web 2.0 and australian libraries

DEPARTMENT OFNATURAL RESOURCES, ENVIRONMENT, THE ARTS AND SPORT

Web 2.0, Technology & LibrariesAndrew FineganReference LibrarianNorthern Territory Library

DEPARTMENT OF NATURAL RESOURCES, ENVIRONMENT, THE ARTS AND SPORTwww.nt.gov.au/nretas


In the beginning…The World Wide Web in 1992…


NTL Website in 1996…


In the days before Google


Online Social Networking on the Web in the 1990s


What is Web 2.0?


Human Networks

http://www.flickr.com/photos/sats_somu/361419683/


Web 1.0 to Web 2.0

http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/what-is-web-20.html

http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/what-is-web-20.html


Wikis

http://ww

w.flickr.com

/photos/cogdog/19490596/


Blogging


http://www.flickr.com/photos/whiteafrican/2473388923/


http://www.boingboing.net


http://www.dailykos.com


http://www.neilgaiman.com


http://happyfacesrock.blogspot.com


http://abc.net.au

http://www.theage.com.au


Twitter


Flickrhttp://w

ww

.flickr.com/photos/m

orberg/3022858454/


Youtube

http://www.flickr.com/photos/fensterbme/1990023423/


Bringing it all together

http://ww

w.flickr.com

/photos/jasiagal/529508374/


http://www.twittermap.com


http://www.myspace.com

http://www.facebook.com

http://www.flickr.com/photos/jelene/2715774596/

http://ww

w.flickr.com

/photos/caius/2052302113/“Social Networking”

sites


There’s a lot out therehttp://w

ww

.flickr.com/photos/jam

esjustin/2467455318


Human filters

http://www.flickr.com/photos/ayea/320855060/


Collective Intelligence

ShareInteractDiscuss


Social bookmarking

http://www.digg.com

http://del.icio.us


Sharing links

http://www.librarystuff.com

http://www.tametheweb.com


News Sites

http://www.theage.com.au

http://www.guardian.co.uk


Commercial Sites

http://www.amazon.com


http://www.briansolis.com/2008/08/introducing-conversation-prism.html


The conversation

ListeningLearningSharing

Use what works best for you and the user.


Who actually does all this???


Online Communities

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How do you find the time?ht

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Feedsht

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http://www.flickr.com/photos/chenta/2478823482/

“…as easy as checking your email.”


Information Overloadhttp://w

ww

.flickr.com/photos/paulr/349560220/

Know your own limits!


Australian Libraries

http://www.flickr.com/photos/iamthebestartist/423573268/


Library News Feeds

http://www.slv.vic.gov.au/about/site/feeds/index.html http://www.slq.qld.gov.au


John Oxley Library Blog

http://blogs.slq.qld.gov.au/jol/


The Summer Read

http://www.slv.vic.gov.au


Inside a Dog

http://www.insideadog.com.au


The Inky Awards


Acoustica

http://www.myspace.com/citylibraryacoustica


Nash Appreciation Society


SLQ on Youtube


SLNSW on Flickr

http://www.flickr.com/photos/statelibraryofnsw


NLA Image Pool

http://www.flickr.com/groups/pictureaustralia_ppe/


So, what should we be doing?


Bandwagon = FailAsk yourself:• What are we trying to achieve?• Who are we trying to reach?• Who will we actually be successful

with?


The Mum Test

http://ww

w.flickr.com

/photos/beccaplusmolly/2769227799/


Millennials

http://www.flickr.com/photos/pittcaleb/2158797800/


We need to be a ‘blip!’http://w

ww

.flickr.com/photos/donsolo/3029452838/


Conversations

What conversations do you have with your clients in the physical library?


Move those conversations online

http

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nsol

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08/in

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Continue the conversations


Speak their language


Free! But…

http://ww

w.flickr.com

/photos/16038409@N

02/2326310839/


BALANCE

• Keep the channels of communication flowing regularly

BUT

• Avoid overloading the client with information


Don’t expect a mad rush

http

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Social networking sites alone won’tdo the social networking for you!

You still need to start the conversation.


What can we achieve?


A human identity for the library.

http://ww

w.flickr.com

/photos/litlnemo/259241497/


Real-time online presence


An open public forumhttp://w

ww

.flickr.com/photos/bretfausett/119649669/


Online Community

http://www.flickr.com/photos/eyermonkey/2292879587/


Reaching a bigger audiencehttp://w

ww

.flickr.com/photos/m

elanieandjohn/200829496/


Better practice for thethings we already do

http://www.flickr.com/photos/peskylibrary/1816149856/


Any Questions?

Andrew FineganReference LibrarianNorthern Territory Library

[email protected](08) 8999 7437

mailto:[email protected]