worldwide access | opportunity | international standards worldwide access | opportunity |...
TRANSCRIPT
Worldwide Access | Opportunity | International StandardsWorldwide Access | Opportunity | International Reputation
London’s MOOC Experience Barney Grainger, Academic Project Manager University of London International Programmes
Worldwide Access | Opportunity | International Standards
Introduction
MOOCs:1. Why did we do it?
2. What did we do?
3. What did we learn?
4. What happens next?
Worldwide Access | Opportunity | International Standards
• Mission and Profile
• Innovation and investment: opportunity to trial new delivery methods and pedagogical approaches to scale
• Recruitment to International Programmes (distance & flexible learning provider)
1. MOOCs: why did we do it?
Worldwide Access | Opportunity | International Standards
Basic MOOC structure:• 6 weeks long• 5-10 learning hours/week• 1-2 hours of video/week• Videos split into 10 minute chunks
MOOC academic teams encouraged to create their own course format and support/engagement points.
2. MOOCs: what did we do?
Worldwide Access | Opportunity | International Standards
Creative Programming for Digital Media & Mobile Apps (BSc Creative Computing)
English Common Law: Structure and Principles (LLB)
Malicious Software and its Underground Economy(MSc Information Security)
The Camera Never Lies(BA History)
2. MOOCs: what did we do?
Worldwide Access | Opportunity | International Standards
2. MOOCs: what did we do?
Worldwide Access | Opportunity | International Standards
212,110 registered learners
93,468 active learners160 countries represented
8,843 Statements of Accomplishment (9% completion)
2. MOOCs: what did we do?
Worldwide Access | Opportunity | International Standards
MOOCs attract a wide age-range, but learners are typically ‘mature’.
3. MOOCs: what did we learn?
Worldwide Access | Opportunity | International Standards
11-20 years
21-30 years
31-40 years
41-50 years
51-60 years
61-70 years
71+ years0
5
10
15
20
25
30
35
40
45
50
Perc
ent
3. MOOCs: what did we learn?
Worldwide Access | Opportunity | International Standards
MOOC learners are well educated...
3. MOOCs: what did we learn?
Worldwide Access | Opportunity | International Standards
Doctorate
Masters
Bachelors
Professional qualification
Secondary school higher qualification (e.g. A Level)
Secondary school qualification (e.g. GCSE)
Some schooling
0 5 10 15 20 25 30 35 40
International Programmes MOOCsCoursera MOOCs
Percent
3. MOOCs: what did we learn?
Worldwide Access | Opportunity | International Standards
...and employed.
3. MOOCs: what did we learn?
Worldwide Access | Opportunity | International Standards
3. MOOCs: what did we learn?
employed/self employed (FT)
employed/self employed (PT)
unemployed (looking for work)
unemployed (not looking for work)
retired
homemaker, carer, on maternity/paternity leave
unable to work
0 10 20 30 40 50 60 70
IP MOOCsCoursera
Worldwide Access | Opportunity | International Standards
Registrations and active learners are different things.
3. MOOCs: what did we learn?
Worldwide Access | Opportunity | International Standards
Registered on the MOOC
Watched a lecture
Attempted a quiz
Submitted an assignment
Earned an SoA
55%
33%
43%
43%
3. MOOCs: what did we learn?
Worldwide Access | Opportunity | International Standards
CNL CP ECL MS Total
Total registrations (at launch) 48,648 80,127 41,715 41,620 212,110
Active students (first week) 23,051 36,268 14,207 20,966 93,468
Conversion rate 47% 45% 32% 50% 44%
3. MOOCs: what did we learn?
Worldwide Access | Opportunity | International Standards
Week 1 Week 2 Week 3 Week 4 Week 5 Week 6
CNL 23051 12525 8705 7772 5765 5149
CP 36268 29839 18568 12313 10628 8890
ECL 13183 11580 7454 6866 5033 6419
MS 20966 15157 10779 11395 9495 6531
2,500
7,500
12,500
17,500
22,500
27,500
32,500
37,500
3. MOOCs: what did we learn?
Worldwide Access | Opportunity | International Standards
MOOC learners use the course for different reasons.
3. MOOCs: what did we learn?
Worldwide Access | Opportunity | International Standards
3. MOOCs: what did we learn?1 3 1 3 5 7 1 3 5 7 9 1 3 5 7 9 11 1 3 5 7 9 1 3 5 7 9 1 3 5 7 9
Intro Week 1 Week 2 Week 3 Week 4 Week 5 Week 6
0
2,000
4,000
6,000
8,000
10,000
12,000
English Common Law: MOOC Engagement
CompletersNon-Completers
Videos: individual and weekly
Uniq
ue v
ideo
vie
ws
Worldwide Access | Opportunity | International Standards
...but they do appear to be learning!
3. MOOCs: what did we learn?
Worldwide Access | Opportunity | International Standards
Before MOOC
After MOOC
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Malicious Software: subject understanding before and after MOOC
Poor Fair Good Very good Excellent
3. MOOCs: what did we learn?
Worldwide Access | Opportunity | International Standards
Signature Track has potential...
• Increases completion rates (99%-100% ST completion compared to 6%-18% completion for non-ST learners)
• Potential to fund MOOC development if offered by a vocational/skills-based MOOC, as they are both popular with learners who want to augment their CVs.
3. MOOCs: what did we learn?
Worldwide Access | Opportunity | International Standards
MOOC development is heavily front-loaded, but subsequent sessions should require less
oversight .
3. MOOCs: what did we learn?
Worldwide Access | Opportunity | International Standards
• High learner satisfaction amongst completers of MOOC delivery (90%+)
• Learning journey has commenced
• MOOC business model could work • Signature Track to maintain MOOC delivery• MOOC conversion to (fee paying) International Programmes
3. MOOCs: what did we learn?
Worldwide Access | Opportunity | International Standards
• Better use and integration of learning analytics and/or adaptive learning?
• MOOCs as continuing professional development?• Recruitment driver for distance learning and on
campus providers?• Integration into on-campus pedagogy – blended
learning/flipped classroom?• MOOCs as admissions form replacement?
4. MOOCs: what happens next?
