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WEBSITE OPTIMALISATIE

PLEASE LET US TELL TELL OUR STORY

M ET D E MEDI

GANISATIE ZICH

A EN TEC NIEK VAN  NU KAN I  EDERE OR  

ALS ROCKSTER PRESENTEREN

FANS

AANDACHT SALES

Wij helpen onze opdrachtgevers door: strategie, concept en techniek toe te voegen aan hun ideeën.

STORYTELLING

Doelgroep inzicht!

INHOUD PRESENTATIE

Acquisitie volgen!

Gedrag meten!

Conversie verbeteren !

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GEDRAG

WELKE WEBSITE DOELEN ZIJN ER

Lead generatie!Verkoop!

Uitgeef concept!Branding!

Informatie en service!

INFORMATIE EN SERVICE MODEL

Verhogen informatie vraag via de site!Tijdig en volledig informeren !

Vergroten toegankelijkheid van informatie!Vergroten klanttevredenheid en online ervaring!

1e doel: Branding 2e doel verkoop

VIVESCO

LEADS GENERATIE

Verhogen conversie !Verhogen aantal bezoekers!

Verhogen kwaliteit van de leads!

VERKOOP

Verhogen conversie !Verhogen aantal bezoekers!

Verhogen gemiddeld order bedrag!Verhogen aantal herhaalbezoeken en - aankoop!

BRANDING / MERKBELEVING

Verhogen frequentie van bezoekers!Verhogen aantal bezoekers!

Verlengen van bezoekduur!Verhogen interactie bezoeker!Maximaliseren van de gebruikservaring!Communiceren van werkzaamheden!

UITGEEF MODEL

Verhogen clicks op advertenties !Verhogen aantal bezoekers en pageviews/tijd!

Maximaliseren opbrengst per pagina!Verhogen aantal herhaalbezoeken!Verhogen aanschaf abonnementen en behouden!

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DOELGROEP

PERSONA’S

PERSONA’S

80 % 20%

PERSONA KAART

Drempels!

Doelen!

Tech comfort!Context!Content!

Conversie!Acquisitie!

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ACQUISITIE

Partner!(Referral)!

Print!

SEO!

Campagnes!

SEA / Display!

Email!

Direct!

Social!

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CONVERSIE

METEN IN ANALYTICS VAN CONVERSIE

Duur!Bestemming!

Gebeurtenis!E-commerce!Campagnes!

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THE END….