young people’s survey about the city centre october 2011 why? to ask young people (15-25 years) in...

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Young People’s Survey About the City Centre October 2011 • Why? To ask young people (15-25 years) in Bradford, on-line – what changes they’d like to see happen

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Page 1: Young People’s Survey About the City Centre October 2011 Why? To ask young people (15-25 years) in Bradford, on-line – what changes they’d like to see

Young People’s Survey

• About the City Centre

• October 2011

• Why?

• To ask young people (15-25 years) in Bradford, on-line – what changes they’d like to see happen

Page 2: Young People’s Survey About the City Centre October 2011 Why? To ask young people (15-25 years) in Bradford, on-line – what changes they’d like to see

Main Findings

3 overwhelming issues:

•Better and more shops•Concerns & Fears - safety and cleanliness•Music/gigs•Shopping centre and ‘safety’ – stand-out issues•Need ‘more to do’ – 80%

Page 3: Young People’s Survey About the City Centre October 2011 Why? To ask young people (15-25 years) in Bradford, on-line – what changes they’d like to see

What do we want?Visiting•Little to attract/entertainShops & Restaurants •H&M – 41 •Republic – 18•Zara, BHS, Debenhams – 11 eachFood/Drink•Burger King – 19•TGI Fridays – 14•Pizza Express – 10

Page 4: Young People’s Survey About the City Centre October 2011 Why? To ask young people (15-25 years) in Bradford, on-line – what changes they’d like to see

Bringing in more footfall

What City Park events?•Live music – 53•Market (farmers, multicultural, international) – 23•Funfair/children’s - 21•Sport (e.g. basketball, bike tricks, skate jam) – 18•Theatre productions – 23 (all)What 1 single attraction?•New shopping centre – 38%•Less hostile people/safer environment – 30%

Page 5: Young People’s Survey About the City Centre October 2011 Why? To ask young people (15-25 years) in Bradford, on-line – what changes they’d like to see

The CompetitionOther places visited •Leeds, Halifax, White Rose, Trafford Ctr, M’hall

Comments •Centre needs branding – economic and physical•Cleaner streets, less beggars, more events/cafes•“I never realised how bad Bradford was until I travelled further. When I come back I realise what people mean when they say Bradford is so bad. I wish I could be proud of living here.”

Page 6: Young People’s Survey About the City Centre October 2011 Why? To ask young people (15-25 years) in Bradford, on-line – what changes they’d like to see

What’s the Big Idea?

Different ideas put forward•Zoo & Theme Park •O2 arena•Nature reserve-cum-Eden Project•Castleford’s Xscape complex 

Night-time•“evening scene isn’t up to scratch” •More music and comedy @ Alhambra

Page 7: Young People’s Survey About the City Centre October 2011 Why? To ask young people (15-25 years) in Bradford, on-line – what changes they’d like to see

BPF information

• BPF is a property-related business network

• Regular meetings receive presentations and information on relevant topics

• Visit www.bradfordpropertyforum.co.uk

• Call 01274 230057

Page 8: Young People’s Survey About the City Centre October 2011 Why? To ask young people (15-25 years) in Bradford, on-line – what changes they’d like to see

Contact

01274 230057

[email protected]

www.bradfordpropertyforum.co.uk