user experience: working with product managers in a large organization

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1 How to win product managers & inﬂuence experience Christina Li @chrissy0118 Experience Architect Vodafone Hutchinson Australia http://www.dailydawdle.com/2011/08/mind-blowing-350000-post-it-note.html

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Presented at UX Australia 2011 in Sydney. Influencing experience in a large organisation.. I say the old 'get engaged early' and 'get buy-in' are red herrings. From my experience, what needs to happen is to build relationships with product managers to show them not just what we do, but why we do it.

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Page 1: User experience: Working with product managers in a large organization

1

How to win product managers & influence experienceChristina Li @chrissy0118Experience ArchitectVodafone Hutchinson Australia

http://www.dailydawdle.com/2011/08/mind-blowing-350000-post-it-note.html

http://www.dailydawdle.com/2011/08/mind-blowing-350000-post-it-note.html

http://www.dailydawdle.com/2011/08/mind-blowing-350000-post-it-note.html

Page 2: User experience: Working with product managers in a large organization

Meet Vodafone’s UX Team

Page 3: User experience: Working with product managers in a large organization

http://en.wikipedia.org/wiki/File:Two_left_hands_forming_a_heart_shape.jpg

Insight 1: We are not your enemy. Let’s be friends!

http://en.wikipedia.org/wiki/File:Two_left_hands_forming_a_heart_shape.jpg

http://en.wikipedia.org/wiki/File:Two_left_hands_forming_a_heart_shape.jpg

Page 4: User experience: Working with product managers in a large organization

http://www.newzealandholidays.org.uk/copyright/

Insight 2: Experience what I experience

http://www.newzealandholidays.org.uk/copyright/

http://www.newzealandholidays.org.uk/copyright/

Page 5: User experience: Working with product managers in a large organization

See what we do...

Page 6: User experience: Working with product managers in a large organization

Demonstrations

Page 7: User experience: Working with product managers in a large organization

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http://www.studiotilt.com/blog/2011/05/26/redditch-co-design/

Insight 3: Do you want to sketch with me?

http://www.studiotilt.com/blog/2011/05/26/redditch-co-design/

http://www.studiotilt.com/blog/2011/05/26/redditch-co-design/

Page 8: User experience: Working with product managers in a large organization

Experience walk through...

Page 9: User experience: Working with product managers in a large organization

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http://formybeautifullove.blogspot.com/2011_07_01_archive.html

When all fails...Be prepared to walk away

http://formybeautifullove.blogspot.com/2011_07_01_archive.html

http://formybeautifullove.blogspot.com/2011_07_01_archive.html

Page 10: User experience: Working with product managers in a large organization

We’re hiring!

Email: [email protected]: @chrissy0118

Thanks!

http://www.flickr.com/photos/ajagendorf25/5269668669/

mailto:[email protected]

mailto:[email protected]

http://www.flickr.com/photos/fornal/363076961/

http://www.flickr.com/photos/fornal/363076961/

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