MC Video of the Week

Thank you Dustin Hughes

What was great? Great opening

Great music

Amazing visuals

Described the process (audience experience)

Defines the enemy

Showed how the trusted advisor was different (ask questions, MC software)

What was great? Amazing transitions

Great combination of logic and emotion

Monetization

The story had a flow

Suggestions…. What specifically caused Dave to have a weird felling about

Frankie? (besides not knowing how to explain the cost)

Go a little deeper in the pain. What did Frankie do (or did not do)?

What kind of questions did the trusted advisor ask? Important questions like? (example)

Right after Frankie slide, put a stat of % of homebuyers who are disappointed with their lender (if you have it)

Clarity (I would add confidence as well)

Pre-close (ask questions to create contrast)

 

Overall Amazing

Totally state-inducer

Awesome storytelling

You created contrast

Phenomenal visuals (10+++++)

Love it

 

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Presentation & Video

Expert

New feature for the weekly Coaching Call

Roberto Monacowww.influenceology.com

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