webinar july 2012

26
City Media Network MARKETPLACE CITYMEDIA NETWORK CITYMEDIA NETWORK

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Webinar July 2012

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Page 1: Webinar July 2012

City Media Network

MARKETPLACE

CITYMEDIA NETWORKCITYMEDIA NETWORK

Page 2: Webinar July 2012

The Market has changed …

CITYMEDIA NETWORK

Multimedia

CITYMEDIA NETWORK

Page 3: Webinar July 2012

Available when I want it ….

CITYMEDIA NETWORK

How do you reach local customers who are on multiple platforms?

CITYMEDIA NETWORK

Page 4: Webinar July 2012

One Easy Solution - for targeted local online advertising

CITYMEDIA NETWORKCITYMEDIA NETWORK

Page 5: Webinar July 2012

1. Create your message ….. What are you selling?

CITYMEDIA NETWORKCITYMEDIA NETWORK

Page 6: Webinar July 2012

Promote through Indy Media Network

Target 200 + Canadian communities (by FSA option)Local views guaranteed

CITYMEDIA NETWORKCITYMEDIA NETWORK

Page 7: Webinar July 2012

3. Engagement and Interaction

●Multimedia Conversation●Gamification●Email Notification●Open Talk●Social Sharing●User Identification●Robust Analytics

CITYMEDIA NETWORKCITYMEDIA NETWORK

Page 8: Webinar July 2012

4. Targeting + Engagement + Quality content = Conversion

CITYMEDIA NETWORKCITYMEDIA NETWORK

Page 9: Webinar July 2012

How does it work? Example of a Media Partner

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Promoted on home page

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Page 10: Webinar July 2012

Local Marketplace reaches specific market area

CITYMEDIA NETWORKCITYMEDIA NETWORK

Page 11: Webinar July 2012

Example: Print Ad, flyer, list of products etc.

Product Details

Mapped for GPSLocation DetailsLinked to DirectoryClick to CallEmail Contact

Linked to All related deals and offers

Searchable

Social Media Integration

CITYMEDIA NETWORKCITYMEDIA NETWORK

Page 12: Webinar July 2012

Ad is posted in Marketplace

CITYMEDIA NETWORKCITYMEDIA NETWORK

Page 13: Webinar July 2012

Each Deal has its own searchable page

CITYMEDIA NETWORKCITYMEDIA NETWORK

Page 14: Webinar July 2012

Each Deal has opportunity for social engagement

CITYMEDIA NETWORKCITYMEDIA NETWORK

Page 15: Webinar July 2012

Track Views, Click to Call, Email and Directions

CITYMEDIA NETWORKCITYMEDIA NETWORK

Page 16: Webinar July 2012

Optional: Each deal can convert to action

CITYMEDIA NETWORKCITYMEDIA NETWORK

Page 17: Webinar July 2012

Where do the views come from?

CITYMEDIA NETWORKCITYMEDIA NETWORK

Page 18: Webinar July 2012

Facebook App resides on Facebook page

CITYMEDIA NETWORKCITYMEDIA NETWORK

Page 19: Webinar July 2012

Twitter feed of Local Deals and Offers

CITYMEDIA NETWORKCITYMEDIA NETWORK

Page 20: Webinar July 2012

Organic Search drives to Local Market

CITYMEDIA NETWORKCITYMEDIA NETWORK

Page 21: Webinar July 2012

Mobile Network

CITYMEDIA NETWORKCITYMEDIA NETWORK

Page 22: Webinar July 2012

Promoted by Local Directory Partner

CITYMEDIA NETWORKCITYMEDIA NETWORK

Page 23: Webinar July 2012

Promoted on National Site

CITYMEDIA NETWORKCITYMEDIA NETWORK

Page 24: Webinar July 2012

Logi

n P

age

DashboardEasy to Manage and Keeps you in controlConvenient login lets you manage your content and track views

CITYMEDIA NETWORK

1 Deal over 1,000 views in 1 weekOne Deal over 1,000

views in 1 week

CITYMEDIA NETWORK

Page 25: Webinar July 2012

Conversion Options include: Buy Now/E-commerce Deals – certificatesCoupons Sell Tickets View itTest Drive Order Brochure

CITYMEDIA NETWORKCITYMEDIA NETWORK

Page 26: Webinar July 2012

CITY MEDIA NETWORK ●We Deliver Local Online

Traffic Guaranteed!●Full exposure on 7 platforms including social media, mobile and local media.●Promote ads, deals, news, products, events and more.●Proven results

Online Traffic GuaranteedOver 200 markets in CanadaProven results since 2006www.citymedia.ca

CITYMEDIA NETWORKCITYMEDIA NETWORK