what i’ve learned about communicating wais initiative objectives to the public sarah andrews
TRANSCRIPT
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What I’ve Learnedabout communicating
WAIS Initiative objectives to the
public
Sarah Andrews
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What I’m Going to Say
• Outreach: Welcome to my world
• W-218:
The proposal
Output so far (grant creep?)
Data returns
What I’ve learned so far from this exercise
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Antarctic Artists and Writers Program (a word from my sponsor)
Why did they send me to that cold place?
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Sarah
Andrews In Cold
Pursuit
Stay tuned!So…what is the story of Antarctica?
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I build bridges
(everybody’s got a story)
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Education and Outreach in a Mysterious White Wrapper:
Proposed Output• Research and write a science-based mystery
novel
• Incorporate my research and experiences in Antarctica into public speaking engagements, workshops, interviews, and promotional materials
• Incorporate research and experiences in Antarctica into school programs
• Feature research and experiences in Antarctica on www.sarahandrews.net
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Data Gathering
• WAIS Workshop 2005
• University visits
• Deploy to Antarctica Nov, Dec 2006– Dry Valleys ice coring camps
– Traverse to Black Island Station
– Huts, divers, penguin ranchers
– Deploy to Cape Royds penguin colony
– Arena Valley geomorphology camp
• WAIS Workshop 2006
• Still listening, reading, emailing…
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Output so far:
• 1st draft of forensic geology novel In Cold Pursuit complete, in edit for spring, 2007 delivery to bookstores – The manuscript is 25% longer because the setting is
incomprehensible
Now I’ve got to rewrite and edit 497 pages by
Christmas!
I get a little weird when
I write…
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Output so far:
• 1st draft of forensic geology novel In Cold Pursuit complete, in edit for spring, 2007 delivery to bookstores
• Antarctic travelog on www.sarahandrews.net • “Pie on Ice”, in The World is a Kitchen: Cooking Your
Way through Culture published August, 2006
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Output so far:
• 1st draft of forensic geology novel In Cold Pursuit complete, in edit for spring, 2007 delivery to bookstores
• Antarctic travelog on www.sarahandrews.net • “Pie on Ice”, in The World is a Kitchen: Cooking Your
Way through Culture published August, 2006 • Lobbied U.S. senators and congresspeople for continued
support of U.S. Antarctic Program• Currently writing memoir of my research and experience
in Antarctica • Collaborating on proposed non-fiction book Remote
Antarctica• Collaborating with artist and musician on climate change
“cautionary tale.”
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Helen Chellin Barnes Glacier
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Helen Chellin
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Output so far (continued):
• 23 public and scientific speaking engagements, of which 16 were entirely about Antarctica, more scheduled
• 6 school programs
• 3 radio interviews
• 3 newspaper interviews
• 3 newspaper side bars
• Have yet to begin actual publicity push!
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What I have learned:1. Basic story is getting to the public
Hockey stick concept…Al Gore
Ocean circulation
Penguins
2. Public confuses opinions, ideas, facts, hypotheses, theories
Juried research vs. “guy on radio”
3. Public largely ignorant of data sourcesOne core and you’re done!
4. Public wholly ignorant of research needs, funding
5. Antarctica is hot = outreach opportunity
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(Research)
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What I have learned:1. Basic story is getting to the public
Hockey stick concept…Al Gore
Ocean circulation
Penguins
2. Public confuses opinions, ideas, facts, hypotheses, theories
Juried research vs. “guy on radio”
3. Public largely ignorant of data sourcesOne core and you’re done!
4. Public wholly ignorant of research needs, funding issues
5. Antarctica is hot = outreach opportunity
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Be a bridge builder
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visit me at:www.sarahandrews.net