wizcraft analysis
DESCRIPTION
vision and mission analysis of Wizcraft india. All the events handled by wizcraft and historyTRANSCRIPT
![Page 1: wizcraft analysis](https://reader036.vdocument.in/reader036/viewer/2022080223/55cf9453550346f57ba13c10/html5/thumbnails/1.jpg)
Name of InstitutionAmity Business School
Vision and Mission statement Analysis
Presented by :
Taranjeet Singh
![Page 2: wizcraft analysis](https://reader036.vdocument.in/reader036/viewer/2022080223/55cf9453550346f57ba13c10/html5/thumbnails/2.jpg)
Name of InstitutionAmity Business School
Wizcraft
![Page 3: wizcraft analysis](https://reader036.vdocument.in/reader036/viewer/2022080223/55cf9453550346f57ba13c10/html5/thumbnails/3.jpg)
Name of InstitutionAmity Business School
Wizcraft is one of India’s leading Communication and Entertainment Company, integrating strategy, creativity and technology to provide Interactive Entertainment & Event Solutions to a global audience
![Page 4: wizcraft analysis](https://reader036.vdocument.in/reader036/viewer/2022080223/55cf9453550346f57ba13c10/html5/thumbnails/4.jpg)
Name of InstitutionAmity Business School
The success of Wizcraft rests on one powerful belief that
“Events and Entertainment are the most powerful tools of communication”.
![Page 5: wizcraft analysis](https://reader036.vdocument.in/reader036/viewer/2022080223/55cf9453550346f57ba13c10/html5/thumbnails/5.jpg)
Name of InstitutionAmity Business School
VISION
To be a Global Media and Entertainment Company
•Broad and Futuristic?•Significantly stretch resources and capabilities of firm?•Inspire people in organization?•Unite people towards common goal?
![Page 6: wizcraft analysis](https://reader036.vdocument.in/reader036/viewer/2022080223/55cf9453550346f57ba13c10/html5/thumbnails/6.jpg)
Name of InstitutionAmity Business School
• Broad and FuturisticEvents + Production House
• Significantly stretch resources and capabilities of firmFrom the being a pure event company to evolving into an entertainment and marketing solutions company, Wizcraft has sure come a long way.
• 1989 – All India Congo Contest• 1994 – Deep purple concert• 1996 – MJ concert• 2001 – IIFA
![Page 7: wizcraft analysis](https://reader036.vdocument.in/reader036/viewer/2022080223/55cf9453550346f57ba13c10/html5/thumbnails/7.jpg)
Name of InstitutionAmity Business SchoolRecognizable events:
• IIFA• Entertainment ke liye kuch bhi karega• Nach baliye• Commonwealth games(Melbourne) handing
over ceremony• 32nd National Games ceremonies• 19th commonwealth games• ICC world cup 2011 opening ceremony• GIMA
![Page 8: wizcraft analysis](https://reader036.vdocument.in/reader036/viewer/2022080223/55cf9453550346f57ba13c10/html5/thumbnails/8.jpg)
Name of InstitutionAmity Business School
• Inspire people in organization to achieve things they never thought possible
From a 3 member company to a 5000+ member company
From a local event/function to the only Global Indian Award show
![Page 9: wizcraft analysis](https://reader036.vdocument.in/reader036/viewer/2022080223/55cf9453550346f57ba13c10/html5/thumbnails/9.jpg)
Name of InstitutionAmity Business School
MISSION
To reach the Global audiences through brand activation, interactive and event-led brand platforms, films, Television and innovative media
![Page 10: wizcraft analysis](https://reader036.vdocument.in/reader036/viewer/2022080223/55cf9453550346f57ba13c10/html5/thumbnails/10.jpg)
Name of InstitutionAmity Business School
• Essentials
1. Scope
Media and Entertainment• Brand activation• Interactive & event-led brand platforms • Films• Television • Innovative media
![Page 11: wizcraft analysis](https://reader036.vdocument.in/reader036/viewer/2022080223/55cf9453550346f57ba13c10/html5/thumbnails/11.jpg)
Name of InstitutionAmity Business School
2. Competitive advantage
They are practically offering every entertainment and media solution possible through a single organization.
![Page 12: wizcraft analysis](https://reader036.vdocument.in/reader036/viewer/2022080223/55cf9453550346f57ba13c10/html5/thumbnails/12.jpg)
Name of InstitutionAmity Business School
3. View of the future
Reaching not only the Indian audience but also the global audience.
![Page 13: wizcraft analysis](https://reader036.vdocument.in/reader036/viewer/2022080223/55cf9453550346f57ba13c10/html5/thumbnails/13.jpg)
Name of InstitutionAmity Business School
Thank You