vital branding and design insights, from debbie millman
Post on 19-Oct-2014
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Hear the full interview at www.33voices.com/interviews/self-…-as-your-traitor Debbie Millman is President of the design division at Sterling Brands. She has been there for 16 years and in that time she has worked on the redesign of over 100 global brands, including products for Pepsi, P&G, Colgate, Nestle and Hasbro. Debbie is President Emeritus of the AIGA, the largest professional association for design in the world. She is a contributing editor at Print Magazine and Co-Founder and Chair of the Masters in Branding Program at the School of Visual Arts in New York City. In 2005, she began hosting the first weekly radio talk show about design on the Internet. The show is titled Design Matters with Debbie Millman and it is now featured on DesignObserver.com. In 2011, the show was awarded a Cooper Hewitt National Design Award. She is the author of five books on design and branding including, How To Think Like A Great Graphic Designer (Allworth Press, 2007), Look Both Ways: Illustrated Essays on the Intersection of Life and Design (HOW Books, 2009), Brand Thinking and Other Noble Pursuits (Allworth, 2011), and Self Portrait as Your Traitor.TRANSCRIPT
we help you discover smarterways to think, grow, and live.
This presentation consists of 10 highlights from the interview with @MoeAbdou,
founder & host of 33voices®.
Debbie MillmanDebbie Millman is President of the design divi-sion at Sterling Brands. She has been there for
16 years and in that time she has worked on the redesign of over 100 global brands, includ-
ing products for Pepsi, P&G, Colgate, Nestle and Hasbro. Debbie is President Emeritus of the AIGA, the largest professional association for design in the world. She is a contributing
editor at Print Magazine and Co-Founder and Chair of the Masters in Branding Program at the School of Visual Arts in New York City.
In 2005, she began hosting the first weekly radio talk show about design on the Internet. The show is titled Design Matters with Debbie Millman and it is now featured on DesignOb-
server.com.
@debbiemillman
1
To struggle, to fear, and to be vulnerable is as much about being human as it is to love;
Never think that you’re alone.
2
If you seek meaning and safety from outside,
material things, you’ll never find.All happiness starts first on the inside.
3
No one can make you feel differently about yourself except YOURSELF.Get serious about learning how to rewire your brain.
4
Real change happens, only when you DECLARE it.have you considered the life you want to lead
five years from now?
4
Real change happens, only when you DECLARE it.have you considered the life you want to lead
five years from now?
5
Branding is very deliberate differentiation;it’s the one thing that you do that no one can copy.
6
Only people have the power to deceive,
not brands. Truth always rings supreme.
7
Brands are an extension of their creators;Walk the talk and you become believable.
8
To stay relevant:
8
To stay relevant:always tell the truth
8
To stay relevant:Stay fresh
8
To stay relevant:Keep taking risks
8
To stay relevant:Keep engaging your consumer
9
Choose your words carefully,
they define the reality that others will connect with.
10
Good art creates emotions;It’s what inspires you to explore why the impossible is almost always possible.
If you can design the life you want to lead five years from now, what would it look like?
REALLY REFLECT...
