Mumbai, March 5, 2008 WFA/ISA - Global Advertiser Conference 1

Presentation by: Its you

The name Vodafone comes from Voice data fone, chosen by the company to "reflect the provision of voice and data services over mobile phones.“

WFA/ISA - Global Advertiser Conference

3Mumbai, March 5, 2008

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Make the most of now

Vodafone is a mobile network operator with its headquarters in Newbury , Berkshire, England, UK now in INDIA . It is the largest mobile telecommunications network company in the world by turnover and has a market value of about £75 billion (August 2008). Vodafone currently has operations in 25 countries and partner networks in a further 42 countries.

• In INDIA came with acquiring Hutchison essar limited.• Vodafone was launched officially on

21st September 2007.• Than on hutch was rebranded as

vodafone

OUR VISIONTo enrich our customer’s lives

through unique power of mobile communication

OUR MISSION• 1. FOR CUSTOMERS: In anticipation of their customers’ trust Vodafone understands

their needs & delights themes' with its services. • 2. FOR OUR PEOPLE: Outstanding people working together make Vodafone

exceptionally successful.

• 3.FOR RESULTS: Vodafone believes in being action oriented & is driven by a

desire to be the BEST.

• 4. FOR THE WORLD AROUND US: Vodafone believes helping people of the world to have fuller

lives through their services & its impacts.

MANAGEMENT KEY PEOPLE

GERARD KLEISTERLEE (CHAIRMAN) VITTORIO COLAO (CEO)

ORGANISATIONAL CHARTVITORIA COLAO

CEORAJA AL-KHITAB

Chief of staff & Internal communication

HEAD OF DEPARTMENTS

EUROPE ASIA PACIFIC , AFRICA& MIDDLE EAST

MAJOR PRODUCT

Fixed line and Mobile telephone

Internet services

Digital television

YEAR TURNOVER (MILLION POUNDS)

2005 34073

2006 29350

2007 31104

2008 35478

ANNUAL TURNOVER

FINANCIAL RESULTS

COUNTRY NETWORK OWNERSHIP MARKET SHARE

RANK

INDIA (V) HUTCH 52% 22.93% 3/9

AUSTRALIA VODAFONE 100% 16.8% 3/4

N.ZEALAND (V)BELL-SOUTH

100% 52.3% 1/2

ITALY (V)OMNITEL 76.86% 31.1% 2/4

TURKEY (V)TELSIM 100% 26% 2/3

MARKET COMPETITORS IN INDIA

AIRTEL BHARTI RELIANCE BSNL

UNIVERSAL COMPETITORS

ORANGE T-MOBILE INTERNATIONAL TELEFONICA 02 EUROPE

THANKYOU