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Yeager North specializes in helping technology companiescreate marketing programs and strategies that are alignedto business objectives.

It’s that simple.

We won’t waste your time and money creating somethingthat doesn’t add value. As your marketing partner, we workwith you to ensure that your initiatives deliver meaningfuland measurable results to all stakeholders.

Our strategies are expertly conceivedand rooted in the reality of what mattersto your company and your target audience.Programs are implemented with thegreatest attention to detail, so you neverhave to micromanage and can focus onother important business. With our focusand experience marketing technology

products and services, we bring insightthat our clients value. You can trust us toalways exceed expectations and serve asa reliable extension of your team.

p r o g r a m s a n d c a m p a i g n s

You can spend your marketing budget on

a lot of things; not all of them will resultin meaningful value. We help you alignwhat your business is trying to achievewith actionable marketing strategiesand programs that deliver on de nedobjectives. We leverage both online andof ine methods—including mail, email,advertising, web, events, social mediaand more—to help you reach your targetaudience and achieve your goals.

>> Demand Generation>> Sales Incentives>> Executive Appointment Setting>> Lead Nurturing

c o n s u l t i n g

We work with technology companies to

bring research and planning expertisethat provides the foundation for successfulmarketing initiatives. We help craft plans,as well as review and provide feedback onexisting plans to help adjust for optimalsuccess. We also work with clients to bridgethe gap between marketing and sales toset expectations on lead management andhelp improve conversion rates.

>> Win | Loss Analysis>>

Marketing | Sales Alignment Initiatives>> Marketing Planning>> Product | Solution Go-To-Market

Planning>> Brand Development | Rebranding>> Positioning | Message Development

c o l l a t e r a l a n d t o o l s

Did you know that according to the

American Marketing Association over 90%of brochures and other tools developedby marketing are not used by sales. Withthis important fact in mind, we work withour clients to understand what they wantto accomplish and collaborate on what canbe developed to achieve that goal. If thecollateral or tool is for the sales team to use,we get them involved in the process upfrontto ensure they agree with the strategy, willuse the tool and see it as valuable.

>> Web Sites | Microsites | Landing Pages>> Brochures | Ads>> White Papers>> Case Studies | Success Stories>> Sales Tools | Presentations>> Product | Service Slicks

WWW.YEAGERNORT .COM | © 2010 YEAG ER NO RT Creative Marketing, LLC. All Rights Reserved.

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C U S T O M E L E A R N I N GS O L U T I O N SP A S S I O N | E X P E R T I S E |

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The staff of Bedrock Technology Partners has years of experiencearchitecting, implementing and supporting IT solutions forFortune 1000 corporations, large and small enterprises,government agencies and educational institutions. You cancon dently turn to us to integrate hardware, software andservices to provide effective business solutions that increaseef ciency and competitive advantage.

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How to Deliver a Home Runf o r v i r t u a l i z e d s e r v e r e n v i r o n m e n t s

W H I T E PA P E R | F E B R U A R Y 2 0 1 0

tel 1.888.243.9307 emai l info@yeagernorth.com we b www.yeagernorth.com