web 2.0 will change the way you work chief information officer branch treasury board of canada...
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Web 2.0 will change the way you work
Chief Information Officer Branch
Treasury Board of Canada Secretariat
Government of Canada
Where did this come from?2
Where did Web 2.0 come from?3
4
Web 2.0 is a shift of the Internet from a publishing environment
to a participation environment
Web2.0 technologies are lightweight and easy to use quickly with minimal
training
5
Worldwide internet penetration is 21%...
Internet world stats dot com – June 2008
or
1.5 billion people
6
Canadian internet penetration:
84.3% or
28 million people…
Internet world stats dot com – June 2008
6th highest in the world
7
The new Internet world culture
“In the last few years, traditional collaboration—in a meeting room, a
conference call, even a convention center—has been superceded by collaborations
on an astronomical scale”.
THE PRINCIPLES OF WIKINOMICS
Being OpenPeeringSharing
Acting Globally
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Blogs“Weblog”
Blogs provide commentary or news
on a particular subject such as food, politics, or local news; some
function as more personal online
diaries.
The ability for readers to leave comments in an interactive format
is an important part of blogs.
9
Technorati maintains a directory of 113 million
blogs…
Technorati State of the Blogosphere 2008
Up from 70 million one year ago.
10
184 million people have started a blog…
Technorati State of the Blogosphere 2008
and364 million people
read blogs.
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Wikis
The word wiki is a Hawaiian word meaning "quick".
Wiki systems are designed so that their content can be made available in a quick
and uncomplicated manner.
A web application designed to allow multiple
authors to add, remove, and edit content. The
multiple author capability of wikis makes them
effective tools for mass collaborative authoring.
Wikipedia – The latest on everything
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Wikipedia serves 10 billion pages each
month
with peak traffic of 50,000 requests a second
ars technica, October 2008
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Wikipedia has 75,000 active contributors…
in 250 languages
working on more than10 million articles…
ars technica, October 2008
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Wikipedia attracts more than 684 million visitors
per year.
ars technica, October 2008
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Social networking
Myspace
Social networks are communities of people who share interests and activities, or who are interested in
exploring the interests and activities of others.
Most provide a collection of various ways for users to interact, such as chat, messaging, email, video, voice chat, file sharing,
blogging, and discussion groups
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Nielson online, March 2009
Social networking is growing dramatically…
1 billion people visit social networking or blogging
sites…
175 million people are Facebook users.
Facebook is growing at 600,00 users per day
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70% of Canadians over age 55
had visited a social networking site
Canadian Internet Survey, 2007
Web 2.0 outside the firewall19
•There are lots of Web 2.0 applications! It is not one channel but many.
•Opportunities to engage with Canadians on their own ground
•Deliver services through intermediaries
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Government of Canada
Over 250,000 employeesOver 100 departments and agenciesWestminster system (vertical accountability)
Treasury Board Secretariat Change AgendaLeader and ChampionCommunity EngagementOversight (policy, legislation, spending)
Chief Information Officer BranchMission of excellence in management of information and technologyActing as onePublic service renewal a priority
21Environmental scan:5 Nations CIO Council
Adoption still in early stages
All countries provided examples of government use
Modernization of government – Public Service Renewal
All nations establishing acceptable use guidelines
Public perceptions and expectations
22Environmental scan:Canadian Federal Government
Several organizations experimentingNatural Resources Canada – wiki for employeesDND – podcasts for recruitingDFAIT – Youtube/Facebook for recruitingPrivacy Commissioner – blog on privacy issuesLAC – Library on Second Life
Public Service renewal“Natural Resources Canada … promote collaborative approaches to work. Creative use of blogs and “wikis” … helping to break down silos and engage younger employees.”
Clerk of the Privy Council, March 31, 2008
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According to a New Technologies 2007 study:
87% of Canadians feel the government should invest
in the use of Web 2.0
Canadian Internet Survey, 2007
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Pilots: Our objectives
Consultation: Enhance the breadth and agility of
consultations among Government of Canada functional communities
Guidance: Establish acceptable terms of use with respect
to Government of Canada policies
Leadership: Help create a modern, vibrant government
workplace to attract bright, young talent to the public service
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Blog/wiki proofs of concept1,000 users from 100 departments
Moderation and attentive leadership of areas a critical success factor
Lead community discussionsDecide on moderation and governance of editing process
Effective for keeping community informed – everyone can see latest progress
Requires personal commitment to moderate, screen comments and maintain interest
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Usage guidance
• Code of values and ethics• Use of electronic networks• Official Languages• Privacy• Accessibility• Access to Information• Common Look and Feel• Intellectual Property and Copyright• Information Management
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Summary of lessons learned
Good meeting place for “Acting as One”
Helps engage communities early and frequently in consultations
Tools relatively easy to learn and use
People capacity needed to promote active participation and to moderate
Expectation of professional and courteous behaviour is not new or different for wikis and blogs
Need to synthesize lessons learned around business drivers, metrics, adoption and culture
Governance model important
More about good communications than technology
28GCPEDIA A place to work together
GCPEDIA today
• Available to all 250,000 Government of Canada employees across 150 departments and agencies
• You don’t need to register to browse the articles and communities
• User registrations growing at 50 users per day
• Many emerging communities and topics of discussion
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Topics and communities
Aboriginal Affairs
Communicators
Government of Canada Workplace Charitable Campaign
Green Citizenship Network
Learning 2.0 Community
Professional Development Apprenticeship Program
Students
Federal Science & TechnologyStrategic Planning Interdepartmental Network
Web 2.0 Interest Group
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ExampleBring people and knowledge together around a horizontal topicBring people and knowledge together around a horizontal topic
32GCCONNEX A platform for community building
33GCINNOVATION
A place for “structured” innovation
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ICMInternal Credential Management
ICMInternal Credential Management
Web 2.0 inside the firewallWorking together to enable people
GEDS+Common GC Directory
GEDS+Common GC Directory
GCCONNEX
ConnectPeople & Groups
GCCONNEX
ConnectPeople & Groups
GCPEDIA
CollaborateInformation & Ideas
GCPEDIA
CollaborateInformation & Ideas
Common profile and logon informationCommon profile and logon information
GCINNOVATIONand other Web 2.0 Social Media
Applications
GCINNOVATIONand other Web 2.0 Social Media
Applications
Compensation Web ApplicationsCompensation Web Applications Shared access cardsShared access cards
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Plans and emerging issuesContinuing pilots
Enhancement of GCPEDIA wiki and related toolsSocial networking software (similar to Facebook, myspace, Linkedin) to ultimately replace GEDSAdditional capabilities including photo and video sharing, more
GovernanceEstablished Interdepartmental Executive Steering Committee
Guidance – internally facingCreated a guideline for acceptable use on internal inward-facing blogs and wikis for the Government of Canada
Guidance – externally facingDeveloping a GC position on departmental and employee presence on outward-facing wikis, blogs, and social networks and modernizing service delivery
Why GCPEDIA?
REACHDeliver organized information to a wide
audience quickly
Why GCPEDIA?
SHARINGAggregate knowledge across an enterprise and
overcome organizational barriers to collaboration and sharing
Why GCPEDIA?
DISCOVERYKeep serendipitous interaction open across
the enterprise, so that people can apply their different talents to a topic or problem
Why GCPEDIA?
SIMPLICITYReplace inefficient point-to-point
communications of e-mail with a centralized workspace
Why GCPEDIA?
CHANGEFind ways to foster a more inclusive, less
risk-averse organizational culture
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GCPEDIA and PS Renewal themes
•Planning– Good planning requires lots of perspectives.
GCPEDIA provides access to a variety of views.
•Recruitment– GCPEDIA and other web 2.0 tools helps to build the GC
Brand as a workplace of choice.
•Development – GCPEDIA is a powerful tool for networking, learning,
innovation and employee engagement.
– Opportunity for massive knowledge retention
•Infrastructure– An easily accessible shared space where Public Servants
can collaborate in the service of Canadians.
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Road Map
June 2009 Dec 2009 Jan 2010 March 2010 June 2010 Dec 2010 Jan 2011 March 2011June 2009 Dec 2009 Jan 2010 March 2010 June 2010 Dec 2010 Jan 2011 March 2011
GCPEDIA Wiki PilotGCPEDIA Wiki Pilot
GCPEDIA Wiki ProductionGCPEDIA Wiki Production
GCCONNEX Social Network PilotGCCONNEX Social Network Pilot
GCCONNEX ProductionGCCONNEX Production
GEDS+ Common Directory PilotGEDS+ Common Directory Pilot
GEDS+ Common Directory ProductionGEDS+ Common Directory Production
Support applications in perpetual betaSupport applications in perpetual beta
GCINNOVATION IT Improvement EventGCINNOVATION IT Improvement Event
Acting as one!Acting as one!
Resources: A good cookbook
Resources: Getting adoption
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If you just want to read one book
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GCPEDIA and PS Renewal
“Today, almost every department and agency must deal with global challenges, using new tools and asking
people to work in new ways – in integrated teams, often
across organizational boundaries.”Sixteenth Annual Report on the Public Service of Canada
Clerk of the Privy Council, March 25, 2009