a2 lesson recap
DESCRIPTION
TRANSCRIPT
![Page 1: A2 Lesson Recap](https://reader034.vdocument.in/reader034/viewer/2022051608/5451ca02af7959ca018b8260/html5/thumbnails/1.jpg)
Promotion (Marketing)
![Page 2: A2 Lesson Recap](https://reader034.vdocument.in/reader034/viewer/2022051608/5451ca02af7959ca018b8260/html5/thumbnails/2.jpg)
•Music videos often promote the artist/band as they are performing or interpreting a song
•It increases demand •It makes the product different•Show the product to consumers and others (Advertising)
![Page 3: A2 Lesson Recap](https://reader034.vdocument.in/reader034/viewer/2022051608/5451ca02af7959ca018b8260/html5/thumbnails/3.jpg)
Entertainment
![Page 4: A2 Lesson Recap](https://reader034.vdocument.in/reader034/viewer/2022051608/5451ca02af7959ca018b8260/html5/thumbnails/4.jpg)
•They usually interest/amuse the audience as it is shown and promoted in different ways in the media; even through social networking
![Page 5: A2 Lesson Recap](https://reader034.vdocument.in/reader034/viewer/2022051608/5451ca02af7959ca018b8260/html5/thumbnails/5.jpg)
Publicity
Publicity
![Page 6: A2 Lesson Recap](https://reader034.vdocument.in/reader034/viewer/2022051608/5451ca02af7959ca018b8260/html5/thumbnails/6.jpg)
• Music videos may be popular as the intended target audience is attracted to it
• I kind of controls the public’s understanding of what they are watching as they can relate lyrics to what they are observing
![Page 7: A2 Lesson Recap](https://reader034.vdocument.in/reader034/viewer/2022051608/5451ca02af7959ca018b8260/html5/thumbnails/7.jpg)
Fan-base/Fandom
![Page 8: A2 Lesson Recap](https://reader034.vdocument.in/reader034/viewer/2022051608/5451ca02af7959ca018b8260/html5/thumbnails/8.jpg)
• It relatively creates a subculture of fans that share common interests for a certain artist, band, or even type of music