7 lessons from guy kawasaki they won't teach you at business school
TRANSCRIPT
7 Lessons from Guy Kawasaki
they won’t teach you at business school
Make meaning 1
The best reason to start a company is
to make money
The best reason to start a company is
to make money meaning
Do good
have fun“Do good,have fun,
and the money will come
— Richard Branson
Make a mantra 2
Make a mission statement
Make a mission statement
mantra
The mission of Wendy’s is to deliver superior quality products and services for our customers and communities,
through leadership, innovation and partnerships.
The mission of Wendy’s is to deliver superior quality products and services for our customers and communities,
through leadership, innovation and partnerships.
this is a mission statement
The mission of Wendy’s is to deliver superior quality products and services for our customers and communities,
through leadership, innovation and partnerships.
this is a mission statementuseless
Quality is our recipe
Quality is our recipe
this is a mantra
Music for everyone
Democratize design
Just do it
Jump to the next curve
3
Don’t be content with doing things 10% better.
Do things 10 times better.
Jeff Bezos went from 250,000
books in an analog book store to
2.5 million books in a digital book store.
Jeff Bezos went from 250,000
books in an analog book store to
2.5 million books in a digital book store.
he jumped to the next curve
Don’t worry, be crappy!
4
Don’t wait for your product to be perfect.
Don’t wait for your product to be perfect.
get going!
Lots of things made the first Macintosh in 1984 a piece of crap, but it was a revolutionary piece of crap.
— Guy Kawasaki “
Follow the 10/20/30 rule
5
This is for presenters
max 10 slides
max 20 minutes
min 30 points
Hire better than yourself
6
A players hire A players
A players hire A players
A +
Be a mensch7
like him
Help people who cannot help you
Do the right thing.
The right way.
Pay backsociety
Follow the 10/20/30 ruleDon’t worry, be crappy! Hire better than yourself
Make meaning Make a mantra Jump to the next curve
Be a mensch
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Guy Kawasaki via guykawasaki.com Money by fsecarvt Richard Branson by WSJ Loud speaker by unknown source LaFerrari by Otis Blank Waiting by Ulf Bodin Steve Jobs via ffbsccn Bill Gates and Steve Ballmer via 429 Lazy by Tony Delgrosso Dalai Lama by Christopher Michel Martin Luther King by Deviant Art Bill Gates via Business Insider
the things that are Caesar’s