Youth Active Contribution Program

Powered by AIESEC in Africa

revisiting the path

U

P TO 2003

Individual approaches to issues and some sub-regional cooperation.

• Mostly based on taking advantage of opportunities that showed up in the way.

• Cooperation was mostly between an African Country and a non-African Country.

2003 –

2005 Realization that several African countries were working in HIV related projects.

• Birth place of the first AIESEC Learning Network called “Genesis”, which aim to unify efforts to increase relevance of the activities of AIESEC in the region.

• Inspiration to the global network for the realization of more learning networks and Projects based on eXchanges (PboXes).

2005 -

2012Unification of efforts under the umbrella of Empowering Africa Program (EAP)

• ASK, YES, AFRITOUR and SWITCH Projects.• Unification of AIESEC in Africa for relevant projects

around key issues for the continent.• Increase exchange results, intra-region cooperation

and OGX.• Raising of a global partnership with Standard

Chartered Bank for the delivery of HIV related projects.

Empower Africa Program…

• Currently:– It’s a rigid structure without space for innovation– Many countries are not running projects under EAP

structure anymore and there is no tracking of EAP results and impact

– Is not aligned with AIESEC 2015 and refreshed AIESEC XP (mostly focused on GCDP and IBXP)

There is a clear need for something fresh and updated for AIESEC in Africa!

What’s happening in our continent?

• Second-largest and second most populous continent• One of the world’s fastest growing regions• Boasts the highest returns on investment of any region in

the world • Youthful and increasingly urbanized population: a

booming consumer and labor market • 700.000 University graduates every year• Untapped natural resources and potential

Africa’s future potential has now become a reality.

Now…

Its time for…

Youth Active Contribution Program!

It’s time for something bigger and new, its time to change our perspective and capitalize on different and relevant opportunities and areas for impact in Africa…

Youth Active Contribution Program

Definition:

It’s an umbrella program run by AIESEC in Africa that

aims to positively impact and develop a massive amount

of young people, especially African youth, by offering

them a platform of projects and activities that impacts

specific areas on the society, for a sustainable

development of African continent.

Purpose

• Unify and align AIESEC in Africa on their activities and

projects

• Focus the region on the implementation and delivery

of the full refreshed AIESEC Experience

• Foster a collaborative environment

• Increase external and internal positioning

• Generate revenue from funds and grants

Youth Active Contribution Program

Structure

• The program is structured in five key areas of impact,

defined according to the external trends and capturing

current good case practices happening in the region

• The 5th area of impact is not yet defined

• The program is promoted through the “Africa in Me”

Campaign, which is a global branding campaign that aims

to showcase the continent to the world and make AIESEC

in Africa the first choice destination for exchange

Youth Active Contribution Program

“Africa in Me” Branding Campaign

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Active Contribution Towards…

AIESEC in Africa

Principles

• Entities can develop different and innovative projects, as far as they are relevant to their societies, respond to specific needs, have a long-term impact and fulfill the principles for each area of impact

• All projects should contribute directly to the delivery of AIESEC Experience, considering all its phases (EwA, ELD, LLC)

• All projects related to exchange (GCDP and GIP) must connect the interns with local communities and should have externals involvement from the creation to the delivery phases

• Entities can name the projects freely, as far as they are connected with the description and purpose of the program and areas of impact.

• All projects should be financially sustainable through direct sales and/or financial models that enhances sustainability

Youth Active Contribution Program

“Africa in Me” Branding Campaign

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Active Contribution Towards…

AIESEC in Africa

Health Improvement Principles

• Projects under this area of impact aims to improve the quality of life by creating a healthy and disease free environment.

• Projects should commit to deliver great impact to large and relevant groups of people, based on the needs of society without prejudice and discrimination.

• Projects should be focused on action and include awareness, while adding value to the community and the interns.

• Projects should involve fundamental trainings for the targeted groups, around the area of impact.

Pilots and Examples of Projects

• HIV/AIDS Projects (ASK 2.0)– Prevention (Awareness)– Living with HIV/AIDS (Action)

• Sanitation and Environment Projects for diseases prevention (e.g. Malaria, Cholera, etc)– Training local communities: TtT programmes– Build infrastructure and clean affected areas for

prevention

“Africa in Me” Branding Campaign

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Active Contribution Towards…

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Education Principles

• Projects under this area of impact aims to provide access to practical educational platforms to achieve equal opportunities and community development.

• Projects should provide education to different target groups for specific and meaningful purposes, on different fields.

• Projects should connect individuals and networks to enhance sustainability.

Pilots and Examples of Projects

• Literacy projects– Classes on different fields to increase literacy to different

groups of people in society– Example of fields: English, math, etc.

• Technology for Kids– Teaching the teachers program– Managing Internet Labs– Fund raising for IT infrastructure

• Technological Solutions– Education on portals and platforms for connection,

learning, showcasing and fund raising– Creating habits on people on technology usage

“Africa in Me” Branding Campaign

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Youth Leadership Principles

• Projects under this area of impact aims to engage and develop young people in Africa, and strengthen the impact of youth leadership in society.

• Projects should strengthen the impact of an AIESEC’s Leadership experience on individual development.

• Projects should increase the viability of AIESEC’s Leadership Brand.

• Projects and activities should involve externals and/or alumni from the creation to the delivery phases.

Pilots and Examples of Projects

• Leadership Challenge– Provide key skills and build competencies around

leadership to Youth (focused on non-AIESECers, its an EwA activity)

– Consists in a conference hosted by AIESEC with soft skills building workshops, leadership challenges/competition and feedback and celebration.

• E-LEAD- Entrepreneurship development project- Youth Entrepreneurs Networking space- Mentoring program for young entrepreneurs- Events, Conferences and Seminars [E-LEAD Event for

East Africa]

“Africa in Me” Branding Campaign

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AIESEC in Africa

Youth Employment Principles

• Projects under this area of impact aim to drive youth talent to employment and/or entrepreneurship, while showcasing AIESEC’s impact on youth.

• Projects are also focused on building professionalism through ethics, behaviors and hard skills training.

• Projects should actively engage current and potential TN takers, EPs and members to create more AIESEC XPs .

• Projects should address youth employability and local entrepreneurship.

Pilots and Examples of Projects

• Pilot 1 – Carrier Development (final year students)– Mentoring program, training on hard skills, business tours with

companies, carrier development summits (e.g. Carrier fair)

• Pilot 2 – E-LEAD: Young Entrepreneurs (high school and university students)– Mentoring program, training on hard skills, business tours with

start-up, carrier development summits, business plan competition

• Pilot 3 – E-LEAD: Community Entrepreneurs (underprivileged people)– Mentoring program, training on hard skills, help to market and sell

products produced, showcase impact through entrepreneurship summits

“Africa in Me” Branding Campaign

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Active Contribution Towards…

AIESEC in Africa

5th Area of impact

• To be defined in 2012-2013 term• Suggestions so far: NGO empowerment, woman

empowerment, sustainability and energy…• Recommendation: Develop after the implementation of

what’s created and successful prototypes• Recommendation: Should be a bottom-up approach

Thank you