why guy kawasaki opened inbound 2014 (slideshare)
TRANSCRIPT
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Courtesy of
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“Why Guy Kawasaki
Opened INBOUND 2014”
SPHomeRun.com
Many Know
Guy Kawasaki as the
Author of a Dozen or
So Business Books –
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Joshua Feinberg
Co-Founder and
Chief Inbound
Marketing Officer
SP Home Run Inc.
SPHomeRun.com
Such as
APE: Author,
Publisher,
Entrepreneur— How
to Publish a Book,
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Joshua Feinberg
Co-Founder and
Chief Inbound
Marketing Officer
SP Home Run Inc.
SPHomeRun.com
What the Plus!
Google+ for the
Rest of Us,
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Joshua Feinberg
Co-Founder and
Chief Inbound
Marketing Officer
SP Home Run Inc.
SPHomeRun.com
and Enchantment:
The Art of Changing
Hearts, Minds, and
Actions
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Joshua Feinberg
Co-Founder and
Chief Inbound
Marketing Officer
SP Home Run Inc.
SPHomeRun.com
For the HubSpot
INBOUND 2014
Conference, Kawasaki
Set the Tone With his
Standing Room Only
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Joshua Feinberg
Co-Founder and
Chief Inbound
Marketing Officer
SP Home Run Inc.
SPHomeRun.com
Welcome Reception
Keynote Entitled
“The Lessons
of Steve Jobs”
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Joshua Feinberg
Co-Founder and
Chief Inbound
Marketing Officer
SP Home Run Inc.
SPHomeRun.com
Here are a Few of My
Favorite Takeaways
From His Talk:
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Joshua Feinberg
Co-Founder and
Chief Inbound
Marketing Officer
SP Home Run Inc.
SPHomeRun.com
• Experts are
Clueless
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Joshua Feinberg
Co-Founder and
Chief Inbound
Marketing Officer
SP Home Run Inc.
SPHomeRun.com
• It is OK to Change
Your Mind
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Joshua Feinberg
Co-Founder and
Chief Inbound
Marketing Officer
SP Home Run Inc.
SPHomeRun.com
• Use Big Graphics
and Big Fonts
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Joshua Feinberg
Co-Founder and
Chief Inbound
Marketing Officer
SP Home Run Inc.
SPHomeRun.com
• Hire People Who
are Smarter
Than You
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Joshua Feinberg
Co-Founder and
Chief Inbound
Marketing Officer
SP Home Run Inc.
SPHomeRun.com
• Stay Foolish and
Stay Hungry
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Joshua Feinberg
Co-Founder and
Chief Inbound
Marketing Officer
SP Home Run Inc.
SPHomeRun.com
• Don’t Fight on
Price. Fight on
Value
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Joshua Feinberg
Co-Founder and
Chief Inbound
Marketing Officer
SP Home Run Inc.
SPHomeRun.com
• Differentiate
Yourself So You
Don’t Have to Fight
on Price All the
Time
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Joshua Feinberg
Co-Founder and
Chief Inbound
Marketing Officer
SP Home Run Inc.
SPHomeRun.com
• Make Sure That
Your Marketing
Provides Both High
Uniqueness and
High Value
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Joshua Feinberg
Co-Founder and
Chief Inbound
Marketing Officer
SP Home Run Inc.
SPHomeRun.com
• Jump to the Next
Curve to Make the
World a Better
Place
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Joshua Feinberg
Co-Founder and
Chief Inbound
Marketing Officer
SP Home Run Inc.
SPHomeRun.com
“There’s No Doubt in
My Mind That Steve
(Jobs) is Telling God
What to Do”
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Joshua Feinberg
Co-Founder and
Chief Inbound
Marketing Officer
SP Home Run Inc.
SPHomeRun.com
Were You in the
Audience at
INBOUND 2014?
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Joshua Feinberg
Co-Founder and
Chief Inbound
Marketing Officer
SP Home Run Inc.
SPHomeRun.com
What Tips and
Lessons From Guy
Kawasaki About Steve
Jobs Did You Find
Most Impactful?
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Joshua Feinberg
Co-Founder and
Chief Inbound
Marketing Officer
SP Home Run Inc.
SPHomeRun.com
Let Us Know Your Take
in the Comments Below
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SPHomeRun.com
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Planning Guide
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