web 2.0 business secrets
DESCRIPTION
Web 2.0 Business Secrets: How to leverage Web 2.0 technologies in your internal and external business. Presented by Sarah "Intellagirl" Robbins from Mediasauce.comTRANSCRIPT
Web 2.0 for Business: Revealing the Best Kept
SecretSarah “Intellagirl” RobbinsDirector of Emerging Technologies
Web 2.0: Coined by Tim O’Reilly in 2005
What is web 2.0?Spans all connected devices
Continually-updated
Gets better the more people use it
“Architecture of Participation”
Rich user experiences
Engagement with your users
Opens data and services for re-use by others
Applications that reside in the space “between” devices
Death of the “personal” computer
Remote data storage
API: Application Program Interface
Prosumer-Participation
Connectedness
API
Connectedness
Prosumer-Participation
Remote data storage
Examples ofWeb 2.0-ness
Use
r- G
ener
ated
Cont
ent
Soci
al
Data Storage
GooglemapsAttendee listfrom registrationpage
Technorati
Del.icio.us
Flickr
Mashup
Immersive
Web 2.0 is changing the world
YouTube produces over 3250 hours of content every day
That’ s the equivalent of 135 always on TV channels
91% is NEW content
71 million blogs
There are over 60 BILLION e-mail messages sent each day
40 exabytes (40 Billion Gigabytes) of unique new information will be generated worldwide this year.
That's more than the entire
Library of Congress... a LOT more ...
= 296,000 Libraries of Congress
.
That's over 6 Terabytes of information
per person
A stack of books over 200 feet tall
Wikipedia has 1.8 million English articles
250 languages
282,874 contributors
Over 600 million words 15x Britannica
7 million articles total, 2 billion words,
Changing Models of
Communication
Let’s see an example
Once upon a time……
EUREKA!
You won’t believe what I just heard on
NPR!
Meanwhile…
SALES!!!!!
Break Time!After the Break: Web 2.0
and YOUR Business
Web 2.0 is BIG Business
Google 525.01
Facebook to sell for $2 Billion
Yahoo buys Del.icio.us for $30 Million
Web 2.0 and YOUR Business
Apps you can start using today!
Google: Gmail, Docs, Notebook, Reader
Del.icio.us
FirefoxPost to Del.icio.us
Easy Google Search
MultipleTabs
NotebookZoteroMusic Controls
CustomSidebarAdd-ons
Web 2.0 + Your Business + Media Sauce = Success!
How can we help you?
Website Feeds
Facebook Apps
Custom Mashups
Instant Resource Location
Second Life
Multi-App Networks
Business is Changing
Are you ready?
Want to know more?