Dailymotion.com

First online video sharing platform in France

Dailymotion

• Dailymotion is a video sharing service website, based in Paris, France.

• 91st most used website in the world, 13rd in France (source:Alexa)

Short history• Created in 2005 by Benjamin Bejbaum and

Olivier Poitrey to share videos of their travel to NYC

• September 2006, they raised 7Me and become the biggest 2.0 French website

• October 2009, the French government entered in the capital and has now one representative in the directors board

• Until now, Dailymotion didn’t exist on the stock exchange market

User definition

Some users are knowed as ‘MotionMaker’. They have to register with a specific process and have no upload limit.

The content they add is labeled as ‘Creative content’.

Code & Development

• Dailymotion has his own video player (Flash engine )

• Since 2009, a open-source PHP Framework (Symphony) is used

Dailymotion on TV

• Since 2009, Dailymotion videos are broadcasted on a specific TV channel available with a Neufbox suscribtion

Dailymotion and Cinema

• Once a week, Dailymotion videos are broadcasted in a few cinema in Paris.

Mobile platform

• Since 2007, a mobile version of Dailymotion is available

Dailymotion and Fench politics

• For the presidential election in 2007, Dailymotion was used as the main support for candidates’ campain propaganda

• Every candidate opened their own channel to broadcast campain meetings and promotionnal movie clips

Politics tag war

• Some campain content was tagged with famous french actor names in order to increase view rates

• On the other hand, some candidate videos was tagged with words as ‘porn’, ‘nazi’ in order to make the content censored by Dailymotion

Dailymotion and Censorship

• Dailymotion is blocked :– In China since June 2008– In Tunisia since April 11, 2007 – In Turkey since August 2008 – In Lybia since March 2010

Dailymotion and justice

• Dailymotion was sued by several TV channels and private enterprises for use of copyrighted content

• In April 2008, the French Department of Justice stated about the ‘hosting service’ nature of the website – opposed to ‘content provider service’.

• Dailymotion won the courtcase.