Open Innovation

• What if legacy becomes burden of the future?

• What if blessing becomes the curse of future success?

• Open Innovation is the cure!

How to Implement OI?

• Do you really know your customers?

• Where is your MARKET? Existed? To Be Explored?

• A community is needed for implement OI.

• Ex: Nike Plus, Starbucks, P&G, SONY, IBM,

• Search for Lead User

• Build Community

• Interact with Future Customers

• Exploit “External” Ideas

• Expand the Scope of Operation

• Penetrate to the New Market

2• EMS/ODM/

OEM

• Resources

3• Early Adaptor

promotion

• EC Platform

1• Open

Innovation

• Investment

• Hardware Accelerator

• Community

Startups

Corps• EMS/ODM/

OEM

• Branding Company

• Resources

• Investment

EC• Early Adaptor

promotion

• Community

• PR/Marketing

• Crowdfunding

SSX• Open

Innovation • New Topic

from Corps • HW Innovation • HW/SW

Integration • Community

Startups

Traditional NPDP

IDEA EVT DVT PVT MP Ship

• Engineer Samples • ME Tooling • PCB Layout • Certification

• Mass Production • Yield Rate • Failure Analysis • Packing

• Pilot Run • Testing Fixture • PCB Fabrication • Reliability Test

• Mock-up

• Prototype • Sea / Air • Express • Custom

People said for startups

IDEA EVT DVT PVT MP Ship

• Mock-up

• Prototype • OSHW + 3DP • Main Chip Select

Start-up EMS Service

Concept to Prototype 0 to 1

Samples to Products 1 to 100

• Engineer Samples • ME Tooling • PCB Layout • Certification • Module Design

• Mass Production • Yield Rate • Failure Analysis • Packing

• Pilot Run • Testing Fixture • PCB Fabrication • Reliability Test

Optimized model for HW startups

IdeaPhase

NPDPIDEA PMF POC

• Prototype • OSHW + 3DP

EVT1PMF

• Main Chip Select • DFM lead in

MVP