With the ongoing wedding season one can’t help but notice that the Indian wedding industry is a huge one. In an Indian wedding, everyone just spends and does not think of returns. Every manufacturer and retailer involved with marriage related goods eagerly awaits the season to push business. With each passing decade the Indian weddings are getting grandeur. Three decades ago people hardly thought about the lavish wedding function that has now become a trend and may be a compulsion. However, no one’s complaining; at least not the retailers and associated players because of the tremendous business opportunity that comes along with it. Let’s penetrate deeper.

The Indian Wedding Industry

Currently, the Indian wedding industry is over Rs 100,000 crore and is growing at 25 to 30 per cent annually. The estimated cost of a wedding with no expenses spared could be between Rs 5 lakh to Rs 5 crore, in India.

The wedding market in India

No. of Indian marriages in a year: Approx 1,00,00,000Indian wedding market worth: Rs 100,000 to Rs 110,000 croreGold and diamond jewellery market worth: Rs 60,000 croreApparel market (wedding) worth: Rs 10,000 croreDurable goods market worth: Rs 30,000 croreHotel and other wedding related market worth: Rs 5,000 crore marketPandal and venue decoration market: Worth Rs 10,000 croreFavorite honeymoon destinations: Goa, Jaipur and UdaipurGoa wedding cost: Between Rs 1 crore to 1.5 croreJaipur wedding cost: 1 to 2 croreWedding cost in metropolitan cities: Between Rs 25 lakh to 70 lakhWedding invitation card market : Worth Rs 10,000 crore annualBridal Mehendi market in India: Worth Rs 5000 croreItem-wise expenses on Indian weddings

Dinner cost: Rs 700 to 1000 per personPandal decoration cost: Rs 10,000Bridal designer saree/lenhga cost: Between Rs 10,000 to 50,000Designer shervani cost: Rs 15,000 to Rs 40,000Wedding invite cost: Rs 500 to Rs 1500 per cardBridal make up cost: Between Rs 5000 to Rs 50,000Bridal Mehndi cost: Between Rs 1000 to Rs 5000With each passing year, Indian weddings are getting bigger and better offering lucrative business opportunity to players involved. Giving up the basic traditional look, the Indian weddings are donning a more corporate look, these days.

Currently, the country has a population of around 1.25 billion and considering an average family with five members, there are around

250million families in India. With about one marriage per family every 20 years, the country averages roughly 10 million marriages every year. An average 30 to 40 grams of gold is spent in every marriage across the country, thus the total consumption of gold comes between 300 to 400 tonmes annually.

It is also expected, the per capita income will be tripled in a couple of decades and the per capita consumption of gold during weddings or otherwise will increase. With half of India’s population being under 29 years of age, the marriage market is set to boom like never before over the next five to ten years.

If we take the above figures, it means the Indian marriage market is around Rs 1 lakh crore to Rs 300,000 crore annually, if one crore marriages are solemnized in the country annually.

A person, in India, spends one fifth of the wealth accumulated in a lifetime on a wedding ceremony. That means, a tremendous opportunity for retailers to capitalise on.

The prospering allied industries

Today, everyone, from those in entertainment to décor, beauty clinics, cosmetic giants, travel, tourism and even matrimonial web sites are making money out of marriages. Even foreigners, who want to solemnize their marriage in India, contribute to the Indian wedding industry.

Online portals like Shadi.com, Bharatmatrimonials and others rack up revenues of Rs 200-250 crore from match-making annually, and believe the business can only get bigger. While the traditional tentwallas still rule the roost, creative wedding planners are also making the most of it. There are wedding planners in the country who are ready to make all arrangements required in an Indian wedding, from beginning to end, for a whopping amount. But keeping in mind the middle class of the country, which is the largest segment, there is a huge demand for planners who can arrange for a budget wedding. 

Fashion designers, florists, confectionery makers and event managers are cashing in on the flourishing wedding market. Considering the Indian wedding market, Bregeut launched its expensive watches ranging between Rs 8-15 lakh in the Indian markets.

Replicas of temples of India, palace look-alikes or Sheesh Mahals are much in demand as decor. The cuisine could be anything from Lebanese to Italian in case you want something different. Star Cruises even launched a cruise to Lakshwadeep primarily targeting honeymooners.

The wedding card market in India for the 10 million marriages performed annually is worth Rs 8000 to Rs 10,000 crore. Delhi and Maharashtra

alone have more than 500 card printers. In Delhi, these printers are based in Chawri Bazaar, Karol Bagh, and Lajpat Nagar where one can purchase wedding cards according to ones capacity. Over two dozen of highly specialized printers are based in Dadaseth Agiary Lane in Central Mumbai. The elaborate wedding invite comes with the main card and three to four add-on cards like RSVP card, the reception, engagement and the puja invite, and also an invite to attend the sangeet, cocktail and mehndi functions.

In India, people have become very style conscious and they want to give their best on their wedding. Things have changed in the past few years, it is more about brands and people are ready to spend to look their best. Apparel market is booming because of this.

The annual market of wedding dhol, bands, baggies with elephants, horses and camels, lightings, is also the important part of Indian weddings, which is estimated to be around Rs 5000 crore annual. With the increasing income and more disposable income in India, the wedding market of the country is expected to double within next 15 years, the experts feel.

One cannot think about marriages without beautiful flowers. Flowers are important in order to create a delicate atmosphere around the wedding. According to an estimate for decorating the wedding venue, bride-groom dais, showering rose petals for welcoming the guests, requires another Rs 2000 to 10,000 for a middle class marriage.

The facts and figures point towards only one thing that is Indian weddings and the associated industries are bound to prosper!

With the ongoing wedding season one can’t help but notice that the Indian wedding industry is a huge one. In an Indian wedding, everyone just spends and does not think of returns. Every manufacturer and retailer involved with marriage related goods eagerly awaits the season to push business. With each passing decade the Indian weddings are getting grandeur. Three decades ago people hardly thought about the lavish wedding function that has now become a trend and may be a compulsion. However, no one’s complaining; at least not the retailers and associated players because of the tremendous business opportunity that comes along with it. Let’s penetrate deeper.

The Indian Wedding Industry

Currently, the Indian wedding industry is over Rs 100,000 crore and is growing at 25 to 30 per cent annually. The estimated cost of a wedding with no expenses spared could be between Rs 5 lakh to Rs 5 crore, in India.

The wedding market in India

No. of Indian marriages in a year: Approx 1,00,00,000

Indian wedding market worth: Rs 100,000 to Rs 110,000 crore

Gold and diamond jewellery market worth: Rs 60,000 crore

Apparel market (wedding) worth: Rs 10,000 crore

Durable goods market worth: Rs 30,000 crore

Hotel and other wedding related market worth: Rs 5,000 crore market

Pandal and venue decoration market: Worth Rs 10,000 crore

Favorite honeymoon destinations: Goa, Jaipur and Udaipur

Goa wedding cost: Between Rs 1 crore to 1.5 crore

Jaipur wedding cost: 1 to 2 crore

Udaipur wedding cost: 1.5 crore to 2 crore

Wedding cost in metropolitan cities: Between Rs 25 lakh to 70 lakh

Wedding invitation card market : Worth Rs 10,000 crore annual

Bridal Mehendi market in India: Worth Rs 5000 crore

Item-wise expenses on Indian weddings

Dinner cost: Rs 700 to 1000 per person

Pandal decoration cost: Rs 10,000

Bridal designer saree/lenhga cost: Between Rs 10,000 to 50,000

Designer shervani cost: Rs 15,000 to Rs 40,000

Wedding invite cost: Rs 500 to Rs 1500 per card

Bridal make up cost: Between Rs 5000 to Rs 50,000

Bridal Mehndi cost: Between Rs 1000 to Rs 5000

With each passing year, Indian weddings are getting bigger and better offering lucrative business opportunity to players involved. Giving up the basic traditional look, the Indian weddings are donning a more corporate look, these days.

Currently, the country has a population of around 1.25 billion and considering an average family with five members, there are around 250million families in India. With about one marriage per family every 20 years, the country averages roughly 10 million marriages every year. An average 30 to 40 grams of gold is spent in every marriage across the country, thus the total consumption of gold comes between 300 to 400 tonmes annually.

It is also expected, the per capita income will be tripled in a couple of decades and the per capita consumption of gold during weddings or otherwise will increase. With half of India’s population being under 29 years of age, the marriage market is set to boom like never before over the next five to ten years.

If we take the above figures, it means the Indian marriage market is around Rs 1 lakh crore to Rs 300,000 crore annually, if one crore marriages are solemnized in the country annually.

A person, in India, spends one fifth of the wealth accumulated in a lifetime on a wedding ceremony. That means, a tremendous opportunity for retailers to capitalise on.

The prospering allied industries

Today, everyone, from those in entertainment to décor, beauty clinics, cosmetic giants, travel, tourism and even matrimonial web sites are making money out of marriages. Even foreigners, who want to solemnize their marriage in India, contribute to the Indian wedding industry.

Online portals like Shadi.com, Bharatmatrimonials and others rack up revenues of Rs 200-250 crore from match-making annually, and believe the business can only get bigger. While the traditional tentwallas still rule the roost, creative wedding planners are also making the most of it. There are wedding planners in the country who are ready to make all arrangements required in an Indian wedding, from beginning to end, for a whopping amount. But keeping in mind the middle class of the country, which is the largest segment, there is a huge demand for planners who can arrange for a budget wedding.  

Fashion designers, florists, confectionery makers and event managers are cashing in on the flourishing wedding market. Considering the Indian wedding market, Bregeut launched its expensive watches ranging between Rs 8-15 lakh in the Indian markets.

Replicas of temples of India, palace look-alikes or Sheesh Mahals are much in demand as decor. The cuisine could be anything from Lebanese to Italian in case you want something different. Star Cruises even launched a cruise to Lakshwadeep primarily targeting honeymooners.

The wedding card market in India for the 10 million marriages performed annually is worth Rs 8000 to Rs 10,000 crore. Delhi and Maharashtra alone have more than 500 card printers. In Delhi, these printers are based in Chawri Bazaar, Karol Bagh, and Lajpat Nagar where one can purchase wedding cards according to ones capacity. Over two dozen of highly specialized printers are based in Dadaseth Agiary Lane in Central Mumbai. The elaborate wedding invite comes with the main card and three to four add-on cards like RSVP card, the reception, engagement and the puja invite, and also an invite to attend the sangeet, cocktail and mehndi functions.

In India, people have become very style conscious and they want to give their best on their wedding. Things have changed in the past few years, it is more about brands and people are ready to spend to look their best. Apparel market is booming because of this.

The annual market of wedding dhol, bands, baggies with elephants, horses and camels, lightings, is also the important part of Indian weddings, which is estimated to be around Rs 5000 crore annual. With the increasing income and more disposable income in India, the wedding market of the country is expected to double within next 15 years, the experts feel.

One cannot think about marriages without beautiful flowers. Flowers are important in order to create a delicate atmosphere around the wedding. According to an estimate for decorating the wedding venue, bride-groom dais, showering rose petals for welcoming the guests, requires another Rs 2000 to 10,000 for a middle class marriage.

The facts and figures point towards only one thing that is Indian weddings and the associated industries are bound to prosper!

6 Top Indian Wedding Trends for 2015Date : 30/12/2014 | Author : White Massif

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The past year has been amazing for wedding planners in India – wedding budgets are soaring, with more and more couples opting for a customized event down to the last detail. Hiring a wedding planner is now a must across Indian social circles, and people are beginning to realize the level of organisation and personalization that a wedding planner can bring. We explore our top picks for the top Indian wedding trends for 2015:

1. The devil is in the details: Gone are the days when a wedding was just about the overall decor, a buffet and a standard photographer. Modern couples are opting for tons of customization down to the minutest detail: from the colour theme (no more usual red and white), to the photography to even the napkin and cutlery arrangements. 2015 will demand a lot more from wedding planners in this context. Think customized mini buffets, bars, detailed gift bags for guests, themed invitations and a lot more.

Source: Junebug Weddings

2. Separate themes: Indian weddings are known for their elaborate ceremonies, and 2014 saw an increasing shift to more minute planning for each separate event – the roka, sangeet, the mehendi, the reception – each will have their own theme. Next year, expect to conceptualize separate themes for each ceremony. The key is to bring all the elements

together in the final wedding ceremony. We especially enjoyed the Moroccan theme we had done for a sangeet this past year – was one of our favourite weddings and we expect a lot more in that direction in the coming year.

3. Quirky elements: Ever heard of an installation of colourful origami cranes at a wedding? Or vintage photo frames with pictures of near and dear ones strung up as an outdoor statement piece? We predict that 2015 will have more such amazing requests coming our way as wedding planners. Expect the unexpected from clients as ‘Pinterest planning’ takes over. Brides-to-be will be a lot more proactive in deciding the kind of little personal touches and quirky elements that will make their wedding stand out from the rest.

Source: Tumblr

4. West meets East: Indian weddings have always been bold, bright and loud in terms of the colour palette, whereas the Western counterpart is a lot softer and gentler. One of the top Indian wedding trends set to reign in 2015 is the mixing of two worlds, the East and the West. Weddings will incorporate elements from both types, so you can expect colour schemes like purple and gold, or pastel pink and bright orange and so on. Flowers and floral decor is a big part of both types of weddings, and this coming year, weddings will also incorporate floral bouquets in a big way.

5. Custom wedding favours: The traditional wedding favour usually consists of a few items considered auspicious for attendees, symbolizing various elements of the wedding. The new-age wedding favours are personalized, unique keepsakes to delight wedding guests.The trend is increasingly leaning toward custom gourmet macaroon or chocolate boxes, handicraft supari tins, miniature desserts with a container keepsake and a lot more. The shift will be towards thanking guests for attending in a gesture that reminds them of the wedding long after.

Credits: Binita Patel Photography; Source: ShaadiBazaar

6. The Dinner Table: The traditional standing buffet will soon make way for the dinner table concept. Rows of tables in an outdoor or indoor setting, with grand, customized centrepieces, napkin arrangements, table

decor like candles, and other accents will replace the stereotypical white tables with decorative bows. The aim will be to set tables and create a seating plan for all guests for a great experience at the wedding feast.

http://whitemassif.com/wp-content/uploads/2014/12/96d6b0dfc4850433c1c79e097a956863.jpg

These were some of the top Indian wedding trends we expect for 2015. The Indian wedding industry is changing at a rapid rate and we love being part of it. We have a client-focused approach to weddings which also however, allows for our creative ideas to build a wonderfully planned and executed wedding. If you’re planning your special day anytime soon, we’d be happy to help! Receive complimentary advice on wedding venue selection.