your social cv step 4 and 5
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www.mysocialcv.wordpress.com @mariannesteen – in/mariannesteen – slideshare.net/mariannesteen
YOUR MEDIA PLATFORM
Build & Market
Your SOCIAL CV
Choose the media that suits you- Your Landing Page- Your URL-identity- Build your social CV bit by bit
www.mysocialcv.wordpress.com @mariannesteen – in/mariannesteen – slideshare.net/mariannesteen
A Social CV includes:
1. A landing / collecting page– The center of your social activities– With a personalised URL or domain (your-full-name)
2. Content– Text, keywords, links, pictures
3. Feeds– From all of your media– From like minded media
4. Links – To/ from relevant websites with many users
www.mysocialcv.wordpress.com @mariannesteen – in/mariannesteen – slideshare.net/mariannesteen
SUGGESTION for a Social Media CVPHASE 1
• Make Linkedin your landing page– Personalize public URL: in/yourname
• Make it content reach;– Picture– Endorsements– Portfolio (3 links)– Skills– Group Memberships
• Feeds – Twitter updates– Blog posts– Slideshare presentations
www.mysocialcv.wordpress.com @mariannesteen – in/mariannesteen – slideshare.net/mariannesteen
For the more experienced
• Make your blog your ”centric” page
• Retweet, like and comment from social networks
• Become a contributing member in one/ more social networks
• Feed blog posts into Linkedin
• Link to all your media on your blog
• Link to likewise media on your blog
• Syndicate from Twitter
www.mysocialcv.wordpress.com @mariannesteen – in/mariannesteen – slideshare.net/mariannesteen
Make Google juice: Syndicate and link
• Widgets are your new best friends– Find them on your blogs dashboard
• Syndicate /RSS / feed– Share information across your media– Integrate data from other sites/ networks
• Link to sites and social networks you relate to– Size matters– Relevance matters
www.mysocialcv.wordpress.com @mariannesteen – in/mariannesteen – slideshare.net/mariannesteen
GROW
Measure & maximise:
What impact do you make?
How visible are you?
www.mysocialcv.wordpress.com @mariannesteen – in/mariannesteen – slideshare.net/mariannesteen
If you have 1 hour to spend…
PRODUCE: 40 min.
• Produce content– Use your keywords IN
content
• Present content– Use tags (key words)
• Make a content summary– Blog post
• Use categories tags
SPREAD THE WORD: 20 min.• Distribute
– Tweet– Updates (Linkedin)
• Ask for feedback• Refer (link) to your
content when commenting on posts– Do it wisely and only
when relevant
www.mysocialcv.wordpress.com @mariannesteen – in/mariannesteen – slideshare.net/mariannesteen
Monitor your growth1. Keep track on Google
– Search on your keywords and name
2. Linkedin Search– How many read your profile?– Growth in contacts
2/3. Likes, RT’s, favorise3/4. Analytics
– How many people find you?
3/4. Subscribers & Followers
www.mysocialcv.wordpress.com @mariannesteen – in/mariannesteen – slideshare.net/mariannesteen
Tools to monitor (and enhance) your growth
• vizibility.com
• twitalyzer.com• tweepi.com• twiangulate.com
• Socialmention.com
• Klout.com• Peerindex.com
1. Customised Google Search
2. Twitter impact, influence and growth
3. X social media / mash-ups
4. Your social media score
www.mysocialcv.wordpress.com @mariannesteen – in/mariannesteen – slideshare.net/mariannesteen
But what is my ROI?• Traditionel JOB SEARCH
• Instant Reply• Back to start• Same circles• Repetitions• Learning a
discpline for discplines sake
www.mysocialcv.wordpress.com @mariannesteen – in/mariannesteen – slideshare.net/mariannesteen
But what is my ROI?
• Social CV • Results over time• Not a quick-fix• The more you do, the
more you get• You improve your
social media skills
www.mysocialcv.wordpress.com @mariannesteen – in/mariannesteen – slideshare.net/mariannesteen
Remember: You only need one job!
A good friend was using LinkedInShe noticed one day
that a job had popped up… Which happened to be her perfect job.
She got the job, with both parties being over the moon
at finding each other.
A good friend was using LinkedInShe noticed one day
that a job had popped up… Which happened to be her perfect job.
She got the job, with both parties being over the moon
at finding each other.
www.mysocialcv.wordpress.com @mariannesteen – in/mariannesteen – slideshare.net/mariannesteen
Thank you for your time!
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