5 ways ai is changing video and tv today
TRANSCRIPT
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Hendrik Haandrikman
5 WAYS AI IS CHANGING VIDEO AND TV TODAY
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Netflix is using AI to increase encoding efficiency
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‘The Dynamic Optimizer’ matches compression level to a scene’s content, with quality assessed by AI
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Korea Telecom deployed a STB with AI home assistant
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KT Set-Top Boxes now come with an AI-powered personal assistant, combining voice control, content recommendation, IoT control and more.
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AI is powering predictive network elasticity in video delivery solutions
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OTT Video services use elastic CDN’s to rapidly increase capacity when needed. Predictive AI allows those needs to be met with zero delay.
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AI is powering programmatic TV ad buying
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Now that more streaming and VOD services allow programmatic placement of ads in TV content, AI will assist in placing highly targeted ads, increasing ROI for advertisers and publishers alike
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AI is powering next-gen TV and VOD recommendation engines
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AI is allowing next-gen recommendation engines to dramatically increase time spent per user. This leads to a decrease in churn and increase in LTV
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ABOUT DIVITEL
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TV AND VIDEO DELIVERYTECHNOLOGY,SERVICES ANDCONSULTANCY
WWW.DIVITEL.COM
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ABOUTHENDRIK HAANDRIKMAN
Growth marketeer,Technology Strategistand Data geek @Divitel [email protected]