5 Reasons Why

You SUCK on iTunes!

... and what you can do about it.

#1: No iTunes: elements.

<itunes:author><itunes:category><itunes:image><itunes:summary>

CHANNEL

<itunes:author><itunes:duration><itunes:subtitle><itunes:summary>

ITEM

<itunes:explicit><itunes:keywords><itunes:owner><itunes:block><itunes:new-feed-url>

SPECIAL

<itunes:author><itunes:category><itunes:image><itunes:summary>

CHANNEL

<itunes:summary><itunes:subtitle><itunes:author><itunes:duration>

ITEM

<itunes:keywords><itunes:owner><itunes:block><itunes:new-feed-url><itunes:explicit>

SPECIAL

#1: No iTunes: elements.

The Fix:Learn it. Know it. Live it.

#2: iTunes ID3 tags rewrites.

<TITLE> of Episode/Post

<TITLE> of Show

Podcast

Year Downloaded

#2: iTunes ID3 tags rewrites.

The Fix:

Title of blog = title of show.Title of post = title of episode.

#3: All episodes look the same.

#3: All episodes look the same.

The Fix:

Keep <title> short & branded.Load <itunes:subtitle>.

#4: Terrible description.

#4: Terrible description.

The Fix:

Describe your SHOW!

#5: I can’t find your show.

Don’t know the author’s name. Know that it is a podcast novel about pirates.

Don’t know the author’s name. Know that it is a podcast novel about pirates.

Don’t know the name of theshow or producer. Know that it is based out of NewJersey & is about social activism.

Don’t know the name of theshow or producer. Know that it is based out of NewJersey & is about social activism.

#5: I can’t find your show.

The Fix:

Good keywords.Use descriptive text.

#1: No <iTunes:> elements.#2: iTunes ID3 tag rewrites.#3: All episodes look

the same.#4: Terrible description.#5: I can’t find your show.

Evo Terra