9150 duboze 140427-29 rota - zone 9 vision en

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ROTA meeting Dar es Salam, 27-29 avril 2014 Rotary International District 9150 Membership development Period 2011-2014 learnings Vision and challenges for 2020 Jean-Pierre LASSENI DUBOZE - PDG 2012-2013 ROTA committee member - zone 9 Chair

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Page 1: 9150   duboze 140427-29 rota  - zone 9 vision en

ROTA meeting Dar es Salam, 27-29 avril 2014

Rotary International District 9150

Membership developmentPeriod 2011-2014 learnings

Vision and challenges for 2020

Jean-Pierre LASSENI DUBOZE - PDG 2012-2013ROTA committee member - zone 9 Chair

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Page 2District 9150

10 countries : Burundi, Cameroon, Congo, Gabon, Equatorial Guinea, CAR, DRC, Rwanda, Sao Tomé & Principe, Chad

135,5 millions inhabitants, 5.419 km2

71 clubs (+11) 1.433 Rotarians, 20 members

per club maximum reached by march

2014 (1.433 members, +263) Going up since 2011 (+23%),

+5% this year

Situation by April 2014District main informations

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Page 3District 9150

Situation by April 2014

District growth over the period 2011-2014 : +23% Gabon, Sao Tomé, Burundi, CAR and Rwanda have an average membership growth

above district average DRC, Cameroon have an average membership growth below district average Congo, Chad and Equatorial Guinea are decreasing

40

60

80

100

120

140

160

180

2011 2012 2013 2014

Membership trend per country (base 100 in july 2011)

Burundi

Cameroon

Congo

Gabon

Guinée Equato

CAR

DRC

Rwanda

STP

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Page 4District 9150

Situation by April 2014Clubs under 20 members

46% of clubs (42% in 2011) have 20 members or more 41% of clubs (47% en 2011) have more than 10 et less than 20 members 13% des clubs (10% en 2011) have no more than 10 members (DRC and

Cameroon)

0

5

10

15

3

0

6

10

32

02

9

20

Clubs with less then 20 members by April 2014

membership <=10 membership >10 & <20

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Page 5District 9150

Situation by April 2014Membership retention from 2011 to 2014

existing clubs have generally kept their members (+4) Gabon and Burundi have created clubs and increased the membership of

existing clubs CAR and Sao Tomé clubs have increased their membership Congo, Equatorial Guinea and Chad clubs have lost members

existing clubs

Countries july- 11 apr- 14 # clubs Members # clubs Members MembersBurundi 89 138 2 49 55% 2 46 3 3%Cameroun 273 301 2 28 10% 2 41 - 13 -5%Congo 102 84 0 - 18 -18% - 18 -18%Gabon 119 203 3 84 71% 3 66 18 15%Guinée Equa. 18 16 0 - 2 -11% - 2 -11%RCA 20 28 0 8 40% 8 40%RDC 392 469 3 77 20% 5 72 5 1%Rwanda 117 152 1 35 30% 1 36 - 1 -1%STP 12 20 0 8 67% 8 67%Tchad 27 23 0 - 4 -15% - 4 -15%

D9150 1169 1 434 11 265 23% 13 261 4 0%98%

total clubs variation new clubs

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Page 6District 9150

Goals set for July 2014Where are we ?

11 new clubs instead of 20 a membership net incease of 265 Rotarians (+23%) instead of 801 a club membership average of 20 members instead of 25

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Page 7District 9150

Situation by April 2014Analysis since 2011

existing clubs have generally kept their members (+4) 13 new clubs have been created (in big cities) the clubs average membership stagnates (20 members)

the clubs with less than 10 members increase by 3 (DRC and Cameroon)

the clubs with a membership comprised between 10 and 20 rise by 1 : DRC (-3) et Cameroon (+3)

the average club seniority decreases : 13 new clubs, young professionals et ancient rotaractians

Gabon and Burundi have sustained growth (+ 71% and + 55%) and create new clubs in their capital cities

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Page 8District 9150

1. Rotary clubs are deemed too elitist and seem to compete with some religious organizations

2. The major countries of the district (DRC and Cameroon) are declining in a very difficult economic and religious context

3. Gabon and Burundi have been growing regularly4. Meeting times and places are not suitable for many

Rotarians (major cities)5. Several countries have recent or persistent political

tensions (CAR, DRC)6. It is less difficult to create clubs in cities with an

economic and social fabric stable

Learnings

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Page 9District 9150

1. Split into 2 districts by the year 2020 :– Cameroon, Gabon, Eq. Guinea, CAR, STP, Chad :

2.678.000 km2– Burundi, Congo, DRC, Rwanda : 2.741.000 km2

2. Increase membership up to 2.262 members in 104 clubs

3. Less big areas and more homogeneous, easier to manage and coordinate

4. Less costs for districts and rotarians5. More proximity between staff and clubs6. Easier to design communication plan and PR

messages

Vision for zone 9 – district 9150

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Page 10District 9150

Vision for zone 9 – district 9150

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Page 11District 9150

1. Rely on the district membership commission chair and each country membership chair (organization in place since the end of 2012)

2. Reinforce Rotarians training : attractive training session and closer to where they’re living

3. Realize effective and durable humanitarian actions meeting the needs of the communities

4. Build partnership with clubs from other districts5. Participate to the Rotary Fondation programs 6. Propose a suitable communication plan which takes into account the

local realities and socio-cultural brakes :• Be proud to be Rotarian and show it together with the beneficiaries

of actions• Make available and share the Rotary with all those who are ready to

adhere to the values of Rotary

StrategySustain and strengthen clubs

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Page 12District 9150

Potentials : Most populated countries : DRC, Cameroon, … Big cities : Bata, Brazzaville, Douala, Kigali, Kinshasa,

Libreville, Lubumbashi, N’Djamena, Pointe Noire, Port-Gentil, Yaoundé, …

Priorities : Countries with long time decreasing membership : Congo,

Chad, Equatorial Guinea Countries with only 1 club : Chad, Equatorial Guinea Big cities with only 1 club : Pointe Noire, N’Djamena, … Targets : young professionals, women, NGO leaders

working in humanitarian fields, …

StrategyPotentials et priorities

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Page 13District 9150

How ?Some good practices

• Involve and give responsibility to every member of the club• Communicate about Rotary successes and major actions• Intensify the training of members• Adapt the meetings of clubs (place and time of meeting)• Communicate and share the "Rotary key messages”• Create young professional clubs and encourage their

accession• Have exemplary behavior in the city• Use the Rotary online program for prospective members,

recommendations and address changes

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Page 14District 9150

Thank you for your kind attention

Jean-Pierre LASSENI DUBOZE - PDG 2012-2013ROTA committee member - zone 9 Chair

ARC for district [email protected]