ADAM CHERRY

DESIGN PORTFOLIO

DE MONTFORT UNIVERSITY

MEDIA &COMMUNICATIONS

UPPER 2:1

LEICESTER CITYFOOTBALL CLUB

GRAPHICDESIGNER

2010-20132013-2014

adamdavidcherry@gmail.com07540-280-274 @cherryadam

Flexible/Good time management

Experience with Adobe’sCreative Suite

Creative ideas

Comfortable withMac and Windows

Team player

Smart presentation

CHERRYCHERRY

I was made an integral part of Leicester City’s season ticket campaign, the main part of which was to design and create a brochure which was published across the Club’s social media and website to thousands of people (Facebook - 190thousand. Twitter - 11.1 thousand).

I was capable of producing designs that met thehigh standards set by Leicester City, who by thatpoint had become a Premier League FootballClub.

Leicester CitySeason Ticket

Campaign

Leicester CityHospitalityPackages

After the Club gained promotion to the PremierLeague I was given the brief of rebranding thehospitality packages to suit the smarter, morehigh pro�le style of this league.

To keep some continuity and a theme running throughout the design work I used the same approach of having black and white imageswith some colour as I had done with the seasonticket campaign. This style has becomerecognisable as being the Leicester City brand.

The designs have been used as part of a brochure,website stories, e-shots and print.

Further work atLeicester City

Among the many responsibilities I was handedwhile working at Leicester included rebrandingthe End Of Season Awards. Once I had come upwith the design I had to create invitations, passes,web graphics and menus for the event.

Another regular event for the club that I was giventhe task of rebranding was ‘LCFC’s Golf Day’, I tooka creative approach to this brief using my photomanipulation skills to create the poster below.

I produced several advertisements for the matchday programmes, including regularpromotions for o�ers at the fanstore, coachingcourses and next matchday information.

30,000 �ags that I created waving in unison at the�nal match of the 2013/14 season.

The Club gave each fan a �ag and a badge on the �nal day of the season, designed and made print-ready by me.

Work FromHome

I took it upon myself to continue producingLeicester City based designs from home inorder to build up a presence on social media.

This led to me getting responses from peopleassociated with the club including fans,radio commentators and players.

I am ambitious and hope to one

day start my own small

business that produces

football related designs.