week 2 environment screening

7/24/2019 Week 2 Environment Screening

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11/27/15

WEEK 2

BUSINESS OPPORTUNITYSCREENING


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MALAYSIA: A MOST ENTERPRISING CULTURE

AND NATION

1960s

Labour

Driven

Export ofru!r" t#$"

p%&' o#& (

t#'!r

19)0s

Labour

Driven

M%$uf%*tur!

of #'port

sust#tut#o$

+oo,s

19-0s

InvestmentDriven

Export

t!xt#&! (

!&!*tro$#*

+oo,s

1990s

Productivity

Driven

Export .#+.

/%&u! %,,!,

!&!*tr#*%& (

!&!*tro$#*

+oo,s

000s

Knowledge

Driven

$o2&!,+!3

%s!,+oo,s (

s!r/#*!s

Agriculture Era

Industrial Era

Technology Era

Knowledge Era

Agriculture-based

led b G!"er#$e#t

K#!%ledge-based led bPri"ate E#ter&rises


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11/27/15

Screening Environment

Go/!r$'!$t Po*4 5

I$#t#%t#/!s

R!+#o$%& E*o$o'#*5

us#$!ss tr!$,

G&o%& E*o$o'#*5

us#$!ss tr!$,Pr#/%t! S!*tors

I$#t#%t#/!s

Ot.!r Issu!s 7 E,u*%t#o$" 8!%&t." So*#%&" Pot#*%&" Cu&tur!

OPPORTUNITIES

Str!$+t. !%;$!ss

ENTREPRENEUR

T8REATS


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Steps to select new ventures

Ste&' Identify Customers needs and wants

Step 2 Screening environment, evaluating self,community & society, value and

culture of the otential target grou!

Step "naly#e secific oortunities which arefeasi$le to venture!

Step ! Select one which is suita$le to the

entrereneur and develo $usiness concet!


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11/27/15

Step 1 : Identifying customer needs & wants

"eeds # $ants

ProductsServices

Something hysical

which can satisfiedcustomer needs and

wants!

%onhysical $ut a$leto fulfill customer

needs and wants

"eeds ' something

$asic which eole

must have! ()amle'

clothing, house, food,health, $asic education,

rotection etcs!

%$ts: desire tohave

more than $asic needs!

*ants will $e fulfillafter the $asic needs

were $eing fulfilled!

()amles' cars, $igger

house, traveling, golf

clu$, latest fashions,

+ewelry etcs!


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Step 2 : Screening environment, evaluating self, community& society, value and culture of the otential target grou!

Analy%e

Environment Sel& 'ommunity

-oulation structure, Income, taste,

references

Country e)ort & imorts

.ocal resources and new technology

Industry linages

0overnment and -rivatedeveloment ro+ects

0lo$al and egional develoment

Currents issues, social, rules &

regulations!

()er

ience

nowledge &

sills

3inancial standing

Interest

%etworing

%orm


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11/27/15

St!p


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11/27/15

St!p @: S!&!*t N!2 !$tur!s

(ar)et 'ompetition

level - (ar)eting Plan

*unding . wor)ing

capital/ &i,ed assets0

1perational Plan

. Technology/ Supply

'hain0

1rgani%ational #

Admin Plan . E,pertise

# manpower 0

Pro&itability . +1I/

+1E/ Pay bac)/ 'ash

*low/ +is)s Level

Analy%e

>#%#t4


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11/27/15

St!p @ 7 *o$t:

"ew venture selected

Prepare Details 3usiness

Plan

E,ecute Plan

(onitor and

Improvement


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11/27/15

Example business opportunities

*orestry Poultry

A4+I'5LT5+E

*ishery Plantation

6eneer Plywood

Logging

*urnitureSawn timber

*ishing E7uipment

Deep8sea &ishing

*ish Processing

$holesales-

distributions

'learing plantation

Planting

Processing

$holesale-distribution

"ursery

Poultry &arming

Processing

$holesales-Supplies


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11/27/15

Industrial Linkages

E,plorations engineering

Steel *abrications

1il +igs construction

Engineering Servicing

E7uipment components

Petroleum +e&ineryPetroleum Trading

Engine 1il products

9ydrocarbon raw material

Plastic - resin products

3A'K$A+D *1+$A+D

1IL I"D5ST+:


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11/27/15

usiness !pportunities

9igh +is)s

3usiness +is) *inancial +is)

is could $e transfer

insurance 4fire, loss etc

Controlled ris $ut not

166 maret forecast

8uality roducts,

9ncontrolled ris ' economy

recession, currency value,

disaster

.i8uidity level

.oan

Credit

Currency e)change

week 2 environment screening

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