5 reasons design for mobile isn't web design
TRANSCRIPT
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WELCOME!
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5 REASONS DESIGN FOR MOBILE ISN’T WEB DESIGN
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PIXELS AREAT A PREMIUM1
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PIXELS AREAT A PREMIUM1
Imagine you are downsizing from a house to a trendy tiny home…what would be the minimal core items you’d need to take with you?
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PIXELS AREAT A PREMIUM1
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HERE IS HOWWE APPLY THIS:Mobile first thinking is the barometer for the design.
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UM, FACEBOOK DID WHAT???2
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UM, FACEBOOK DID WHAT???2
Mobile interaction patterns are rapidly evolving - new behaviors and interactions are being introduced more quickly and with faster adoption than with desktop experiences.
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UM, FACEBOOK DID WHAT???2
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HERE IS HOWWE APPLY THIS:If you’re in the mobile industry, you are a pioneer. We obsessively track emerging trends and incorporate them into forward thinking solutions for our clients.
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BUT, I WANTIT NOW!3
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BUT, I WANTIT NOW!3
As technology has evolved more rapidly, users have correspondingly become increasingly discerning.
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BUT, I WANTIT NOW!3
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HERE IS HOWWE APPLY THIS:We make it our business to be the user advocate. We anticipate potential frustrations and turn them into opportunities to enhance the overall experience.
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I NEEDYOUR TOUCH…4
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As technology has evolved more rapidly, users have correspondingly become increasingly discerning.
I NEEDYOUR TOUCH…4
Mobile users are no longer restricted to using a keyboard or a mouse to communicate.
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I NEEDYOUR TOUCH…4
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HERE IS HOWWE APPLY THIS:Mobile opens up new avenues of interaction possibilities where users can not only physically interact with the screen but also the world around them.
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HEY - WHEREYOU AT?5
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HEY - WHEREYOU AT?5
With web design, you could reasonably assume your users were static at a desk, giving the screen their attention. With mobile, you can no longer predict where/when your users will interact with your design. Trust us, there are #hashtags that prove it.
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HEY - WHEREYOU AT?5
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HERE IS HOWWE APPLY THIS:We leverage what we know to create intentional mobile moments, and we design for the unknowns for the most flexible experience.
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THANK YOU!
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Kristal YorkSenior Business
Analyst
Adam OrganClient Experience
Director
Stephanie TrunzoCheif Creative Officer
Jay MooreCreative Director
5Robbie McAlister
Senior Software Engineer
Kristin McPeakDigital Experience
Manager
Kevin BauerSenior Software
Engineer
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