about health nuts media
TRANSCRIPT
Health Nuts Media
About Us
Our Mission
• Engage Kids (and adults) with health and wellness information that:– Is Easy to understand
– Is Easily accessible
– Promotes clinical adherence
– Increases health literacy
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The Founders
Tim Jones – CEO
An Emmy-Award winning producer with over twenty years of industry experience, Jones has overseen numerous health literacy projects for companies and organizations such as Starlight Children’s Foundation, The American Academy of Ophthalmology, University of Texas Medical Branch, The American Association of Orthopedic Surgeons, University of Southern California and more. He holds an MBA from Pepperdine University.
Al Rosson– Co-Founder
An Emmy-Award winning animator with 24 years of experience in the animation and games industries, Rosson has held production posts at major companies including Warner Bros. Television Animation and Klasky-Csupo. The son of a physician, Rosson Co-Authored “Foundation Flash Cartoon Animation” and has directed and animated projects about asthma, diabetes, breast cancer, chemotherapy, ophthalmology, orthopedic surgery and more.
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Experience
• We are new media experts with a passion for kid’s health
• In the past, we have created health-related projects for:– University of Texas Medical Branch
– Starlight Children’s Foundation
– University of Southern California
– The Walt Disney Company
– Sesame Street
– Many More
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Management Team
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Gregg Alexander - Chief Medical Officer
Ron Pion - Strategic Advisor to the Founders
Susan Lanesey – VP Operations
Gregg Alexander, D.O. is a practicing pediatrician at Madison Pediatrics in London, Ohio. He is the current director of the Pediatric Office of the Future for the American Academy of Pediatrics and also serves on the AAP’s Council on Clinical Information Technology Executive Committee as well as the Project Advisory Committee for their new Child Health Informatics Center.
Susan spent the last few years as Vice President of Health Services at AmeriChoice by UnitedHealthcare in Connecticut. She has an Associate’s degree in Applied Sciences in Nursing, a Bachelor’s of Science degree in Organizational Leadership, and is currently working toward her Master of Business Administration.
Following a successful career in academic medicine, serving on the faculties of the University of Washington and the University of Hawaii, Dr. Pion returned to Los Angeles in 1979 to pursue healthcare telecommunications on a full-time basis. Ron has been involved in the development and production of television/radio and other interactive electronic programming for health care professionals and patients for more than 40 years.
Pediatric Education Advisory Panel (PEAP)
• Dan Feiten, MD – Dan is the founder of Pediatric Web, Inc., and co-founder of award-winning Greenwood Pediatrics in Englewood, Colorado. Dr. Feiten is an Associate Clinical Professor of Pediatrics at the University of Colorado Health Sciences Center.
• Barbara Howard, MD – Assistant Professor of Pediatrics at The Johns Hopkins University School of Medicine and co-creator of CHADIS, the Child Health and Development Interactive System, Barbara also co-founded the Center for Promotion of Child Development through Primary Care. Dr. Howard is past president of the international Society for Developmental and Behavioral Pediatrics.
• Karen McCoy, MD – Karen is Chief of the Section of Pulmonary Medicine at Nationwide Children’s Hospital and Chief of the Division of Pediatric Pulmonology and an Associate Professor of Pediatrics at The Ohio State University College of Medicine in Columbus, Ohio. Listed, Best Doctors in America.
• Sidney Nesbitt, MD – Founder of Muthiaiga Pediatrics Clinic, Sid is also the director of the Pan African Endocrinology and Diabetes Fellowship Training Programme for African pediatricians sponsored by the World Diabetes Foundation based at Gertrude’s Children’s Hospital, Nairobi, Kenya.
• Raymond Sturner, MD – Ray is a developmental-behavioral pediatrician and an Associate Professor of Pediatrics and former Director of the Developmental and Behavioral Pediatrics Fellowship Training Program at The Johns Hopkins University School of Medicine. He has been the principal investigator of some 65 “grant years” of research and demonstration projects including the development of the Child Health and Development Interactive System or CHADIS.
• Heather Boyle Townsend – One of the country’s premier health educators, Heather brings an extensive knowledge of the unique blend of engaging patient education with technical solutions derived from 23 years of experience and diverse leadership roles in health care patient education and health information technology.
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Kids Education Advisory Panel (KEAP)
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• In addition to our team of adult professionals, we have assembled a Kids Education Advisory Panel (KEAP).
• Many have personal experience in dealing with certain health issues; all have understanding of health education relevance from the unique perspective of a child.
• You can read more about them on our website.
Children and Media
• Children spend more time using media than any other activity except sleeping
• The media that children use and create are an integral part of who they are and how they interact with the world
• Context matters: Where, when, how, why and with whom children watch media strongly influences the impact
From Center on Media and Child Health www.cmch.tv
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Health in the Digital Age
• An ever-increasing number of parents and kids interact with digital media
• Digital media is an important –yet underutilized – method for delivering health messages
• As children become more technologically savvy, multi-pronged approaches will be key
Mintel Reports – “Marketing Health to Parents and Children” March 2009
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Animated Videos
• Health Nuts Media (HNM) provides interactive communication to patients and their families that improve patient experiences, promote clinical adherence and health literacy.
• Our videos are short, engaging and easy to understand
• They can be translated into multiple languages and adjusted for cultural sensitivities
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2011 Production Slate
• HNM Plans to produce 80 videos this year covering a variety of topics.
• These 80 videos are grouped into 5 bundles:
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Thank You
If you have questions or comments, please contact:
Tim Jones
http://healthnutsmedia.com
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