
ANYmORE – IT’S FULL OF POSSIBILITIES.”
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GOlDwell GlOBAl MAsteR Uk
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Lisa Whiteman
1 Kao
study in G
ermany, U
K, U
SA w
ith 4,500 particip
ants, 2013.
Headshot: Topchic 7N@RR, 6N@RV, 8N@KKExisting shade: 6N (Grey: 40–60%)
GRey BeAUtiFyinG seRViCeEnhance and contour the natural grey beauty of hair with soft reflections and luxurious shine — featuring
the micro Waves technique, for soft blending.
BACk tO nAtURAl seRViCeCreate natural tones with a wood grain effect. Effortless and with multi-dimensional shine —
featuring various slicing and Weaving techniques.
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BeFO
Re
BeFO
Re
ReFineD
tiMeless
GRey BeAUtiFyinG seRViCeEnhance and contour the natural grey beauty of hair with soft reflections and luxurious shine — featuring
the micro Waves technique, for soft blending.
BACk tO nAtURAl seRViCeCreate natural tones with a wood grain effect. Effortless and with multi-dimensional shine —
featuring various slicing and Weaving techniques.
DiMensiOnAl BlOnDe seRViCeNatural coverage result with multi-shine reflection.
Combine neutral and cool shades to create amazing results — featuring the intuitive Freehand technique.
FAshiOn ReD seRViCeMake it spectacular. Create gorgeous color movement
with shiny sparkles to any red — featuring new Back-to-Back technique.
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BeFO
Re
BeFO
Re
DiMensiOnAl
ViBRAnt
For online consultation moodboards visit:
goldwelluk
DiMensiOnAl BlOnDe seRViCeNatural coverage result with multi-shine reflection.
Combine neutral and cool shades to create amazing results — featuring the intuitive Freehand technique.
FAshiOn ReD seRViCeMake it spectacular. Create gorgeous color movement with shiny sparkles to any red —
featuring new Back-to-Back technique.
BeFO
Re
BeFO
Re
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GRey CAMOUFlAGe seRViCeFor a more youthful grey blending and a natural look without visible roots recommend this specialised men service which is as quick and easy as shampooing hair.
Styling: New Dualsenses Men Dry Stying WaxCreates flexible, moldable styles that can be reworked.
PiXelAtiOn seRViCeRecommend this Pixelation technique to add back some pepper to the salt and shadow color in a soft light without
the look of being artificial.
Styling: Dualsenses Men Power GelFor sculpted and sleek styles with maximum hold.
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FORMULAA Elumen: 30 ml SV@10 + 1 ml NA@2 B Elumen: 30 ml AB@9 + 2 ml NA@2C Soft Color: 10P
eXistinG shADe: Grey 90-100%
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AMMONIA-FREE
SERvICE---
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GREY BEAUTIFYING SERVICESTEP BY STEP
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To optimize color deposit and to equalize structural differences use Dualsenses Color structure equalizer.
Section the hair. Start applying at the hair-line, alternating formula A and B in fine diagonal micro weaves in the opposite direction of the hair growth.
Then reverse the section behind for a natural directional color technique in the same way.
Observe the processing time, then rinse. Shampoo with elumen Wash. Apply elumen Lock and rinse after 5 min.
Apply formula C as a toner to the entire hair at the basin.
Observe the processing time, then rinse. Finish the color service with a Dualsenses Color Lock serum.
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STYLING: Apply a pea-sized amount of stylesign Crystal Control into dry hair to diversify the look, change it from classical to “edgy” with stylesign Big Finish.
MAINTENANCE:The New Dualsenses refining silver shampoo will help your client to neutralise unwanted yellow tones and provide shiny reflections.
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THE 2014 COLOR ZOOm
jOURNEY
JANuArY Reallusion Trend
Collection Launches
FeBruArY
Challenge Opens
mAY/JuNeChallenge Closes and UK Judging
takes place
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“I WAS REALLY ImPRESSED BYTHE STANDARD
THIS YEAR”Nicola Shannon, Editor of
Professional Hairdresser magazine
Above (top) Matthew Batham, Hairdressers JournalKarine Jackson, award winning colorist
JuLYInternational judges decide
the UK Gold Winners who are announced at the Color ZoomSummer Party
uK CoLor Zoom FiNALists
NeW tALeNt FiNALists(Left to Right)
Geraint osborne Kudos Haidressing
Jessica Hay Hanks Hairdressing
Paige stray Head Romance
Amy Wardle John Olivers
Georgina Halpin Heaven on Earthmegan styles Lisa Edwards
CreAtive CoLorist FiNALists(Left to Right)
Becky Barnes Webster Whiteman
Lauren turner Spirit Hair Company
Helen Heinroos Redhed
Karen elliott Webster Whiteman
emily Warne Head Romance
Color Zoom 2014 Summer Party
This exciting event took place at B1 @ Victoria House in London where the GOLD, SILVER and BRONZE winners were
announced to 450 attendees.
This year’s Color Zoom trend, Reallusion, was the theme of the night with lots of hidden details to make
guests look twice. From “Reallusion” canapés including savoury macaroons, upside down flower displays and
cryptic messages on the walls that could only be seen from certain angles…
GOLDWELL set the scene for Color Zoom celebrations.
The Mark Leeson Artistic Team opened the show with a stunning model presentation. Using elements of the
Reallusion trend, the team created 8 incredible looks. British Hairdressing Award winners Mark Leeson, Shaun Hall
and Terri Kay transformed three model looks in just 10 minutes, demonstrating quick styling techniques and using
coloured hair pieces to completely change a look, while staying true to the Mark Leeson soft and sexy signature style.
AND THE WINNERS ARE…The Bronze, Silver and Gold winners were announced by Goldwell Ambassador
Shane Bennett and previous Color Zoom Global Winners Lisa Whiteman and Neil Barton.
The UK GOLD winners will travel to Berlin this October to compete at the Global Color Zoom Event, recreating their winning “Reallusion” interpretation live in three hours. If they are crowned a Global Winner they will join the International Color Zoom Creative Team and work on the Color Zoom Collection for 2016,
enjoying global fame and PR opportunities.
Congratulations to this year’s Color Zoom UK Winners!
“I’ll prepare for Berlin with plenty of practice – I want to
make the UK proud!”
NEW TALENT CATEGORYGOLD WINNERJESSICA HAY
HANkS HAIRDRESSING IPSWICH
“It’s humbling to have recognition of my work by
industry peers.”
PARTNER CATEGORYGOLD WINNER
DOROTHY STURGEONSHANE BENNETT HILLSBOROUGH
“Being a UK winner isabsolutely amazing, I still
can’t believe it!”
CREATIvE CATEGORYGOLD WINNER
BECKY BARNES WEBSTER WHITEmAN
LONDON
To continue the celebrations, Abby & Karly Whittaker – owners of the Sarah Hodge salon group, styled a flash mob of dancers to lead guests into the KMS California Disco. The disco, previously a hidden
room, was revealed with a huge “KMS” light bulb sign, disco balls and TV presenter Steve Jones from BBC3’s HAIR on the decks to ensure the dance floor was pumping into the early hours.
for Bora Aksu SS15 at London Fashion Week
Kms California was once again invited to be the official hair partner by Bora Aksu at London Fashion Week on Friday 12th september. this season’s hair team was led by Kms California Ambassador sam Burnett, along with Kms editorial Collective Core members - Ashley mcmillian, Andrea Dorata and Neil smith.
The hair concept for the SS15 collection captures the essence of the new collection. “A Dancer with Wings” was inspired by Queen Victoria’s collection of paper dolls. Cottons, silks and organza in ballerina shades of pink and peach are used to reflect innocence and purity, while knotted techniques create the contrasting heavier presence. Black elastic is wrapped around the hair to echo the ballerina’s discipline of tying her pointe shoe ribbons.
Key Products: ADDVOLUME volumizing spray and HAIRSTAY medium hold spray.
GET THE LOOK:
1: Apply ADDVOLUME volumizing spray through damp hair to add texture and body.
2: Blow dry on a low heat. Twist sections while drying to create loose waves and second-day texture.
3: Part hair to the side and allow the larger front section to fall loosely over the face.
4: Create an effortless low side pony on the heavier side of the parting (don’t brush smooth), allowing the front section to sweep across one eye. Secure pony with a band just below the ear.
5: Wrap the ponytail with a long length of black elastic, starting at the top and working ¾ down. Tie the elastic tightly and cut the ends off.
6: Spritz ADDVOLUME volumizing spray on the end of the pony tail and twist to add messy texture.
7: Spritz with HAIRSTAY medium hold spray. Smooth down any flyaways with your hand.
Check out our London Fashion Week playlist on Spotify, search kmscaliforniauk
To find out more about what happened behind the scenes at LFW, visit our blog: realstyleinspiration.com
The KMS Collective teams get involved in a
TOP SECRET MISSION!The KMS Editorial Team and Salon Ambassadors (The Collective), had the unique opportunity to test two new products from KMS ahead of launch, offering feedback and top tips to KMS about each product.
The KMS Salon Ambassadors, a group of stylists who have trained as in-salon KMS experts to boost retail, came together for two days in June at the Academy London for their fourth group session of the year. Here they attended product training and brainstormed developments for their Top Secret Mission!
When asked what she thought about upcoming KMS California launch, Salon Ambassador Marissa Benjamin from Hair by ME in Bridgend said “there’s just so much happening and i love it! it doesn’t matter if your hair is long or short, there is something for everyone and you know that Kms California products really work”.
The KMS Editorial Team experienced a hands-on “secret” session with award- winning stylist Sam Burnett, who said, “this is one of the great aspects of Kms California, and in particular the Collective Programme, having the opportunity to experience features and products before they even hit the market. As a stylist that exclusivity is so important for our creativity and development with the brand.”
The Top Secret Mission was exclusively available to KMS experts, who were involved in this brand development before anyone else. The experience was described as “rewarding” and “allowed us to feel connected with the brand”.
The new products are available now, turn over the page to find out more.
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KMS California have introduced two new additions to its innovative CURLUP range
leave-in conditioner and perfecting lotion the perfect pairing for perfect curls
CURLS ARE IN!
CurLuP leave-in conditioner Daily lightweight conditioner designed to moisturise curly hair, creating the perfect styling foundation. Whether your client has natural curls or tousled waves, they can embrace their daily look with this style-starting conditioner. • 125ml • RRP £15.50
CurLuP perfecting lotion Designed to enhance and define curls, keeping them soft and smooth, even in high humidity. With the additional benefit of pressure activation, a result of innovative polymer technology, perfecting lotion instantly refreshes the style when using your hands. Say farewell to crunchy, stiff curls for good! • 100ml • RRP £16.50
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kmscaliforniauk #curlsarein
Speak to your KMS Sales Consultant or call 01323 432100
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STEPS TO ENTER1. Follow KMS California on www.pinterest.com/kmscaliforniauk/2. Create your board titled CURLS ARE IN! Start pinning your favourite curly hairstyle pictures
and add #CURLSAREIN in the description of each picture for a chance to win!
SHOW US WHY YOU LOVE CURL AND YOU COULD WIN THE FULL CURLUP RANGE + an iPad mini
WIN AN
iPad mini
with KMS California
iPad® is a trad
emark o
f Ap
ple Inc.
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BEHIND THE SCENES WITH ABBY & KARLY WHITTAKER
FOR KMS CALIFORNIA
Take two new CURLUP products from KMS, a cool backstreet
studio in North London a team of videographers and two uber
talented stylists – mix together, shout “Action” and watch the
magic happen! This was the perfect recipe for the new
KMS California consumer video which is now available
to view on YouTube.
Abby & Karly Whittaker from the Sarah Hodge salon group
were the guest presenters for this latest video, talking to
consumers about how to get the best from your curls with
the new CURLUP leave-in conditioner and perfecting lotion.
With top tips, visual guidance and product usage advice,
this video ticks the boxes for consumers who are
looking to love their curls!
Here we go behind the scenes to reveal how a full days
filming is translated into 3 minutes on YouTube!
8am – Setting up Studio in North London for a day of filming with Abby and Karly Whittaker
from Sarah Hodge
9:30am – With the set prepped, our stylists and model arrive to begin filming the CURLUP
YouTube video
11am – All the team are hard at work
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2.30pm - Our model’s look is almost complete
4pm – The final shots of the day
5pm – It’s a wrap!
kmscaliforniauk
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Following the success of the recent
London Fashion Week show, we’ve teamed up with Bora to create a
Limited edition Compact mirror
Speak to your Sales Consultant for details
the GiFt OF BeAUtiFUl hAiRSeasonal Treats from Goldwell and KMS California
Each kit includes a link to a bespoke online get-the-look video, plus products and tools to create each individual look.
CREATE. VOLUME STYLE KIT
RRP £32.00
POWER UP YOUR HAIR WITH ExTRA OOMPH!
CREATE. WAVES STYLE KIT
RRP £32.00
DREAMING OF PERFECTLY TOUSLED HAIR?
CREATE. STRAIGHT STYLE KIT
RRP £32.00
STRAIGHT, FRIZZ-FREE HAIR IS JUST A WASH AWAY!
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KERASILK GIFT SETS RRP £35.00 / £40.00
Rich Care Set Shampoo, Daily Mask & Silk Fluid
Ultra Rich Care Set Shampoo, Daily Mask & Oil
STOCKING FILLERS
A perfect gift for your loyal clientsPick and Mix Dualsenses
and StyleSign Travel Sizes
DUALSENSES GIFT SETS RRP £17.00
Shampoo and Conditioner Sets, available in Color, Color Extra Rich, Blonde & Highlights,
Ultra Volume and Rich Repair
GOLDWELL MEN GIFT BOX
Fill with your client’s favourite Goldwell Men Products
Available while stocks last. For more information speak to your Sales Consultant or call 01323 432100
moNoCromAtiCmisCoNCePtioNPlayful, professional, clean lines, refined silhouettes and sophisticated looks with unquestionable chic
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Hair: Nicola smyth Artistic team 2014
Photographer: Dave Perry
Make Up: Sasha Rai
Styling: Revolve Ladies Wear
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stylist&sAlOn eDit
CELEBRATING 10 YEARSWild about Hair recently celebrated the 10 year anniversary of its
Hill Street Salon in Wrexham. The salon hosted an education day for the team, with inspiration from Goldwell Ambassador Neil Barton and
William Wilson – followed by a party for employees and friends. Here’s to the next 10!
stylist&sAlOn eDit
If you have a story to share, email your news with a high resolution image to [email protected]
Adam & eve salon Group, based in Ipswich, recently unveiled
a new colour bar area in their Felixstowe salon.
The colour bar provides an open mixing area that brings colour mixing expertise to life
in the salon.
owners michael swain mBe and Jade Hardiman officially opened Dolls & Dudes salon in Luton this
may, with special guest Kirk from toWie.Michael, a former solider, was injured when he served in Afganistan.
He had several major operations and had to relearn how to walk. After being awarded an MBE by her Majesty the Queen, Michael opened
the salon as a fresh start for him and his family. He will continue his charity work though the business.
15 YEARS ON …In 1999 Patrizia Cucinella and Julie Quarmby opened Aqua
Hair Design, with young families and little budget!
Now celebrating their 15th Anniversary, they have expanded
to larger premises as an award winning team, and a KMS Salon
Ambassador - Nikita Tandy. Happy Anniversary!
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Kao Salon Division says a fond farewell to one of its most loyal Sales Consultants this month.
Barry Cotter joined GOLDWELL in 1984, and is retiring after 30 years with the business.
Good Luck Barry!
“My family feels honoured to have had Barry as our sales consultant
and now family friend. Three generations of Wyndhams wish
Barry happiness in his retirement”.John Paul Wyndham,
owner of Wyndham Hair
PRETTY IN PINkThe team at Big Bang in Bathgate recently took part in the Cancer Research Race for Life event at Holyrood Palace in Edinburgh.
The event raised over £18,500 for cancer research. The team
are pictured with Sales Consultant Derek Thomson.
Anna Mather Hair & Beauty opened in 2011 and bloomed into a vibrant and thriving salon. In January 2014 the salon was tragically
gutted by fire. They opened a temporary salon in a local pub that had been standing empty. After six months, Anna was able to refit the salon and reopen. The salon is now busier than ever and they are recruiting
two new team members. Congratulations.
“We are so grateful to be back in our salon. the fit is stunning and life is better than ever. We feel very lucky”. Anna mather, salon owner
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in the hUBin the spring Goldwell and Kms California launched the HuB, an exclusive business networking club.
The first HUB events took place in June in Ipswich, London and Hinckley, with speakers, such as Kate Woods, owner of KOR Digital, offering advice on how to improve online profiles, as well as Karly and Abby Whittaker, directors of Sarah Hodge Hairdressing Group, sharing their award winning business model ‘Company DrivA’.
Members also have the chance to shape the future of Goldwell and KMS California by participating in strategic workshops, as well as receiving priority tickets and product previews.
INTERESTED? Speak to your Sales Consultant to find out more.
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SALON INTERIORS---
RADIANCE mEDI SPA – EXETERowners: Dr ros Debenham and daughter Katie Debenham
Winners of salon Design 2014 at the British Hairdressing Business Awards
What was the inspiration for the interior?We wanted a clean look, but still wanted the “wow” factor which we achieved with purple touches.
How long did the refurbishment of the building take and when did the salon open? The property started as a 7,500 sq. ft. space that looked just like a car park. We started the project in November 2012 and opened in April 2014.
Did you experience any challenges? The challenges were dealing with a property below ground level on the roadside, yet above ground the opposite side. We wanted to make the entrance upstairs enticing. The long corridor is broken up by dramatic purple glass areas and doors that allow users of the spa to see into the hair salon.
What is your favourite part of the salon? The mirrors - everything else has such clean lines with the marble look tiles and white salon furniture. The silver mirrors just stand out in a dramatic way.
When I decided to go into hairdressing it was a bit of a shock for my parents! Fortunately for me my neighbour’s son was dating the salon manager at Harvey Nichols. Her advice was, “if you want to get to the top, start at the top” and gave me a shortlist of salons that I should approach for a job.
I was lucky to be accepted by what was then, one of the top five salons in London, Molton Brown. This was an incredible experience and gave me the opportunity to learn from some of the great names of our industry including Sam McKnight, the now legendary session artist.
At 22, I left London to open my first salon. Even now, I realise just how young I was, and probably one of the best decisions I made was to join a newly opened business school called 365.
This showed me that you could successfully mix the artistry of hairdressing and the skills of business to create a truly progressive business. Having completed the core programme, the founder of the organisation, Leslie Spiers, approached me to become one of his lecturers. This was a turning point in my career.
Although I reluctantly hung up my scissors 15 years ago, I still enjoy seeing the incredible creativity from this dynamic industry through the young people that work with me. I now have time to focus on my other passion which is communicating business skills to salon owners in a way that adds real value to their lives and teams.
But, it hasn’t always been easy! In fact, I often rejoice the fact that after just five years of being in business I nearly went bankrupt. I learned more during those seven painful months than at any other time in business. What I learned then is as true today as it has ever been and I quite often joke with salon owners, “who would you rather have talking to you about business, someone who’s spent their life in a classroom or someone who’s been down there in the trenches where the bullets are flying?”
Even though I spend a lot of my time with salon owners now, I never forget my origins. I am incredibly lucky to have an amazing creative, fun team around me! Our clientele is typical of many salons like ours with a wide diversification of age, background and profession. We have learnt that the consistent merging of great hairdressing and great customer care is what has helped us to stand the test of time.
I would state that our growth, even in the last five years, can be attributed not only to my incredible team but also the partnership we have with Goldwell whose support has meant that my team have grown along with my profits.
And finally if I could travel back in time and whisper something in my own younger ear it would be, keep things simple and focus on those things that matter, then you can enjoy the journey.
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WHAT mATTERS TO YOU?---
“WHO WOULD YOU RATHER
HAVE TALkING TO YOU ABOUT BUSINESS…”
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Greg ChristieBUSINESS EXPERT &
OWNER OF LIFESTYLE SALONS mILTON kEYNES
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DISCOVERWHAT’S
DIFFERENT
WE ARE YOUR STYLIST-EXCLUSIVE FULL-SERVICE SALON PARTNER.TELL US HOW WE CAN FEED YOUR CREATIVITY.
goldwelluk
www.GOlDwell.COM