移动视频洞察报告 2014q3 - ctiforum.com
TRANSCRIPT
1I
II
2013Q430%36%4G3G20%
30%
2012
2010Q4 - 2016Q4)
4.6% 10.9% 19.7%
mLAB2014.07 mLAB2014.07
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 7
2010Q1 - 2014Q3)
mLAB2014.09
LTE
802.11ac LTE
1 2010.01-2014.09 TOP12 Apple 21Samsung 312
Huawei 129LG 158
Blackberry 36HTC 128
Lenovo 72ZTE 108
Sony 58Nokia 81 Xiaomi 11Meizu 5 1119
2
2010Q3 - 2014Q3)
mLAB2014.09
36
9.8%
3-4 4-5 5-6
2010.09-2014.09 TOP12 Apple 21Samsung 282
Huawei 99LG 158 Blackberry 24HTC 128 Lenovo 62ZTE 108 Sony 58Nokia 21 Xiaomi 11Meizu 5 977
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 9
3000mAh35.2%
2010Q1 - 2014Q3)
mLAB2014.09
112
0-1000mAh 1000-2000mAh
Huawei 129LG 158
Blackberry 36HTC 128
Lenovo 72ZTE 108
Sony 58Nokia 81 Xiaomi 11Meizu 5 1119
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 10
OSAndroidiOS
Android Apple iOS Microsoft Symbian Others
mLAB2014.07
/
CDMA GSM LTE TD-SCDMA W-CDMA
2013Q2 - 2018Q2)
Informa, December 2013
4G3G
mLAB3000
4G
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 13
GDP
GDPPearson0.825
13.4%
3.8% 3.8% 3.4% 3.4%
3.0% 2.8% 2.5% 2.5% 2.5% 2.5% 2.3% 2.2% 2.2% 2.1% 1.5% 1.4% 1.1% 0.6% 0.5% 0.4% 0.1%
GDP
2013Q1 – 2014Q2
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 16
40%
19.8% 17.8% 16.9%
23.0% 21.4% 20.3%
40%
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 17
2014Q2
3G4G“”
4G 3G
-5%
0%
5%
10%
15%
20%
25%
30%
35%
40%
4G 3G
4G3G
4 G
0%
1%
2%
3%
4%
5%
6%
7%
8%
9%
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24
4G 2G/3G WiFi
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 21
51.0%
2
3/4
64.2% 62.2% 63.5%
0%
10%
20%
30%
40%
50%
60%
70%
80%
640*360 850*480 1280*720 1920*1080
Kbps 200-300 400-650 800-1500 1500-4000
67.4% 63.3% 62.6%
2014Q2
2G/3G4G
91.5% 81.6%
78%WiFi
3/4WiFi78%
16.9%
17.6% 12.3% 12.0% 11.3% 11.7% 11.8%
0.2% 0.3%
4G
2G
3G
WiFi
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 26
5.2%
7.1%
31.4%
20.0%
11.1%
15.2%
3.0%
0.5%
6.3%
APP
0%
25%
50%
mLAB 3000
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 27
APP2014Q2
3.3% 3.4% 3.8% 6.5% 8.2% 9.7% 13.3%
24.9% 26.1% 28.6%
38.7% 40.2% 40.6%
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 28
70%Android
AndroidAndroid
15.7%
9.8%
70.8%
3.7%
iPhone
iPad
4GAndroid
iPhone LTE4GAndroid
16.4%
32.5%
83.6%
67.5%
TOP3
1.7%
2.0%
2.9%
3.0%
3.2%
4.1%
6.5%
6.9%
7.2%
7.3%
9.8%
9.9%
11.8%
11.8%
12.6%
15.6%
20.0%
22.0%
26.8%
29.0%
34.0%
35.7%
2G/3G/4G
10.4% 9.1% 13.6%
36.8% 33.6% 9.5% 10.1% 9.3% 8.4%
16.0% 15.0% 6.1% 29.6% 28.0% 5.9% 20.4% 19.4% 4.9%
34.4% 33.3% 3.3% 26.8% 26.9% -0.4% 11.4% 12.5% -8.8%
20.3% 24.9% -18.5%
3G 4G
37.8% 25.8% 46.7% 29.8% 24.2% 23.1% 22.4% 18.2% 22.9%
27.0% 22.7% 18.6% 34.8% 29.8% 16.9%
16.6% 15.2% 9.4% 12.4% 11.6% 6.8%
11.5% 12.6% -9.2%
19.3% 21.7% -11.4% 10.2% 11.6% -11.9% 11.5% 13.6% -15.4%
VS.
3G VS. 4G
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 32
3GKQI
mLAB MBB Explorer
4GKQI
2.0 2.5
4G
WIFI
3G
4G
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 35
4GWiFi
CDN
WiFi
3G
4G
4G
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 36
The information in this document may contain predictive statements including, without limitation,
statements regarding the future financial and operating results, future product portfolio, new
technology, etc. There are a number of factors that could cause actual results and developments
to differ materially from those expressed or implied in the predictive statements. Therefore, such
information is provided for reference purpose only and constitutes neither an offer nor an
acceptance. Huawei may change the information at any time without notice.
Thank you www.huawei.com
II
2013Q430%36%4G3G20%
30%
2012
2010Q4 - 2016Q4)
4.6% 10.9% 19.7%
mLAB2014.07 mLAB2014.07
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 7
2010Q1 - 2014Q3)
mLAB2014.09
LTE
802.11ac LTE
1 2010.01-2014.09 TOP12 Apple 21Samsung 312
Huawei 129LG 158
Blackberry 36HTC 128
Lenovo 72ZTE 108
Sony 58Nokia 81 Xiaomi 11Meizu 5 1119
2
2010Q3 - 2014Q3)
mLAB2014.09
36
9.8%
3-4 4-5 5-6
2010.09-2014.09 TOP12 Apple 21Samsung 282
Huawei 99LG 158 Blackberry 24HTC 128 Lenovo 62ZTE 108 Sony 58Nokia 21 Xiaomi 11Meizu 5 977
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 9
3000mAh35.2%
2010Q1 - 2014Q3)
mLAB2014.09
112
0-1000mAh 1000-2000mAh
Huawei 129LG 158
Blackberry 36HTC 128
Lenovo 72ZTE 108
Sony 58Nokia 81 Xiaomi 11Meizu 5 1119
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 10
OSAndroidiOS
Android Apple iOS Microsoft Symbian Others
mLAB2014.07
/
CDMA GSM LTE TD-SCDMA W-CDMA
2013Q2 - 2018Q2)
Informa, December 2013
4G3G
mLAB3000
4G
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 13
GDP
GDPPearson0.825
13.4%
3.8% 3.8% 3.4% 3.4%
3.0% 2.8% 2.5% 2.5% 2.5% 2.5% 2.3% 2.2% 2.2% 2.1% 1.5% 1.4% 1.1% 0.6% 0.5% 0.4% 0.1%
GDP
2013Q1 – 2014Q2
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 16
40%
19.8% 17.8% 16.9%
23.0% 21.4% 20.3%
40%
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 17
2014Q2
3G4G“”
4G 3G
-5%
0%
5%
10%
15%
20%
25%
30%
35%
40%
4G 3G
4G3G
4 G
0%
1%
2%
3%
4%
5%
6%
7%
8%
9%
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24
4G 2G/3G WiFi
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 21
51.0%
2
3/4
64.2% 62.2% 63.5%
0%
10%
20%
30%
40%
50%
60%
70%
80%
640*360 850*480 1280*720 1920*1080
Kbps 200-300 400-650 800-1500 1500-4000
67.4% 63.3% 62.6%
2014Q2
2G/3G4G
91.5% 81.6%
78%WiFi
3/4WiFi78%
16.9%
17.6% 12.3% 12.0% 11.3% 11.7% 11.8%
0.2% 0.3%
4G
2G
3G
WiFi
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 26
5.2%
7.1%
31.4%
20.0%
11.1%
15.2%
3.0%
0.5%
6.3%
APP
0%
25%
50%
mLAB 3000
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 27
APP2014Q2
3.3% 3.4% 3.8% 6.5% 8.2% 9.7% 13.3%
24.9% 26.1% 28.6%
38.7% 40.2% 40.6%
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 28
70%Android
AndroidAndroid
15.7%
9.8%
70.8%
3.7%
iPhone
iPad
4GAndroid
iPhone LTE4GAndroid
16.4%
32.5%
83.6%
67.5%
TOP3
1.7%
2.0%
2.9%
3.0%
3.2%
4.1%
6.5%
6.9%
7.2%
7.3%
9.8%
9.9%
11.8%
11.8%
12.6%
15.6%
20.0%
22.0%
26.8%
29.0%
34.0%
35.7%
2G/3G/4G
10.4% 9.1% 13.6%
36.8% 33.6% 9.5% 10.1% 9.3% 8.4%
16.0% 15.0% 6.1% 29.6% 28.0% 5.9% 20.4% 19.4% 4.9%
34.4% 33.3% 3.3% 26.8% 26.9% -0.4% 11.4% 12.5% -8.8%
20.3% 24.9% -18.5%
3G 4G
37.8% 25.8% 46.7% 29.8% 24.2% 23.1% 22.4% 18.2% 22.9%
27.0% 22.7% 18.6% 34.8% 29.8% 16.9%
16.6% 15.2% 9.4% 12.4% 11.6% 6.8%
11.5% 12.6% -9.2%
19.3% 21.7% -11.4% 10.2% 11.6% -11.9% 11.5% 13.6% -15.4%
VS.
3G VS. 4G
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 32
3GKQI
mLAB MBB Explorer
4GKQI
2.0 2.5
4G
WIFI
3G
4G
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 35
4GWiFi
CDN
WiFi
3G
4G
4G
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 36
The information in this document may contain predictive statements including, without limitation,
statements regarding the future financial and operating results, future product portfolio, new
technology, etc. There are a number of factors that could cause actual results and developments
to differ materially from those expressed or implied in the predictive statements. Therefore, such
information is provided for reference purpose only and constitutes neither an offer nor an
acceptance. Huawei may change the information at any time without notice.
Thank you www.huawei.com