welcome to the 2008 suny esf/cpbis ......2008 suny‐esf/cpbis technobusiness forum market dominance...

Welcome to the 2008 SUNY‐ESF/CPBIS TECHNOBUSINESS FORUM

Market Dominance Through Enterprise Market Dominance Through Enterprise TransformationTransformation

October 22, 2008October 22, 2008

Jacquelyn McNuttJacquelyn McNutt

Forum Chair & Executive Forum Chair & Executive Director ~ Director ~ CPBISCPBIS35+ Years Industry Experience35+ Years Industry Experience

University, Company, Line, Staff University, Company, Line, Staff & Consulting& ConsultingBroad Product Experiences & Broad Product Experiences & Global BackgroundGlobal Background

BS, Ind. Eng., MBA/MS, BS, Ind. Eng., MBA/MS, Managerial Sciences & Forestry Managerial Sciences & Forestry & PhD, Forest Managerial & PhD, Forest Managerial SciencesSciences

2008 TechnoBusiness Forum2008 TechnoBusiness Forum Agenda Agenda

8:00 AM ~ 8:00 AM ~ Welcome To The Forum & Forum IntroductionWelcome To The Forum & Forum Introduction8:30 AM ~ 8:30 AM ~ KeynoteKeynote

LEADERSHIP CHALLENGES IN ACHIEVING MARKET DOMINANCELEADERSHIP CHALLENGES IN ACHIEVING MARKET DOMINANCE10:00 AM ~10:00 AM ~ BreakBreak10:20 AM ~ 10:20 AM ~ Work place cultureWork place culture

A CRITICAL ELEMENT OF ENTERPRISE TRANSFORMATIONA CRITICAL ELEMENT OF ENTERPRISE TRANSFORMATION11:50 AM ~11:50 AM ~ Networking LunchNetworking Lunch1:00 PM ~ 1:00 PM ~ Evolving IssuesEvolving Issues

EMERGING DRIVING FORCES SHAPE & CHANGE RULES OF THE GAMEEMERGING DRIVING FORCES SHAPE & CHANGE RULES OF THE GAME2:30 PM ~ 2:30 PM ~ BreakBreak2:50 PM ~ 2:50 PM ~ Leading Executives SessionLeading Executives Session

CROSS SECTION DISCUSSION ~ BUSINESS LESSONS & WISDOM . . .CROSS SECTION DISCUSSION ~ BUSINESS LESSONS & WISDOM . . .4:20 PM ~ 4:20 PM ~ WrapWrap‐‐up and Closing Remarksup and Closing Remarks

Antitrust PolicyAntitrust Policy

Please remember ~ this session is to be held Please remember ~ this session is to be held in in strict compliancestrict compliance with Antitrust Policywith Antitrust Policy

Specifically ~ discussing prices or pricing policy Specifically ~ discussing prices or pricing policy and discussing any restraint on competition of and discussing any restraint on competition of any kind any kind will not be toleratedwill not be tolerated

Thanks to Our ForumThanks to Our Forum ParticipantsParticipants

World Business Council forWorld Business Council forSustainable DevelopmentSustainable Development

HHääggblom&Pa

rtnersggblom

&Partners

http://www.kemira.com/en

Some ForumSome Forum Rules of The RoadRules of The Road

We Will Run On Time For All Forum Agenda ItemsWe Will Run On Time For All Forum Agenda Items

Q&A/ Attendees Interactions Reserved To End of Each Q&A/ Attendees Interactions Reserved To End of Each SessionSession

Setups for Breaks Are Outside the Meeting RoomSetups for Breaks Are Outside the Meeting Room

Lunch Will Be Noon to 1 PMLunch Will Be Noon to 1 PM

Please Turn Off All Mobile Devices . . .Please Turn Off All Mobile Devices . . .

And Now to the Forum . . .And Now to the Forum . . .

Rainer HRainer Hääggblomggblom

Your Forum Moderator ~ Board Your Forum Moderator ~ Board

Chairman, Chairman, Forest Fund Ltd.Forest Fund Ltd.

& &

Chairman, Chairman, HHääggblom&Partners ggblom&Partners

Ltd. OyLtd. Oy35+ Years Industry Experience35+ Years Industry Experience

International Strategy Expert International Strategy Expert Forest based industry developmentForest based industry developmentCorporate & sector development, &Corporate & sector development, &Mergers and acquisitionsMergers and acquisitions

Recognized & Respected IndustryRecognized & Respected Industry‐‐widewideLong time Chairman & CEO, Jaakko Long time Chairman & CEO, Jaakko PPööyry Consultingyry Consulting

Forum Theme and GoalsForum Theme and Goals

Context ~Context ~Ever increasing turbulence ~ economic/ social/ political Ever increasing turbulence ~ economic/ social/ political environmental/ industrial ~ has reduced/ eliminated environmental/ industrial ~ has reduced/ eliminated effectiveness of once powerful enterprise improvement effectiveness of once powerful enterprise improvement programsprogramsContinuous improvement/ streamlining operations remain Continuous improvement/ streamlining operations remain necessary ~ but far from sufficient in assuring survivalnecessary ~ but far from sufficient in assuring survival…… much much less sustained successless sustained successET is rapidly replacing past approaches ~ on incremental change ET is rapidly replacing past approaches ~ on incremental change ~ with more aggressive/ corporate~ with more aggressive/ corporate‐‐wide initiatives to impact wide initiatives to impact strategies/ structures/ human systems of the firmstrategies/ structures/ human systems of the firm


With This Context ~ We Will Seek To Address ~With This Context ~ We Will Seek To Address ~What is Enterprise Transformation and why is it crucial now?What is Enterprise Transformation and why is it crucial now?How has it impacted executives and enterprises within and How has it impacted executives and enterprises within and beyond the Paper Industry?beyond the Paper Industry?What is current What is current ““Best PracticeBest Practice”” in Enterprise Transformation?in Enterprise Transformation?What key business forces will drive/ impact greatly Enterprise What key business forces will drive/ impact greatly Enterprise Transformation looking out?Transformation looking out?How well are you prepared and how can you benefit from How well are you prepared and how can you benefit from Enterprise Transformation now?Enterprise Transformation now?


Our intent is ~Our intent is ~For executives/ managers & thought leaders in work For executives/ managers & thought leaders in work place culture/ energy/ green house gases/ place culture/ energy/ green house gases/ sustainability/ supply chain management/ etc. to sustainability/ supply chain management/ etc. to interact . . .interact . . .To help advance our collective understandings of these To help advance our collective understandings of these key issues/ questions as related to ET looking out . . .key issues/ questions as related to ET looking out . . .Our goal is ~ each participant take away a value added Our goal is ~ each participant take away a value added perspective on potential role for ET for their respective perspective on potential role for ET for their respective organizations & how best to consider pursing an organizations & how best to consider pursing an effective and sustainable ET pathway . . .effective and sustainable ET pathway . . .

2008 TechnoBusiness Forum2008 TechnoBusiness Forum Agenda Agenda




EMERGING DRIVING FORCES SHAPE & CHANGE RULES OF THE GAME EMERGING DRIVING FORCES SHAPE & CHANGE RULES OF THE GAME 2:30 PM ~ 2:30 PM ~ BreakBreak2:50 PM ~ 2:50 PM ~ Leading Executives SessionLeading Executives Session


Keynote AddressKeynote Address

LEADERSHIP CHALLENGES IN ACHIEVING MARKET DOMINANCELEADERSHIP CHALLENGES IN ACHIEVING MARKET DOMINANCE

Why do failing firms focus on short term revenues, profits or Why do failing firms focus on short term revenues, profits or customer satisfactioncustomer satisfaction……not on Customer Value? not on Customer Value? Why do failing firms develop and rely on strategic imperatives, Why do failing firms develop and rely on strategic imperatives, functional initiatives and short term improvement functional initiatives and short term improvement programsprograms……not on Distinctive Competencies?not on Distinctive Competencies?Why do failing firms focus on corporate values, recruiting and Why do failing firms focus on corporate values, recruiting and performanceperformance……not on not on ““Stretch CultureStretch Culture””, development and , development and potential?potential?

Michael OliffMichael Oliff

Director ~ Director ~ Enterprise Transformation Enterprise Transformation

2020, 2020, School Of Mgt, Univ Texas, School Of Mgt, Univ Texas,

DallasDallas25+ Years Experience ~ Blended 25+ Years Experience ~ Blended Between Industry & Academe Between Industry & Academe ET Workshops To 1,000 Partners ET Workshops To 1,000 Partners And Executives In USA & 25 Foreign And Executives In USA & 25 Foreign Countries Countries Author Of 100s Of Management Author Of 100s Of Management Articles, Cases Books & Executive Articles, Cases Books & Executive ReportsReportsPhD, Mgt. Science & BA, Math & PhD, Mgt. Science & BA, Math & Computer ScienceComputer Science

Keynote AddressKeynote Address

LEADERSHIP CHALLENGES LEADERSHIP CHALLENGES

IN ACHIEVING MARKET DOMINANCEIN ACHIEVING MARKET DOMINANCE

Questions ~ Interactions ~ DiscussionQuestions ~ Interactions ~ Discussion

Morning BreakMorning Break

10:00 AM to 10:30 AM10:00 AM to 10:30 AM

Setups Outside The Meeting RoomSetups Outside The Meeting Room

Reconvene At 10:30 AM Sharp . . .Reconvene At 10:30 AM Sharp . . .

2008 TechnoBusiness Forum2008 TechnoBusiness Forum AgendaAgenda






Workplace Culture . . .Workplace Culture . . .

Work Place Culture ~ A Critical Element Of Enterprise Work Place Culture ~ A Critical Element Of Enterprise TransformationTransformation

Business Transformations Typically Driven By Technical Factors Business Transformations Typically Driven By Technical Factors ~ Value Stream Mapping Or Information Technology ~ Value Stream Mapping Or Information Technology ImplementationImplementationThese Efforts Are Expensive, Risky & Often Fail To Deliver These Efforts Are Expensive, Risky & Often Fail To Deliver Anticipated Value To BusinessAnticipated Value To BusinessHere We Explore Value Of Cultural Intervention To Accelerate/ Here We Explore Value Of Cultural Intervention To Accelerate/ Optimize/ Sustain Value Realized By Business Transformation Optimize/ Sustain Value Realized By Business Transformation Specific Reference Will Be Made To Effective Actions Required Specific Reference Will Be Made To Effective Actions Required To Produce SuccessTo Produce SuccessPanel Discussion Will Expand On These ThemesPanel Discussion Will Expand On These Themes


Work Place Culture ~ A Critical Element Of Work Place Culture ~ A Critical Element Of Enterprise TransformationEnterprise Transformation

Session Leader ~ Michael HerbertSession Leader ~ Michael HerbertThe Sinclair GroupThe Sinclair Group

Panel MembersPanel MembersMichael HerbertMichael HerbertMichael OliffMichael OliffJacquelyn McNuttJacquelyn McNutt

Michael Herbert ~ Session LeaderMichael Herbert ~ Session Leader

SVP Organizational Excellence ~ SVP Organizational Excellence ~ Sinclair Sinclair

GroupGroup35+ Years Experience ~ Blended 35+ Years Experience ~ Blended

Between Industry & Academe Between Industry & Academe CoCo‐‐design Org Behavior Change & design Org Behavior Change & Leadership PracticesLeadership PracticesFaculties ~ Medical College Of Faculties ~ Medical College Of Georgia & Cambrian College, Ontario Georgia & Cambrian College, Ontario Adjunct Faculty ~ Exec Dev Centre, Adjunct Faculty ~ Exec Dev Centre, QueenQueen’’s Business School, Queens Business School, Queen’’s s University, Kingston, OntarioUniversity, Kingston, OntarioPhD ~ University of GeorgiaPhD ~ University of Georgia


Work Place Culture ~ A Critical Element Of Work Place Culture ~ A Critical Element Of Enterprise TransformationEnterprise Transformation


Networking LunchNetworking Lunch

12:00 PM to 1:00 PM12:00 PM to 1:00 PM

Reconvene At 1:00 PM Sharp . . .Reconvene At 1:00 PM Sharp . . .

2008 TechnoBusiness Forum2008 TechnoBusiness Forum First Day Agenda OverviewFirst Day Agenda Overview




EMERGING DRIVING FORCES SHAPE & CHANGE RULES OF THE GAMEEMERGING DRIVING FORCES SHAPE & CHANGE RULES OF THE GAME2:30 PM ~ 2:30 PM ~ BreakBreak2:50 PM ~ 2:50 PM ~ Leading Executives SessionLeading Executives Session


Evolving Driving Forces . . .Evolving Driving Forces . . .

Emerging Driving Forces Will Impact Firms Dealing With Emerging Driving Forces Will Impact Firms Dealing With Enterprise TransformationEnterprise Transformation

How Firms Should Think About Implications of How Firms Should Think About Implications of Sustainability, Energy Policy, & Fiber Supply on ETSustainability, Energy Policy, & Fiber Supply on ET

Panel Members ~ Panel Members ~ George WeyerhaeuserGeorge Weyerhaeuser

Dr. Marilyn BrownDr. Marilyn Brown

Tom RosserTom Rosser

George WeyerhaeuserGeorge Weyerhaeuser

Sr Fellow ~ Sr Fellow ~ World Business Council For World Business Council For Sustainable DevelopmentSustainable Development

Energy/ Climate Focus Area Team ~ technology Energy/ Climate Focus Area Team ~ technology + coordinating WBCSD+ coordinating WBCSD’’s biofuel issues responses biofuel issues responseResponsible for Sustainable Mobility Project. Responsible for Sustainable Mobility Project. Looking at issues of innovation & technology as Looking at issues of innovation & technology as they impact sustainable development they impact sustainable development At Weyerhaeuser CompanyAt Weyerhaeuser Company

Various Staff & Field Line Mgt AssignmentsVarious Staff & Field Line Mgt AssignmentsSVP Technology (R&D), Purchasing & SVP Technology (R&D), Purchasing & TransportationTransportationPresident ~ Weyerhaeuser Canada, Ltd President ~ Weyerhaeuser Canada, Ltd

Board ~ Institute of Forest Biotechnology & Board ~ Institute of Forest Biotechnology & Director ~ Clearwater Management Company + Director ~ Clearwater Management Company + Thea Foss Waterway Public Development Thea Foss Waterway Public Development Authority Authority SM, Mgt ~ MIT & BA, Math/ Philosophy ~ Yale SM, Mgt ~ MIT & BA, Math/ Philosophy ~ Yale

Marilyn BrownMarilyn Brown

Professor Of Energy Policy ~ Professor Of Energy Policy ~ School Of Public School Of Public

PolicyPolicy

~ GA Tech~ GA Tech

Visiting Distinguished Scientist, Visiting Distinguished Scientist, US DoeUS Doe’’s Oak s Oak Ridge NatRidge Nat’’l Labl LabNational Leader ~ Analysis/ Interpretation US National Leader ~ Analysis/ Interpretation US Energy Futures ~Energy Futures ~ Expert Witness ~ US House & Expert Witness ~ US House & Senate CommitteesSenate CommitteesRecent Book ~ Recent Book ~ Energy And American Society Energy And American Society ––Thirteen MythsThirteen MythsInfluential Report ~ Pew Center On Global Influential Report ~ Pew Center On Global Climate Change ~ Climate Change ~ ““Toward A Climate Friendly Toward A Climate Friendly Built EnvironmentBuilt Environment””Nobel Peace Prize ~ Work On Intergovernmental Nobel Peace Prize ~ Work On Intergovernmental Panel On Climate ChangePanel On Climate ChangeBA, Pol. Sci. ~ Rutgers; MRP, Resource Plng. ~ BA, Pol. Sci. ~ Rutgers; MRP, Resource Plng. ~ Univ Mass & PhD, Geography, Ohio State & CEM Univ Mass & PhD, Geography, Ohio State & CEM (Certified Energy Mgr), Assoc Of Energy Engs.(Certified Energy Mgr), Assoc Of Energy Engs.

Tom RosserTom Rosser

Chief Economist ~ Chief Economist ~ Forest Products Forest Products

Association Of Canada (FPAC)Association Of Canada (FPAC)Policy Advisor In The Office Of The Policy Advisor In The Office Of The Minister Of Natural Resources Minister Of Natural Resources Several YearsSeveral Years’’ Experience ~ Natural Experience ~ Natural Resource Policy Issues ~ Economist Resource Policy Issues ~ Economist At Industry Canada & Natural At Industry Canada & Natural Resources Canada Resources Canada MS, Environmental & Resource MS, Environmental & Resource Economics ~ University Of London, Economics ~ University Of London, Plus Degrees From Carleton Plus Degrees From Carleton University In Ottawa University In Ottawa

Emerging Driving ForcesEmerging Driving Forces

Emerging Driving Forces Impacting Firms Emerging Driving Forces Impacting Firms Dealing With Enterprise TransformationDealing With Enterprise Transformation


Afternoon BreakAfternoon Break

2:30 PM to 3:00 PM2:30 PM to 3:00 PM

Setups Outside The Meeting RoomSetups Outside The Meeting Room

Reconvene At 3:00 PM Sharp . . .Reconvene At 3:00 PM Sharp . . .

Leading Executives Session Leading Executives Session

Creating New Ways to Thrive Inside and Outside Creating New Ways to Thrive Inside and Outside the Paper Industry ~ Transforming the Industrythe Paper Industry ~ Transforming the Industry

Executive Leaders ~ Executive Leaders ~ Hannu Melarti ~ KemiraHannu Melarti ~ Kemira

Paul StuartPaul Stuart

Mike Jackson ~ Verso PaperMike Jackson ~ Verso Paper

Hannu MelartiHannu Melarti

Regional PresidentRegional President‐‐ North North America ~ America ~ KemiraKemiraLong Time Industry LeaderLong Time Industry Leader

SCA Svenska Cellulosa, Sunds Defibrator SCA Svenska Cellulosa, Sunds Defibrator Former President, Metso Paper, USA Former President, Metso Paper, USA

You donYou don’’t get more unique than t get more unique than Hannu who illustrious resume Hannu who illustrious resume includes ~includes ~

Stints as a store clerk, factory worker Stints as a store clerk, factory worker and nurse + a police officer and a lawyerand nurse + a police officer and a lawyerAll of this from a selfAll of this from a self‐‐proclaimed highproclaimed high‐‐school dropschool drop‐‐out whose talents as a out whose talents as a musician are also legendary ~ back to musician are also legendary ~ back to his early rock days playing with the his early rock days playing with the band Zotch in Finland.band Zotch in Finland.

Paul StuartPaul Stuart

Professor, Chemical Engineering ~ Professor, Chemical Engineering ~ ÉÉcole cole

Polytechnique, University of MontrPolytechnique, University of MontrééalalChairholder, NSERC Environmental Design Chairholder, NSERC Environmental Design Engineering Chair, Engineering Chair, Process Integration in Process Integration in the Pulp & Paper Industrythe Pulp & Paper IndustryExtensive industry experience ~Extensive industry experience ~

20072007‐‐2008 AbitibiBowater Visiting Professor2008 AbitibiBowater Visiting ProfessorPastPast‐‐President ~ Canadian Society of President ~ Canadian Society of Chemical Engineering (CSChE); & Chair, Chemical Engineering (CSChE); & Chair, Canadian Design Engineering Network Canadian Design Engineering Network (CDEN) + National Advisory Board on Energy (CDEN) + National Advisory Board on Energy S&T (NABEST) ~ CanadaS&T (NABEST) ~ CanadaDesign & Process Services as Associate, Design & Process Services as Associate, Partner & Manager ~ Beak Consultants Partner & Manager ~ Beak Consultants Limited & H.A. Simons Limited (now AMEC) Limited & H.A. Simons Limited (now AMEC)

PhD, Chemical Engineering from McGill PhD, Chemical Engineering from McGill University University

Mike JacksonMike Jackson

President And Chief Executive Officer ~ President And Chief Executive Officer ~

Verso PaperVerso Paper29 Years With Weyerhaeuser 29 Years With Weyerhaeuser

SVP ~ Cellulose Fibers & White PapersSVP ~ Cellulose Fibers & White PapersChairman ~ NORPAC ~ JV With Nippon Chairman ~ NORPAC ~ JV With Nippon Paper Paper VP Positions ~ White Papers, Business VP Positions ~ White Papers, Business Papers & RecyclingPapers & RecyclingPlus Numerous Other Senior PositionsPlus Numerous Other Senior Positions

Past Board Member ~ Electronic Past Board Member ~ Electronic Documents Systems Foundation Documents Systems Foundation (EDSF) (EDSF) Board Of AF&PABoard Of AF&PA

Leading Executives SessionLeading Executives Session

Creating New Ways to Thrive Inside and Outside Creating New Ways to Thrive Inside and Outside the Paper Industry ~ Transforming the Industrythe Paper Industry ~ Transforming the Industry


Forum WrapForum Wrap‐‐upup & Closing Remarks& Closing Remarks

~ Our Intent Was to Address . . .~ Our Intent Was to Address . . .What is Enterprise Transformation and why is it crucial now?What is Enterprise Transformation and why is it crucial now?

How has it impacted executives and enterprises within and beyondHow has it impacted executives and enterprises within and beyond

the Paper Industry?the Paper Industry?

What is current What is current ““Best PracticeBest Practice””

in Enterprise Transformation?in Enterprise Transformation?

What key business forces will drive/ impact greatly Enterprise What key business forces will drive/ impact greatly Enterprise

Transformation looking out?Transformation looking out?

How well are you prepared and how can you benefit from How well are you prepared and how can you benefit from

Enterprise Transformation now?Enterprise Transformation now?

Forum WrapForum Wrap‐‐upup & Closing Remarks& Closing Remarks

We Did This By Covering . . .We Did This By Covering . . .Keynote ~Keynote ~

LEADERSHIP CHALLENGES IN ACHIEVING MARKET LEADERSHIP CHALLENGES IN ACHIEVING MARKET

DOMINANCEDOMINANCE

Work Place Culture ~Work Place Culture ~

A CRITICAL ELEMENT OF ENTERPRISE A CRITICAL ELEMENT OF ENTERPRISE

TRANSFORMATIONTRANSFORMATION

Evolving Issues ~Evolving Issues ~

EMERGING DRIVING FORCES SHAPE & CHANGE EMERGING DRIVING FORCES SHAPE & CHANGE

RULES OF THE GAMERULES OF THE GAME

Leading Executives Session ~Leading Executives Session ~

CROSS SECTION DISCUSSION ~ CROSS SECTION DISCUSSION ~

BUSINESS LESSONS & WISDOM . . .BUSINESS LESSONS & WISDOM . . .

And Remember That . . .And Remember That . . .

Ever increasing turbulence ~ economic/ social/ political Ever increasing turbulence ~ economic/ social/ political environmental/ industrial ~ has reduced/ eliminated environmental/ industrial ~ has reduced/ eliminated effectiveness of once powerful enterprise effectiveness of once powerful enterprise

improvement programsimprovement programs

Continuous improvement/ streamlining operations Continuous improvement/ streamlining operations remain necessary ~ but far from sufficient in assuring remain necessary ~ but far from sufficient in assuring

survivalsurvival……

much less sustained successmuch less sustained success

ET is rapidly replacing past approaches ~ on incremental ET is rapidly replacing past approaches ~ on incremental change ~ with more aggressive/ corporatechange ~ with more aggressive/ corporate‐‐wide wide

initiatives to impact strategies/ structures/ human initiatives to impact strategies/ structures/ human systems of the firmsystems of the firm

Enterprise TransformationEnterprise Transformation Forum 2008 . . .Forum 2008 . . .

Our goal was ~Our goal was ~

for each participant to take away a value for each participant to take away a value added perspective on potential role for ET for their added perspective on potential role for ET for their

respective organizations & how best to consider respective organizations & how best to consider pursing an effective and sustainable ET pathway . . .pursing an effective and sustainable ET pathway . . .

Thanks For Being With Us . . .Thanks For Being With Us . . .