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3velocityengineering

M C M L X X X I X

ContentsThe Logo . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6

The Rules . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12

Applications . . . . . . . . . . . . . . . . . . . . . . . . . . 16

Exhibition . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18

Notes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 28

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Nequi omnihit repre, qui debitiat. Tem fugit entis reribusdae pelicitem sectum de veligent que sedis ut erum

volliqui delication consequi occaturibus aut landaep udiatem oluptur? Oremquae mi, quo blaborae sintur re quidis re non pa amus eossit volecta poratem que alit exerror epellor poreictem eatemque de di ni idelit ut a doluptatum que voluptatem none vid magnihicil et a pereiusdae volumquatur ari to temo bearum ipsapidignam quatur, assitas rerciur sedi into iunt aut quidio voloreptam, consende ni doluptium con reniae cupiet essitenihit inti ommodi sitas pa sit, quassent omnienet pores.

Our Mission

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-Eufines Femisno

The Logo

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The Velocity Engineering logo was designed to communicate the high performance automotive work the company does. The v and e intersect in a way that creates a mark resembling the traditional V layout of the common variety of internal combustion engine.

Around the overlaid letters, additional linework was added to create a literal image of an engine. Line weights were kept consistant in an effort to mimic the look of technical graphics and mechanical schematics often used in the engineering industry.

7In the primary iteration of the Velocity Engineering logo, varying values of gray are used to create contrast between the various engine parts. Gradients are also used to keep the logo from appearing flat.

The Logo

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Pantone 3262 M

Pantone 605 M

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz0123456789

Avant Garde Medium (regular)

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The modern logo makes use of the color scheme employed by past Velocity Engineering competition vehicles, such as the one pictured here.

The Logo

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velocityengineering

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A space equal to 30% of the width of the engine element of the logo is to be kept open (free of text or other graphical elements) around the perimeter of the full logo frame.

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The Rules

Dont do it like this.

We use these colors, fonts, and proportions for a reason, so dont change them.

Dont add flames. Ever.

The logo should be placed on a background that is either white, or one of the colors used within the logo.

Proportions should be maintained when resizing the logo.

All elements in the logo must be included.

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Applications

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When applied to a competition vehicle, the logo should be posititioned upright. When the body of the vehicle is viewed in profile, the logo should appear towards the front half, but behind the wheels.

Variations are allowed when series or competition rules mandate changes to existing liveries. Variations are to be approved by Velocity Engineering before use in competition.

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Exhibition

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10x10 Inline

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Moss Components:

Curved Panels 4Half Width Wall 3Low Profile Accessory Column 2Standard Accessory Column 1Graphic Header (Large Rectangle) 1Header Clip (for graphic) 2Entasi Counter (40 Curved Podium + Graphic) 1

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10x20 Inline

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Moss Components:

Curved Panels 4Half Width Wall 1Short Width Wall 1Full Width Wall 3Low Profile Accessory Column 2Standard Accessory Column 3Monitor Bracket 1Graphic Header (Large Rectangle) 1Header Clip (for graphic) 2Entasi Counter (40 Curved Podium + Graphic) 1

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20x20 Island

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Moss Components:

Curved Panels 8Full Wall Panels 7Standard Accessory Column 8Monitor Bracket 1Graphic Header (Large Rectangle) 1Header Clip (for graphic) 2Cable System Graphic Kit 2Entasi Counter (40 Curved Podium + Graphic) 1Classic Shapes Rectangular Sign: 16x8x4 1

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30x40 Island

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Moss Components:

Curved Panels 8Full Wall Panels 7Half Height Panels 6Standard Accessory Column 8Monitor Bracket 1Graphic Header (Large Rectangle) 1Header Clip (for graphic) 2Cable System Graphic Kit 2Entasi Counter (40 Curved Podium + Graphic) 1Classic Shapes Rectangular Sign: 16x8x4 2

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Notes

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velocityengineering

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Notes

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Copyright Velocity Engineering, 2012