Who’s Who in Cybersecurity?The Top Influencers and Brands

Clelia Arci - OnalyticaPhilip Peters - Palo Alto

Contents

“Who’s Who” Introduction Cybersecurity Introduction Brand Employees & Industry Practitioners Personas

Professional Influencers & Social AmplifiersEvent Speakers

RolesAnalystsJournalists

SectorsThreat ProtectionInformation & ComplianceCloud Security

BrandsCybersecurity BrandsMethodology

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1

“Who’s Who” Introduction

Onalytica has been creating Top 100 Influencer lists for the past 10 years, connecting brands with influencer communities. The marketplace is now looking to understand who is influential beyond Twitter social amplifiers. Over recent years there have been more and more companies producing lists based on Twitter followers. We want to break away from that.

Each Who’s Who report will provide you with the top Social Influencers, Content Creators, Event Speakers, Industry Analysts, Brand Employees, Brands and Publications across individual topics such as AI, Climate Change, The Future of Work, FinTech, Energy Policy, Obesity, etc.

The influential experts are selected using Onalytica’s 4 Rs methodology (Reach, Resonance, Relevance and Reference). Quantitative data is pulled through LinkedIn, Twitter, Personal Blogs, YouTube, Podcast, and Forbes channels, and our qualitative data is pulled by our insights and analytics team, capturing offline influence.

All the influential experts featured are categorised by influencer persona, the sector they work in, their role within that sector, and more from our curated database of 1m+ influencers.

We are striving for this report to be a One-Stop Shop for the Movers & Shakers of the industry so any feedback to further improve the lists is always gratefully received.

2

Cybersecurity Introduction

Cybersecurity is a necessity in day-to-day life, a study by the Ponemon Institute and Keeper Security has shown that cybersecurity risks are increasing due to prolonged remote working. The report found 60% of those surveyed said their organisation had been hit by a cyber attack. The issues that Zoom faced throughout April and May 2020 highlight how easy it is to become a victim of cybercrime. The importance of cybersecurity is clear, which is why this ‘Who’s Who’ report focuses on the voices raising awareness and driving solutions within cybersecurity. We have broken the industry down and looked at those working, speaking and writing within the space. “In cybersecurity, we’re not just looking to partner with influencers who have the biggest following or the loudest voice. It’s more important to focus on the ones having the right conversations in the right communities.”

- Philip Peters, Global Social Media & Content Lead, Palo Alto Networks

3

Brand Employees & Industry Practitioners

Rex JohnsonComputer Aid, IncDirector of CybersecurityTwitter: @RexSecurityLinkedIn: Click Here

Wendi WhitmoreIBMVice President, IBM X-ForceTwitter: @wendiwhitmoreLinkedIn: Click Here

Neil R. WylerRSA SecurityThreat Hunting & Incident Response SpecialistTwitter: @Grifter801LinkedIn: Click Here

Siân JohnMicrosoftEMEA Director, Cybersecurity StrategyTwitter: @sbj24LinkedIn: Click Here

Philip QuadeFortinetCISOTwitter: @pquade_cisoLinkedIn: Click Here

Raj SamaniMcAfeeMcAfee Fellow, Chief ScientistTwitter: @Raj_SamaniLinkedIn: Click Here

Rohit GhaiRSA SecurityCEOTwitter: @rohit_ghaiLinkedIn: Click Here

Kevin BeaumontMicrosoftSenior Threat Intelligence AnalystTwitter: @GossiTheDogLinkedIn: Click Here

Ann JohnsonMicrosoftCorporate Vice PresidentTwitter: @ajohnsocyberLinkedIn: Click Here

Wendy NatherCiscoHead of Advisory CISOsTwitter: @wendynatherLinkedIn: Click Here

Listed below are the most prominent & influential Subject Matter Expert voices from Enterprise brands. These people are working within the industry and also act as spokespeople to drive awareness & engagement for their employers.

Katie MoussourisLuta SecurityFounder & CEOTwitter: @k8em0LinkedIn: Click Here

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Brand Employees & Industry Practitioners ctd.

Omar SantosCiscoPrincipal Engineer - PSIRT - Security Research and OperationsTwitter: @santosomarLinkedIn: Click Here

Bob CarverVerizonPrincipal Cybersecurity Threat Intelligence and AnalyticsTwitter: @cybersecboardrmLinkedIn: Click Here

Dr. ir Johannes DrooghaagJohannes DrooghaagConsultantTwitter: @DrJDrooghaagLinkedIn: Click Here

Camille StewartGoogleSecurity & Privacy PolicyTwitter: @CamilleEsqLinkedIn: Click Here

Ryan NaraineIntel CorporationDirector, Security StrategyTwitter: @ryanaraineLinkedIn: Click Here

Cristin GoodwinMicrosoftAssistant General CounselTwitter: @CristinGoodwinLinkedIn: Click Here

Zulfikar RamzanRSA SecurityChief Digital OfficerTwitter: @Zulfikar_RamzanLinkedIn: Click Here

Becky PinkardAldermore Bank PLCCISOTwitter: @BeckyPinkardLinkedIn: Click Here

John LambertMicrosoftDistinguished EngineerTwitter: @JohnLaTwCLinkedIn: Click Here

Eugene KasperskyKaperskyCEOTwitter: @e_kasperskyLinkedIn: Click Here

J Wolfgang GoerlichCiscoAdvisory CISO, Duo SecurityTwitter: @jwgoerlichLinkedIn: Click Here

Robert M. LeeDragosFounder & CEOTwitter: @RobertMLeeLinkedIn: Click Here

5

Bob CarverVerizonPrincipal Cybersecurity Threat Intelligence and AnalyticsTwitter: @cybersecboardrmLinkedIn: Click Here

Javvad MalikKnowBe4Security Awareness AdvocateTwitter: @J4vv4DLinkedIn: Click Here

Diana KellySecurityCurveCTO & Founding PartnerTwitter: @dianakelley14LinkedIn: Click Here

Jo PetersonClarify360VP - Cloud + Security ServicesTwitter: @digitalcloudgalLinkedIn: Click Here

Brian KrebsIndependentReporter/Publisher, CybersecurityTwitter: @briankrebsLinkedIn: Click Here

Dan LohrmannSecurity Mentor, IncChief Strategist & CSOTwitter: @govcsoLinkedIn: Click Here

Bruce SchneierInrupt, Inc.Chief of Security ArchitectureTwitter: @schneierblogLinkedIn: N/A

Kevin L. JacksonGC GlobalNetCEOTwitter: @Kevin_JacksonLinkedIn: Click Here

Chuck BrooksBrooks Consulting InternationalPresidentTwitter: @ChuckDBrooksLinkedIn: Click Here

Professional Influencers & Social Amplifiers

Here are the people who are creating and sharing content on cybersecurity on LinkedIn & Twitter that generate high social engagement.

These people are considered influencers. They are also commissioned by many brands to amplify relevant content to their audiences.

Personas

Michael FisherWhitcraft GroupSenior Systems AnalystTwitter: @Fisher85MLinkedIn: Click Here

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Professional Influencers & Social Amplifiersctd.

Joseph MennIndependentAuthorTwitter: @josephmennLinkedIn: Click Here

Lance SpitznerSANS InstituteDirector, SANS Security AwarenessTwitter: @lspitznerLinkedIn: Click Here

Avrohom Gottheil#AskTheCEO MediaCEOTwitter: @avrohomgLinkedIn: Click Here

Shira RubinoffPrime Tech PartnersPresident & Co-FounderTwitter: @ShirastweetLinkedIn: Click Here

Marco CiappelliITSP MagazineCo-FounderTwitter: @MarcoCiappelliLinkedIn: Click Here

Rich TehraniTMCCEOTwitter: @rtehraniLinkedIn: Click Here

Paula PiccardOwnerSocial Media ConsultantTwitter: @Paula_PiccardLinkedIn: Click Here

Ludmila Morozova-BussCapitol Technology UniversityPh.D Student/ResearcherTwitter: @TopCyberNewsLinkedIn: Click Here

Joseph SteinbergIndependentAdvisorTwitter: @JosephSteinbergLinkedIn: Click Here

7

Event Speakers

Bob CarverVerizonPrincipal Cybersecurity Threat Intelligence and AnalyticsTwitter: @cybersecboardrmLinkedIn: Click Here

Graham CluleyIndependentCybercrime researcher, blogger, podcaster, public speakerTwitter: @gcluleyLinkedIn: Click Here

Rob MayRamsacManaging DirectorTwitter: @robmay70LinkedIn: Click Here

Tyler Cohen WoodPrivate ConsultancySpeaker, Pvt Consultant, AuthorTwitter: @TylerCohenWoodLinkedIn: Click Here

Jane FranklandCybersecurity Capital LtdOwner & CEOTwitter: @JaneFranklandLinkedIn: Click Here

Rich TehraniTMCCEOTwitter: @rtehraniLinkedIn: Click Here

Shira RubinoffPrime Tech PartnersPresident & Co-FounderTwitter: @ShirastweetLinkedIn: Click Here

Mirko RossAsvinCEOTwitter: @mirko_rossLinkedIn: Click Here

Jessica BarkerCygentaCo-Founder & Socio-Technical LeadTwitter: @drjessicabarkerLinkedIn: Click Here

Mark LyndNetsyncHead of Digital BusinessTwitter: @mclyndLinkedIn: Click Here

Below is a sample of people who are keynote speakers in cybersecurity or have spoken at cybersecurity events over the past few years.

8

Analysts

Roles

Cory WolffLayer 8 SecurityCybersecurity AnalystTwitter: @cwolff411LinkedIn: Click Here

Paul McKayForresterSenior AnalystTwitter: @PMcKayAnalystLinkedIn: Click Here

Jeff PollardForresterVP & Principal AnalystTwitter: @jeff_pollard2LinkedIn: Click Here

Rebecca LucasRAND EuropeAnalystTwitter: N/ALinkedIn: Click Here

Scott CrawfordS&P Global Market IntelligenceInformation Security Research HeadTwitter: @s_crawfordLinkedIn: Click Here

Heather Marie VitalePeratonSenior Cybersecurity AnalystTwitter: @prettyhowtwnLinkedIn: Click Here

Caitlin GruenbergCyberGRXManager, Assessment OperationsTwitter: @CaitGru32LinkedIn: Click Here

Bash OsmanTechGeek365FounderTwitter: @BashKOsmanLinkedIn: N/A

Michael FisherWhitcraft GroupSenior Systems AnalystTwitter: @Fisher85MLinkedIn: Click Here

Joseph KrullAite GroupSenior AnalystTwitter: @joe_krullLinkedIn: Click Here

Here is a sample of the prominent analysts who are visible on LinkedIn & Twitter. These experts are sharing and discussing topics relevant to cybersecurity.

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Journalists

Steve MorganCybercrime MagazineFounder & Editor-in-ChiefTwitter: @CybersecuritySFLinkedIn: Click Here

Chris BingReutersCybersecurity ReporterTwitter: @Bing_ChrisLinkedIn: Click Here

Kim NashThe Wall Street JournalDeputy EditorTwitter: @knash99LinkedIn: Click Here

Jeff ElderBusiness InsiderCybersecurity ReporterTwitter: @JeffElderLinkedIn: Click Here

Kim ZetterIndependentInvestigative Journalist & AuthorTwitter: @KimZetterLinkedIn: Click Here

Mohit KumarThe Hacker NewsFounder & Editor-in-ChiefTwitter: @unix_rootLinkedIn: Click Here

Brian KrebsIndependentReporter/Publisher, CybersecurityTwitter: @briankrebsLinkedIn: Click Here

Kelly Jackson HigginsDark ReadingExecutive DirectorTwitter: @kjhigginsLinkedIn: Click Here

Nicole PerlrothThe New York TimesCybersecurity ReporterTwitter: @nicoleperlrothLinkedIn: Click Here

Joe UchillSC MagazineSenior ReporterTwitter: @JoeUchillLinkedIn: Click Here

The people listed below are a sample of editors, reporters & journalists who are prominent online personally and who represent media publications or work freelance. They also publish lots of relevant content on cybersecurity.

10

Threat Protection

Sectors

Omar SantosCiscoPrincipal Engineer - PSIRT - Security Research and OperationsTwitter: @santosomarLinkedIn: Click Here

Mick BaccioSplunkSecurity AdvisorTwitter: @nohackmeLinkedIn: Click Here

Selena LarsonDragosCyber Threat AnalystTwitter: @selenalarsonLinkedIn: Click Here

Vitali KremezVK Intel LLCFounder & CEOTwitter: @VK_IntelLinkedIn: Click Here

Sergio CaltagironeThreat Intelligence AcademyCEOTwitter: @cnoanalysisLinkedIn: Click Here

Joan RossInsightCyberChief Intelligence OfficerTwitter: @Joanross_bizLinkedIn: Click Here

Kevin BeaumontMicrosoftSenior Threat Intelligence AnalystTwitter: @GossiTheDogLinkedIn: Click Here

Adam ShostackThe Black Hat BriefingsReview Board MemberTwitter: @adamshostackLinkedIn: Click Here

Linda BellIBMCyber Resiliency AdvisorTwitter: @LindaCisspLinkedIn: Click Here

Cheryl BiswasTDCyber Security SpecialistTwitter: @3ncr1pt3dLinkedIn: Click Here

Below are people who have spoken online about threat protection in the context of cybersecurity, or people who work within the threat protection and cybersecurity sector.

11

Information & Compliance

Richard BellMicro FocusHead of Global Cybersecurity & IT ComplianceTwitter: @securityspeakLinkedIn: Click Here

Edna ConwayMicrosoftVP, Global Security, Risk & Compli-ance (Azure)Twitter: @Edna_ConwayLinkedIn: Click Here

Mariano M. del RíoSecureTechCybersecurity & Compliance ConsultantTwitter: @mmdelrioLinkedIn: Click Here

Daniel P. WallaceGrow Forward LLCPrincipal Information Security Consultant & Project ManagerTwitter: @dpwallaceLinkedIn: Click Here

Otavio FreireSafeGuard CyberPresident, CTO & Co-FounderTwitter: @OtavioFreireLinkedIn: Click Here

Rox KulliyeSecureDAMChief Technologist CSFTwitter: @2rkivaLinkedIn: Click Here

Dr. Teju OyewoleIndigoIT Security | Compliance ManagerTwitter: N/ALinkedIn: Click Here

Jonathan ArmstrongCorderyPartnerTwitter: @armstrongjpLinkedIn: Click Here

David ClarkeData Breach TrainingData breach Trainer & ConsultantTwitter: @1DavidClarkeLinkedIn: Click Here

Wayne AndersonMicrosoftSr. Security & Compliance ArchitectTwitter: @DigitalSecArchLinkedIn: Click Here

Information & compliance plays a big role in Cybersecurity, below is a small sample of influencers who discuss or work within compliance and cybersecurity.

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Cloud Security

Todd D. LyleGrounding the Cloud Leadership SeriesAuthor/ResearcherTwitter: @todddlyleLinkedIn: Click Here

Roger GspanAxians ICT Austria GmbHHead of Consultant Network & CybersecurityTwitter: @RogerGspanLinkedIn: Click Here

Jo PetersonClarify360VP - Cloud + Security ServicesTwitter: @digitalcloudgalLinkedIn: Click Here

Nikhil AgarwalDeloitteCyber Risk Advisory/Cloud SecurityTwitter: @reachtonikhilLinkedIn: Click Here

Teri Radichel2nd Sight LabCEOTwitter: @TeriRadichelLinkedIn: Click Here

Riyaz WalikarAppseccoHead of Security Research and TestingTwitter: @riyazwalikarLinkedIn: Click Here

Ratan JyotiUjjivan Small Financial Bank LimitedChief Information Security OfficerTwitter: @reach2ratanLinkedIn: Click Here

Charbel NemnomitnetX Cloud ArchitectTwitter: @CHARBELNEMNOMLinkedIn: Click Here

Kayode OlafunmiloyeAMDSenior Manager - Cloud Security Strategy + ArchitectureTwitter: N/ALinkedIn: Click Here

Doug CahillEnterprise StrategyVice President and Group Director, CybersecurityTwitter: @DougCahillLinkedIn: Click Here

Cloud security is a major concern for cybersecurity and needs to be part of the conversation. Below is a sample of influential experts who discuss Cloud security online, have discussed Cloud security in the context of cybersecurity, or work within the sector.

Dr. ir Johannes DrooghaagJohannes DrooghaagConsultantTwitter: @DrJDrooghaagLinkedIn: Click Here

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Cybersecurity Brands

Brands

FortinetRanking: 50Twitter: @FortinetLinkedIn: Click Here

McAfeeRanking: 50Twitter: @McAfeeLinkedIn: Click Here

ProofpointRanking: 50Twitter: @proofpointLinkedIn: Click Here

Palo Alto NetworksRanking: 50Twitter: @PaloAltoNtwksLinkedIn: Click Here

DarktraceRanking: 50Twitter: @DarktraceLinkedIn: Click Here

ImpervaRanking: 50Twitter: @ImpervaLinkedIn: Click Here

Check Point SoftwareRanking: 100Twitter: @CheckPointSWLinkedIn: Click Here

Trend MicroRanking: 50Twitter: @TrendMicroLinkedIn: Click Here

RSA SecurityRanking: 50Twitter: @RSAsecurityLinkedIn: Click Here

FireEye, IncRanking: 50Twitter: @FireEyeLinkedIn: Click Here

Below is a sample of brands who provide cybersecurity solutions and are producing relevant thought leadership content.

14

Methodology

Our Who’s Who lists are created using the Onalytica platform which has a curated database of over 1 million influencers. Our platform allows you to discover, validate and categorise influencers quickly and easily via keyword searches. Our lists are made using carefully created Boolean queries which then rank influencers by resonance, relevance, reach and reference, meaning influencers are not only ranked by themselves, but also by how much other influencers are referring to them. The lists are then validated, and filters are used to split the influencers up into the categories that are seen in the list.

This Who’s Who list should give you an insight into the Cybersecurity industry and help break it down. We always want to make sure you are getting the most valuable information available from our lists, so feedback is always welcome!

If you want to learn more about Onalytica, or if you’d like to see our platform in action, feel free to get in touch!

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