us film industry 2016
TRANSCRIPT
US Film Industry
British Cinema and Hollywood
British film production companies have co-production and distribution with Hollywood studios
‘British’ films can be funded and distributed by US companies (Fifth Estate)
Decisions on which British films to produce and how to market them are often based on the tastes of both domestic and American audiences and they have very set ideas about what it means to be ‘British’
Hollywood – a brief overview
Hollywood is built around studios and conglomerates
Companies who aim to make money from films
WHAT IS A CONGLOMERATE?
a corporation consisting of a number of subsidiary companies or divisions in a variety of unrelated industries, usually as a result of merger or acquisition.
They are VERY big companies that have often brought up or taken over smaller companies
The BIG TEN
Vertical Integration
Where a company will own/control all the steps in the production process
For example AOL Time Warner owns not just the Production companies and their distribution arms, it also owns TV networks, magazines, record labels, radio stations. So it is in a position to not only make and distribute films, but has the ability to play and promote them through other media forms.
Horizontal Integration
Where one step in the production process is own by a very small number of companies
For example, AOL Time Warner owns Warner Brothers Studios, Castle Rock Entertainment , New line Cinemas and Fineline features, all of which are Production and distribution Companies. Many companies try to do this, but it is dominated by the big 6
What is a MONOPOLY?
exclusive control of a commodity or service in a particular market, or a control that makes possible the manipulation of prices.
No or very little competition!This is the Hollywood system and it has serious
draw backs for British companiesWhat might they be?
The Illusion of Choice
Info graphic
Disney
Time Warner
News Corp
CONSEQUENCES OF CONGLOMERATES
Media become loyal to sponsors, rather than to the public interest.
For the general public, there are fewer diverse opinions and voices available.
Only a few companies represent the interests of a minority elite control.
For minorities and others, fewer opportunities are available for voicing their concerns and reaching the public.
Healthy, market-based competition is absent, leading to slower innovation and increased prices.
Hollywood and British Films
Hollywood realised that there is serious money to be made in international distribution so they invest heavily
They retain the rights to their films so secure profits for many years
British film industry is production led whereby distribution is usually through an American company
Any money made is not going back into the British film industry
‘Cottage’ industry
Britain vs Hollywood
How do American successes compare to Britain's?
Activity – Find out……
What did you notice? What does this tell us?
UK 2010
UK 2011
UK - 2012
UK 2013
UK 2014
US 2010
US 2011
US - 2012
Us - 2013
US - 2014
What did you notice? What does this tell us?
Questions
What are the advantages of Hollywood’s domination?
What are the disadvantages of Hollywood’s domination
What is good about having a British Film Industry?