Virgin HealthMiles: Champions Training

1Enroll online at:virginhealthmiles.com/memphis

2Get a GoZone pedometer & download the GoZone software

3Get active & engage with the program

4Earn Rewards/HealthCash by uploading your physical activity

5Use your Rewards in various ways

Virgin HealthMiles: Member Experience Overview

Task Timeline

Enrollment Dates:

June 6th until June 21st

Task Dates :

June 22nd - September 13th

Task Goals:

2,000 Activity HealthMiles = $15

3,000 Activity HealthMiles = $15

4,000 Activity HealthMiles = $20

Total: $50 for 12 weeks

• Members have 12 weeks from the start of the first task to accumulate as many “HealthMiles” and reach as many milestones as possible

• Based on your Plan Sponsors design earned rewards can be redeemed at anytime • Based on your Plan Sponsors design earned rewards can accumulate for up to two years. After two

years unredeemed rewards will expire.

About those Rewards…

3,000 4,000

4,000

$15

2,000 3,000

6/22 9/13

Virgin HealthMiles GoZone Pedometer

Captures: steps distance calories

Provides Validated Activity Data Data is uploaded via

USB cord (included) Requires software on

member PC via iSync

Polar Activity Computers

Captures – date, duration, average heart rate, max heart rate, speed & distance (depending on model)

Provides Validated Activity Data Data is uploaded via Polar Service Automated transfer to Virgin

HealthMiles account Members earn HealthMiles (points)

for data that is captured

Best option for swimming, cycling or high-intensity exercise

Current owners can link their accounts

Members can purchase compatible models on the LifeZone member portal

WHAT ARE HEALTHMILES?

“HealthMiles” are points that you earn for using your pedometer, entering your bio-measurements, and more.

HOW DO I EARN HEALTHMILES?

You can earn HealthMiles in a variety of ways. Get started by wearing your GoZone Pedometer daily and see how they add up!

Earning HealthMiles

Logging in to Your LifeZone – www.virginhealthmiles.com/login

LifeZone Member Portal

Provides member access to information, engagement and rewards experiences

Key content includes: Planning – exercise planning

and healthy lifestyle information

Activity – tracking and devices Measures – biometrics Challenges – personal

challenges Rewards – redemption and

discounts Message Center – program,

client and coaching messages

Activity Journal

Monthly Statement

Activation Email Campaign

Reminder Invite• Link to Activation Webpage

1st Email Invite• Intro to Program• Link to Demo Video

Challenges, Competitions and Promotions

Events to drive member motivation and engagement through competition, social reinforcement and fun

Challenges Sponsor or Personal challenges Individual and team challenges Challenges use either steps or HealthMiles

earned from all activity tracking methods

Competitions Periodic member wide sweepstakes Members earn entries into sweepstake by

hitting activity levels (i.e. 7,000 steps per day)

Promotions Periodic member wide promotions

Ex: Double HealthMiles for activity over a holiday weekend

Ex: Marathon – bonus HealthMiles for walking the equivalent of 26.2 miles over 5 days.

“We had lots of fun and we all got ‘moving or stepping.’ That was our main goal.

Rosalinda Rangel, Harlandale School District

QUESTIONS?

Additional Support?

Call Our Help Desk:

1.800.830.4312

Email Us:

healthmiles@virginhealthmiles.com