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TRANSCRIPT
SOCIAL MEDIA
1. Ideas on how to expand your CUSTOMER BASE using video and social media.
2. Ideas on how to grow your REFRESHABLE MEDIA OFFERINGS using video and social media.
3. Best practices on how to tap into your CURRENT client base to implement a video exposure strategy.
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SOCIAL =
MEDIA =
PUBLIC ACCESS
YOUR PARTICIPATION
Social Media Marketing is about categorizing content, and capitalizing on your brand’s differentiating niche.
1. GENERATE EXCITEMENT2. INVITE PARTICIPATION3. EDUCATE ABOUT ANYTHING4. MAKE INTRODUCTIONS5. PRAISE ACCOMPLISHMENTS6. DEMONSTRATE VALUE
You WILL miss out on nearly SEVEN TIMES more buying visitors from your site.
You WILL lose your competitive edge over your competition.
You WON’T be able to tap into the growing demographics of people searching for what you offer via VIDEO.
It’s INSTANT communication with current clients and a draw for potential ones.
If given a choice between a video link or textual email, people will choose the video link 7 out of 10 times.
Static Web Pages are “ANALOG” . Web Pages that include Videos are “DYNAMIC” and the refreshable content can be indexed for weeks & months to come.
Video record EVERYTHING you can. When in doubt…VIDEO A Picture is worth a thousand words… but
a Video is worth 100 thousand words The more relevant video content you
have, the easier your websites will be “found”.
Short, Sweet, and Simple…Characteristics of a GREAT video.
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1. Tap into YouTube Marketing to attract more clients to your brand and to your business?
2. Get hands-on Coaching to get you started?
3. Personally work with Social Media Experts in several different disciplines?
Dan FowlerNew Media Marketing [email protected]
FOLLOW ME ON:www.twitter.com/redriverprowww.facebook.com/redriverprowww.linkedin.com/in/danfowlerwww.ustream.tv/redriverpro
