what role for 3d printing as food technology
TRANSCRIPT
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What role for 3D printing in food? Michael Petch – Black Dog Consulting
New Frontiers in Food & Drink 17th March 2016
[email protected] @michaellpetch
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03 ABOUT ME
04 HISTORY .
05 WHY 3DP & HOW?
06 MANUFACTURERS
07 SEGMENTATION OVERVIEW
13 FRAMEWORK FOR EVOLUTION
14 5 AREAS OF OPPORTUNITY
15 A WIDER PERSPECTIVE
16 QUESTIONS
agenda WHAT ROLE FOR 3D PRINTING IN FOOD?
08 FOOD HACKING
09 SYNTHETIC MEAT & SPACE TRAVEL
10 PRODUCT INNOVATION
11 NOVELTY VS. UTILITY
12 MACRO ENVIRONMENT
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MICHAEL PETCH Author, analyst, & researcher.
Image Credit: Gyges 3D
4 3D Printing Food: History Ten Years of AM & Food.
Cornell University
FAB@HOME 2006
Sugar Labs / 3D Systems
CHEFJET 2013
Evil Mad Scientists
CANDYFAB 2006
Image Credits: Fab@home, Cornell University. Candyfab, Evil Mad Scientists. Sugar Labs/3D Systems.
5 Why? Potential benefits of 3D Printing
Geometric Complexity
Mass Customisation
Consumer Relationships
Top Down Methods
Bottom Up Methods
Supply Chain Innovation
How? Not Tea, Earl Grey. Hot.
Product differentiation, design freedom, texture & structure.
Automation of tailored service, personalised nutrition.
Business model evolution, decentralised manufacture.
Direct or mold printing. Extrusion (FDM) & binder jetting vs. vat photopolymerisation.
Bioprinting, cultured/synthetic meat.
Spoilage management, mechanisation and novel forms of agriculture, food security.
70% increase in global food production required by 2050. – FAO 2015 1 in 3 obese within the next decade. – UK Health Forum & Cancer Research UK 2016
6 Who? 3D food printer companies.
Image: Natural Machines
Image: StoreBound
Image: Print2Taste
Image: 3D Systems
Foodini Natural Machines -Cartridge Extrusion -Spain -H1 2016 -Heated post 2016 -1,000 GBP / 1,292 EURO
Bocusini Print2Taste -Cartridge Extrusion -Germany -June 2016 -900 GBP / 1,199 EURO
Chefjet/Chefjet Pro 3D Systems -Inkjet -USA - ? -3,500 – 7,000 GBP
Pancake Bot StoreBound - Nozzle Extrusion - USA - Shipped Jan 2016 - 105 GBP / 136 EURO
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Individuals - Desktop / Domestic Kitchen - Ingredients, presentation - Texture, full sensory
appreciation
Small Enterprise/Prosumers - Bakeries, restaurants, sweet makers. - Makers, hackers, hobbyists
Larger Commercial or NGO - Large scale/High volume - Nursing homes, sports centers - Supermarkets, multinational brands
(e.g. Hershey) - Supply/Production chain integration - Space, disaster relief
Where? Market segmentation of 3D printed food
8 Where?
Image Credits: Richard Horne richrap.blogspot.co.uk, Jason Mosbrucker botbq.org, Luis Rodriguez: 3digitalcooks.com
9 Where?
Image Credits: Nature, vol. 468. nature.com, Systems & Materials Research Corporation systemsandmaterials.com
10 Where?
Image Credits: Paco Perez, la Enocteca. Culinary Institute of America. Pepsico. Barilla. Eragatory.blogspot.com
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Novelty v. Utility “A dystopian future of pizza flavoured sugar cubes”
Image Credits: Luxe Gold Cupcake, The Food Network. Grain & Feed Milling Technology, gmft.co.uk
12 Macro Environment Help or hinder?
Food & Technology
The BBQ: foundation of civilisation? Percy Spencer & magnetron 1946.
Organic & “natural” Produce
Dependent on 3DP method. Good in, good out. Comparable to situation with PLA/ABS desktop machines.
Demographic Trends
Aging population increases incidence of health issues (e.g. Dysphagia). Need for automation if reduced labour force.
Acceleration of Progress
Technical barriers (speed, cost, repeatability) will be overcome in time.
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D e lo itte’s Su p p ly Ch ain / Product Change Paths. 1. Lower capital / Increased
Complexity.
2. No significant market plays.
3. Form of food, content of food. (Barilla, Biozoon)
4. Change products & how products reach market. (Hershey, Oreos’ SXSW, Albert Heijin)
Problems: Regulation Food Safety Consumer Perception.
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Bespoke Nutrition Athletic performance and
restricted diets.
Disaster Relief Variety from limited palette, in
time critical situations. Cultural sensitivity.
Food as Medicine Vitamin & amino acid
enriched. Manage appetite loss.
Alternative Protein Texturise, shape & flavour
sustainable sources such as insect, mealworm, algae, etc.
Agriculture Models Reduce spoilage, lower food
miles (vertical farms), sustainability (aquaponics),
mechanisation of agriculture.
Opportunities Market Approaches
Image Credit & FEED Concept by Maiya Wiester: maiyawiester.co
15 Vertical Farming & Aquaponics
Image Credits: vertical farming conceptual design, brightagrotech.com. Japanese “grandpa dome”, ajw.asahi.com
Increased rate of material discovery through topology optimisation. Nano-scale material manipulation and novel properties. Energy storage & solar, ultra-filtration/desalination via such materials (e.g. graphene, 2D materials).
