what is email marketing
DESCRIPTION
Did you know that more than 3 billion people use email? In fact, 19% of all time spent online is spent reading and responding to emails. Businesses today are seen the power of email, which is why 61% of marketers plan to increase their email marketing efforts within the next year. Internet Technology is GREAT, but it has caused problems for Small Local Businesses. The web has changed the way consumers spend their money. It has also changed the way your business can truly CONNECT with your local target market. Traditional Advertising Methods are no Longer as Effective as they once were. So, its time to market your business in a way that will cut advertising cost and get results. Could Email Marketing be the Missing piece of the puzzle for your Small Business? Email messages are targeted and reach a much larger audience than traditional methods. They'll receive instantly and are easy to track and tweak your efforts. Since they do not require printing or postage, email campaigns are affordable and will help you build your customer loyalty and trust 24 hours a day 7 days per week. Contact us for more information about how email marketing can help you connect with local consumers. http://spancept.com/ [email protected]TRANSCRIPT
How Email Marketing Can Help You
Connect with Local Consumers Presented by: www.spancept.com
What is Email Marketing?
Email Marketing is the process of
using email as a way to keep in
touch with customers, potential
customers, and other types of list
subscribers… marketing to email
lists involves making special
offers as well as providing useful,
valuable content to keep
subscribers engaged
Email Marketing Facts & Trends Every Business Should Know About
Consumer Usage Stats:
More than 3 billion people use email
– compared to Facebook, which has
less than 1 billion users
19% of all time spent online is spent
reading and responding to emails
Email opens on smartphones and
tablets have increased 80% over the
last six months
Email Marketing Facts & Trends Every Business Should Know About
Email in Business:
30% of companies use email as a
primary lead generation tool
49% of B2B marketers spend more
time and resources on email than
any other channels
61% of marketers plan to increase
their email marketing efforts within
the next year
Most Popular Online Activities
Social Networking – 65% Using Search Engines – 92%
What Are Consumers
Doing Online?
Watching Videos – 71% Reading Content – 90%
Using Email – 92% Shopping – 71%
Internet Technology is GREAT, But It Has Caused Problems for
Some Local Businesses…
The Web has changed the way consumers spend their money…
It has also changed the way your business can truly
CONNECT with your local target market…
Traditional Advertising Methods Are No
Longer as Effective as They Once Were
TRADITIONAL METHODS ONLINE METHODS
• Social Media • Local Search • Online Videos &
More!
• Yellow Page Books
• Newspaper Ads • TV Commercials
What Does This Mean for Your Business?
You Should :
1. Put your business in front of your target audience online
2. Spend your marketing dollars where they can yield the best returns
3. Utilize the power of online marketing to stay connected to your local market
Could Email Marketing Be The Missing
Piece of the Puzzle for YOUR Small Business?
Email Marketing is No Longer a Trend… It’s the NEW Way to Do Business!
Benefits of Email Marketing
Messages are TARGETED and reach a larger audience
Immediate and direct interaction
Messages are “personalized”
Easy to track sales and user engagement
Benefits of Email Marketing
Boost customer loyalty and trust
It’s simple and easy to use
24/7 unlimited global reach
Save on printing and postage
QUESTIONS ANY
Contact us if you have any questions about how email
marketing can help you connect with local consumers.
www.spancept.com [email protected]
Thank You for Viewing Our Presentation!