webprofiling report_leadtech.pdf

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2013

[LEADTECH MANAGEMENT

CONSULTING PVT LTD]

Social Media Management



Social Media Management Report April 2013

©Leadtech Management Consulting Pvt Ltd

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806, Tower B, Spaze I-Tech Park

Sohna Road, Sec 49, Gurgaon

+91-124-4113384|www.leadtech.in

Index

1 INTRODUCTION ....................................................................................................................................... 4

2 PEOPLE’S VOICE, MESSAGES & COMMENTS……………………………………………………..5

3 MONTHLY PAGE INSIGHTS FACEBOOK .......................................................... .................................. 7

4 PERSONAL WEBSITE………………………………………………………………………………………………………………..9

5 Twitter…………………………………………………………………………………………………………………………………15





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1 IntroductionLeadtech is managing the account on various Social Media Platforms like Facebook and

Twitter. The most popular account at present liked by people is facebook, where they like

your photos, videos, posts, events and news. They also express their opinion on various news,

shares, events and photos. They voice their concerns/ feedback and good wishes by sending

various messages, posts or comments.

Leadtech has maintained a record of all the Messages and comments and has been attached

with this report. We respond to the messages after getting inputs from you. This is the most

powerful tool which social media provides us through which leaders can interact with the

common man.

Following is the Flow Chart which shows how Social Media is useful in spreading the news

and other information through people.





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2 People’s Voice, Messages & Comments

Message





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Comments





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3 Page Insights FacebookMonthly page insight is a reporting tool being provided by Facebook, for every profile page.

These insights are important since they let admin know as to how many new people have

liked the page and their demography. It segregates the people using these criteria and presents

a percentage of each category.

Facebook provides three kind of Insights i.e. Like, Reach and People who are talking about

the Profile Page.





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Individual Post Insights.





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4 Personal Website

Personal Website of Leaders has been created with domain name (like< .in/.com…>)

The Website is dynamic and interactive. It is regularly being updated by our web

team.





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1. Daily updation of News/Events: Regular Updation of all the latest and past

news/events.





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2. Other sections: Regular updation of other sections of the site like Photo and Video

gallery, Upcoming Events, Press Releases, About, Contact and Achievements.

Achievements





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Photo Gallery

Media news/Press release





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Vision

Events





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3. People’s Voice/Letters: Users can write a letter/mail addressed to leader which

will be moderated by us and will be sent to you.

4. Share Post: Sharing of each and every post on Social media like twitter, facebook

and google+ on a click. This increases visibility of the post and more people come to

the website and read the post.

5.

Comments/Feedback on every Post: People can leave their Feedback/Commentson

every Post which will be moderated by our team.

6. Search Tool: Search engine is installed where any Post/Article can be searched in

the

site by entering the keyword.

7. Related Posts: Below every article/post list of related articles are displayed which

keeps the user engaged to read more articles on the site.





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5 Twitter Details

Twitter tweets /Followers: Tweet of each and every post on twitter, and share our views

and thoughts.

Twitter home page

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