Presented To:Resp. Sir Zia-Ul-Haq Zuberi

Presented By:Sheikh Saqib AhmedRaja Awais AsgherHaroon Arshad JuttTahira YasmeenUme Habiba

Dated: 06-01-2014

Xerox was founded in 1906 in USA Basically a document and imaging

company an early revolution by introducing 914

plain paper copiers sales growth exceeded 25% from year

1946 to 1973 in plain paper copier business

Company that invented photocopier in 1959 and maintained a virtual monopoly for many years

LCD Monitors Photo copier Xerox phaser printers Multifunction printers Large volume digital printers Market Software

Founded in

Founded by

CEO

April 18, 1906, Rochester, New York, United States

Joseph C. Wilson, Chester Carlson

Ursula Burns

Rank Xerox Limited: 51/49 Joint venture established in 1969

which are working in the Europe, Africa and parts of Asia

America Customer Operations: Which Operated in Canada, South & Central America, China

Fuji Xerox: 50/50 Joint Venture with Fuji and

Operated in Japan and other Asia Pacific regions

Annual sales growth exceeded 25% from year 1946 to 1973 in plain paper copier business

•Annual growth of earning exceeds 35% in the same period

•Brought about an early revolution by introducing 914 plain paper copiers

•The copying equipment business achieved the growth from 20 million in 1959 to 9.5 billion in 1965 just within 6 years

•Created a global network through the partnership the partnership model like Rank Xerox and Fuji Xerox

Intense competition from both the US and Japanese competitors.

•The average manufacturing cost of copiers in Japanese companies was 40-50% of that of Xerox.

•Market share of Xerox fell from 96% to 45% in same period

• The company's operating cost was high and its products were of relatively inferior quality in comparison to its competitors.

•Xerox also suffered from its highly centralized decision-making processes.

After the study xerox find out that:

Competition

Manufacturing cost

Quality

The average manufacturing cost of copiers in Japanese companies was 40-50% of that of Xerox. As a result, Japanese companies were able to undercut Xerox's prices effortlessly.

•Xerox found out that it took twice as long as it’s Japanese competitors to bring a product to market, five times the number of engineers, four times the number of design changes, and three times the design costs

In the early 1980s, Xerox found itself increasingly vulnerable to intense competition from both the US and Japanese competitors.

•It ignored new entrants (Ricoh, Canon, and Sevin) who were consolidating their positions in the lower-end market and in niche segments.

Xerox's products had over 30,000 defective parts per million - about 30 times more than its competitors.

•Xerox would need an 18% annual productivity growth rate for five consecutive years to catch up with the Japanese

 

In 1991, Xerox developed Business Excellence Certification (BEC) to integrate benchmarking with the company's overall strategies

Number of defects reduced by 78 per 100 machines.

•Customer complaints to the president's office declined by more than 60

• Service response time reduced by 27%.

Inspection of incoming components reduced to below 5%.

• Defects in incoming parts reduced to 150ppm.

• Marketing productivity increased by one-third.

•Distribution productivity increased by 8-10 %.

• Increased product reliability on account of 40% reduction in unscheduled maintenance.

• Notable decrease in labour costs

Errors in billing reduced from 8.3 % to 3.5% percent.

• Became the leader in the high-volume copier-duplicator market segment.

• Country units improved sales from 152% to 328%.

Customer Replaceable Unit MonitorA process by which the state or status of consumable sub systems can be monitored to enhance the efficiency or productivity of the machine on which it is installed. 

EA MicrospheresEmulsion Aggregation (EA) is a new technology for the preparation of microspheres where 1-15 micron size particles can be grown from smaller, nanometer size constituents. 

Image SensorXerox has developed a Full Width Array (FWA) image sensor that is the best in its class for speed and image quality in traditional document scanning markets. 

Switch-A-ViewXerox researchers have developed a novel color printing technology that allows multiple images to be combined in a single hard copy print, yet allows users to view the images one image at a time by exposing it to a specific color of light. 

Tear and Crush System: In our "tear and crush" system, paper is

torn into small pieces instead of simply being cut, thereby leaving the paper fibers intact and not cut off. This makes it easier to recycle paper and enables the effective use of paper that was previously processed as burnable rubbish.

Lgnite A new technology is in the works at Xerox

that will essentially turn photocopiers into paper-grading machines that can even recognize handwriting to distinguish both math formulas, as well as long-form essays.

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