WHAT KIND OF MEDIA

INSTITUTION MIGHT

DISTRIBUTE YOUR MEDIA PRODUCT

AND WHY?By Emily Joslin

Companies such as Spin Media who own Vibe magazine might be interested in distributing my magazine as it has qualities of Vibe which suggests their audience would enjoy it. My product however has a different music genre base to Vibe and my target audience is lower suggesting that although it has similarities to Vibe concerning layout it is very different therefore attracting a different audience. Vibe also has an older target audience than mine, therefore again my magazine would provide Spin Media with more diversity.

Another company that might be interested in distributing my magazine is Alpha Media Group who own Blender. Blender was a big influence for my product which means that my magazine would appeal to their already established audience meaning I would know my product would sell. The only problem would be that they may be too similar for the same company to be interested in publishing.